When we compared the visitor headcount at last week’s The Tire Cologne exhibition with those at Reifen 2016 two years earlier, we noted visitor numbers were down around 20 per cent this year – a figure we reached by examining the official post-show reports released after each respective event. But did attendance drop so sharply from the one show to the next, or were the published visitor numbers for Reifen 2016 incorrect? The former industry association partner to Reifen and current partner to The Tire Cologne says the figure for Reifen 2016 was a case of over-inflation, and points to statistics supporting this.
Many consider it successor to the Reifen tyre fair, therefore comparisons are inevitable. For this reason, the organiser of The Tire Cologne may be nervous about visitor and exhibitor numbers. But should this be the case, Koelnmesse isn’t showing it.
Firestone’s smartphone tyre-pressure calculator app for farmers across Europe has been downloaded more than 43,000 times since its 2011 launch. The brand states that it expects this enthusiasm to grow even faster with the inclusion of pressure data for the new Firestone Maxi Traction 65 tyre, launched at Reifen 2016. The tyre brings longer tyre life and lower operating costs to the popular 65 series for medium-sized tractors.
Vipal brand hot retreading products will be manufactured in Spain thanks to a new joint venture started by the South American market leader and Mezclas Caucho. Not only is this a first in Europe; the JV’s production line will be the first anywhere in the world for Vipal outside its domestic Brazilian market. The agreement was officially signed during Reifen 2016, the world’s largest tyre trade show, which was held in May in Essen, Germany. It adds to Vipal’s increased activities in Europe, marked by sustained expansion over recent years.
India’s TVS Srichakra has reinforced its activities in Europe in recent times, not least through its growing range of off-highway tyres sold under the TVS Eurogrip brand name. The company showed off a selection of these products, specifically agricultural flotation radials, at May’s Reifen show in Germany, alongside tyres for two-wheel vehicles.
Kumho made Reifen 2016 the occasion of its new UHP winter tyre’s world premiere, in addition to displaying its role in a project to optimise the fuel efficiency of existing diesel technology. The company’s 300sqm stand in Hall 3 also featured the company’s current portfolio of products for a wide variety of tyre segments, including electric and hybrid vehicles.
Maxxis exhibited at Reifen from a prominent Hall 3 stand commensurate with the brand’s global positioning, and increasingly with its focus on Europe. Robert Lo, chairman of Maxxis manufacturer Cheng Shin Rubber Ind Co and Derek McMartin, managing director of Maxxis International UK explained to Tyres & Accessories that the stand included a portfolio containing the brand’s first “dedicated European products”. The new M36+, launched at Reifen, is perhaps the most prominent example of this.
Reifen 2016 at the end of May marked the first time Shaanxi Yanchang Petroleum (Group) Rubber Co., Ltd., (Yanchang Rubber) has taken a stand at Europe’s leading tyre fair. The company invested in a significantly sized booth and Ms Zhang Dongyang, the managing director of Yanchang Rubber, led her international team into the event in the mid-German city of Essen, highlighting that the company’s European development will be conducted in line with a clear localization strategy
Giti Tire launched its new tyre for the van markets, the GT Radial Maxmiler WT2, at Reifen 2016. The Maxmiler WT2 will be available from autumn 2016 in 20 SKUs in sizes between 14” and 16”, speed indices from Q-T, and load indices of 88/86 to 121/120. The tyre has achieved B-grade wet grip across the entire portfolio, and grades between C and E in rolling resistance. ECE 117-2 compliant, testing at Ivalo showed improved performance across wet and dry braking and handling against the existing product, the Maxmiler WT and two other leading manufacturer brands.
Akar Makina, or Akarmak as the company is better known, was founded in 1990 and specialises in the manufacture of machinery for the retreading industry as well as the supply of autoclaves and pressured vessels to various industries. The Turkish company was present at Reifen 2016 with its latest product, the AKR550 cushion gum extruder with tread builder.
Eagle-eyed visitors to Reifen 2016 may have noticed that the Remog stand was staffed by Wegmann Automotive employees. In response to questions from Tyres & Accessories regarding the Wegmann Automotive presence, the German company confirmed it acquired its Italian competitor last autumn. Managing director Thorsten Thom states that the Italian balancing weights manufacturer, which was established in 1964, will continue to “operate independently within the market” and retain its headquarters in Rezzato. He stresses that Remog’s acquisition by Wegmann Automotive won’t affect customers in any way. Some changes, however, have taken place.
SD-International exhibited various Pace and Zeta-brand products at Reifen, which the company traditionally uses as a European and global meeting point. This year particular emphasis was placed on meeting existing and potentially new customers from Germany. The SD-International stand featured a selection of patterns from the company’s exclusive Pace and Zeta Private brands for the […]
Bright Technology made its third appearance at the Reifen 2016 show in May. According to the company, the main objective was to introduce the European tyre and automotive markets to its latest tyre changing product innovations.
The most important announcement was the appearance of the company’s very latest premium tyre changer which was originally launched in 2014 but was making its debut at the Reifen Show and in partnership with Gaither Tool offered a new unique – limited edition version which was on display and comes complete with Gaither’s increasingly popular Bead Bazooka.
Netherlands-based automotive workshop specialists Winntec showcased its next generation Wheel Assist at May’s Reifen show in Essen.
Ralph Dubbeldam, director of Winntec commented: “This year’s event proved to be even more successful than previous shows as there was a very international cross-section of visitors with a constant high level of enthusiasm and interest being shown in our Winntec equipment on display and in particular the latest generation of the Wheel Assist (Y472260).This latest version of the Wheel Assist incorporates a higher working height level in direct response to the market’s need for an ideal and safe working platform at chest level.”
Netherlands based automotive and garage equipment supplier – Gaither Europe exhibited the firm’s newly-extended jack range during May’s Essen show.
Taking centre-stage on the booth this year was an impressive selection of air-hydraulic jacks and in particular model GT4534 which has an entrance height of just 130mm yet it delivers a capacity of 45/20/10 tons.