The coronavirus outbreak and subsequent lockdowns mean that sales of car tyres especially have sustained a harsh blow around the world. But as measures introduced to halt the spread of COVID-19 begin to be eased, motorists will steadily begin to use their cars again, increasing demand. In the car tyre sector, high value, ultra-high performance segments could prove vital, as better potential margins offer attractive opportunities for increasing cashflow quicker. The other side of that coin is that motorists’ finances are also under pressure, putting the price they pay for their car tyres under even greater scrutiny. Could this, therefore, present an opportunity for mid-range brands to make a case for their products, offering more palatable performance compromises compared with premium rivals than the lowest-priced brands?
Since Andy Savva was announced by Lumileds as a brand ambassador for Philips Automotive Products, the “Garage Inspector”, as he is known throughout the UK’s automotive aftermarket businesses, has tackled a number of different subjects. As a highly successful former independent garage owner of more than 25 years, Savva now offers aftermarket businesses advice on best practise and better business.
Maxxis has been recognised for its adaptable tyre and wheel assembly concept, the T Razr. The innovation was presented with the silver award in the 2020 A’ Design Awards, organised by organized by OMC Design Studios SRL, based in Como, Italy. Maxxis states that the design is inspired by the need to bring “a safer, more economical tyre solution to the global tyre market.”
Although a number of UK-based agricultural shows have been postponed during the COVID-19 outbreak, Goodyear Farm Tires has found an innovative solution to keep the wheels turning on one traditional show highlight for the farming community. The brand, which returned to the UK and European markets in 2019, has staged its own virtual vintage tractor show during lockdown.
Giti Tire Motorsport’s all-female racing team took to the grid of the second Digital Nürburgring Endurance Series meeting on 4 April. Professional WS Racing drivers Carrie Schreiner and Celia Martin got behind the gaming wheel of a virtual Giti liveried Audi RS3 LMS TCR for the three hour endurance race and finished 10th in the TCR Class.
OTR tyres that last longer save users money, observes Monaflex Repair Systems. An important factor determining tyre lifespan is the quality of repairs made to tyres. The company behind the Monaflex system thus poses the following question – how do you achieve the best possible tyre repairs? It encourages everyone undertaking OTR tyre repairs to consider six key points.
Giti Tire Motorsport partner WS