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Expert showcases wiper blade fitting videos on YouTube

Trico

Wiper blade manufacturer Trico has produced hundreds of fitting videos on its YouTube channel. The videos, created over the last nine years, help technicians and motorists to fit wipers blades with ease. While wiper blades are perceived as a relatively easy product to fit, many drivers still struggle, which creates an obvious revenue stream for workshops to capitalise on. However, even some technicians find wiper blades tricky, which is why Trico created a wealth of fitting videos to refer to the brand’s YouTube channel.

Wiper blade manufacturer Trico has produced hundreds of fitting videos on its YouTube channel. The videos, created over the last nine years, help technicians and motorists to fit wipers blades with ease. While wiper blades are perceived as a relatively easy product to fit, many drivers still struggle, which creates an obvious revenue stream for workshops to capitalise on. However, even some technicians find wiper blades tricky, which is why Trico created a wealth of fitting videos to refer to the brand’s YouTube channel.

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Falken launches ‘Pass the Wheel’ social media campaign

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Falken

The coronavirus pandemic has put many visits to dream destinations on hold, but Falken Tyres is using its social media feeds to provide some vicarious thrills. The Sumitomo tyre brand’s new ‘Pass the Wheel’ campaign comprises three beautifully shot videos to provide a virtual road trip along some of Europe’s most beautiful roads and passes. The videos show the drive from Zell am See in Austria, across Switzerland, Italy and France, and into Monaco. The campaign trailer has already clocked up 1.7 million views on Falken’s YouTube Channel.

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Carlton Forest offers ‘visionary’ new tyre recycling technology

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Carlton Forest Group

A new pyrolysis-based tyre recycling technology is to help achieve targets set out by the Government Environmental Plan, according to the Carlton Forest Group. Subsidiary Carlton Forest IRR Waste 2 Energy will exclusively supply its continuous pyrolysis technology to businesses, urban regeneration schemes and local authorities across the UK. Established in South Africa in 2006, IRR was acquired by the Carlton Forest Group in 2018.

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Pyramids Tires: $350 million Egyptian factory begins manufacturing

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Pyramid Tires

Pyramids Tires, a new tyre manufacturer based in Port Said, northeast Egypt, saw its first tyres roll off the production line on 9 May 2020. The factory currently manufactures motorcycle, forklift and agricultural tyres as part of the first phase of the plant’s development. The second phase, which is scheduled to be completed by the end of 2022, will see the company add passenger car, truck and OTR tyres to its portfolio.

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Nokian’s Dayton USA factory gains ISO 9001

What the Nokian Tyres, Dayton USA plant will look like when it is finished (Photo: Nokian)Nokian

Nokian Tyres’ new Dayton, USA manufacturing plant has been awarded ISO 9001 certification. The certification requires companies to meet specific quality management system requirements and thus affirms the company’s commitment to premium quality.

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Bridgestone partners Microsoft on intelligent tyre monitoring system

Bridgestone has collaborated with Microsoft in the development of a new monitoring system for the real-time detection of tyre damage. The UK’s Department for Transport 2018 statistics show tyre issues contribute to 30 per cent of all car accidents caused by technical failure. Bridgestone says its Tyre Damage Monitoring System is the “final piece in tracking tyre issues.” The system offers similar applications to recent market solutions that process live data using algorithms to predict the effects of tyre damage and notify drivers, fleet operators and service providers. What separates it from existing systems is that no additional hardware need be installed, the manufacturer adds.

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Mobile tyre fitting: the new normal for tyre retailers?

As a result of the purchase of the latest Mercedes Sprinter van during June, Gorilla Tyres now has a fleet of eight vehicles and can reportedly cover a significant part of the North West (Photo: John Stone; Stone Tyres; Gorilla tyres)John Stone; Stone Tyres; Gorilla tyres

We’ve all had to adapt during the corona-crisis and lockdown. For many tyre retailers it has meant agonising decisions relating to either staying opening or shutting down. But some have found a middle way – mobile tyre fitting.

During our recent “Kick-starting your tyre business” Tyrepress webinar, Craig Sprigmore, retail director of HiQ; Graham Mitchell, wholesale director of Micheldever Tyre Services; Noel Pope, managing director of Merityre; and John Stone, founder and managing director of Stone Tyres discussed the role of mobile fitting in helping tyre businesses adapt to the new normal.

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Ecobat develops start-stop battery training, certification

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Ecobat Battery Technologies has followed the launch of its One Box start-stop battery testing and installation solution with a new training, assessment and certification. The first step is a comprehensive video, viewable below, hosted by Ecobat’s Christopher Jones. This offers a step-by-step guide to battery assessment, removal, replacement and validation processes. It also introduces the four parts of the One Box package. Together, Ecobat says they allow technicians to tackle start-stop battery replacement with confidence.

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Falken RI151 bus tyre shows staying power on Liverpool FC team bus

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Falken

With the 2019/20 season’s Premier League back underway, runaway leaders Liverpool FC’s team bus is primed to roll on official tyre sponsor, Falken rubber. The manufacturer’s RI151 pattern is fitted by Protyre and supplied in the UK by Micheldever Tyre Services.

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Micheldever focused on supporting tyre dealers’ survival during lockdown

‘Kick-starting your business’ webinar screengrabTyre Industry Publications Ltd

During our recent “Kickstarting your tyre business webinar”, the panel shared lockdown stories of how they have survived and even experienced success during these difficult times. For his part, Graham Mitchell, wholesale director of Micheldever Tyre Services, shared details of how his company moved from its role as a leading wholesaler to a more support-orientated position. For those pivoting into this new role during lockdown, far from having less to do, this meant being even busier than normal despite wholesale volumes dropping to 25 per cent of normal levels during the depths of lockdown (levels are much more normal now, however).

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Tyre distributors come together for ‘Kick-starting your business’ webinar

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Tyre distributors from across the country have come together to support the restarting of the tyre trade. Large and small retailers from St Helens to the South East worked together to produce the inaugural Tyrepress webinar entitled “Kick-starting your tyre business’.

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Pirelli launches Cinturato P7 performance tyre with ‘intelligent compound’

Pirelli has launched a new high performance tyre for premium cars in European and Asian markets, the next generation Cinturato P7. The Cinturato product line has one of the longest histories in the car tyre segment. The brand, with which Pirelli claims to have “invented the concept of the sporting tyre for the road”, celebrates its 70th anniversary this year. While the P Zero line is Pirelli’s primary focus for the highest performance vehicles, the Formula 1 tyre supplier includes Cinturato branding via the series’s wet weather tyres with good reason. Such is Pirelli’s focus on the ultra-high performance sector, that the Cinturato is positioned as another tyre line for top premium segment cars. Preparations for the launch of the new P7 focused on drivers using 18” and above sizes, while Pirelli’s original equipment focus has also yielded 70-plus homologations for the tyre.

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Falken: stock availability, proven performance means UHP opportunity

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Falken

The coronavirus outbreak and subsequent lockdowns mean that sales of car tyres especially have sustained a harsh blow around the world. But as measures introduced to halt the spread of COVID-19 begin to be eased, motorists will steadily begin to use their cars again, increasing demand. In the car tyre sector, high value, ultra-high performance segments could prove vital, as better potential margins offer attractive opportunities for increasing cashflow quicker. The other side of that coin is that motorists’ finances are also under pressure, putting the price they pay for their car tyres under even greater scrutiny. Could this, therefore, present an opportunity for mid-range brands to make a case for their products, offering more palatable performance compromises compared with premium rivals than the lowest-priced brands?

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The Garage Inspector: lighting upgrades a win-win for workshops and for customers

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Lumileds

Since Andy Savva was announced by Lumileds as a brand ambassador for Philips Automotive Products, the “Garage Inspector”, as he is known throughout the UK’s automotive aftermarket businesses, has tackled a number of different subjects. As a highly successful former independent garage owner of more than 25 years, Savva now offers aftermarket businesses advice on best practise and better business.

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A’ Design Award 2020 for Maxxis T Razr concept tyre

Maxxis

Maxxis has been recognised for its adaptable tyre and wheel assembly concept, the T Razr. The innovation was presented with the silver award in the 2020 A’ Design Awards, organised by organized by OMC Design Studios SRL, based in Como, Italy. Maxxis states that the design is inspired by the need to bring “a safer, more economical tyre solution to the global tyre market.”

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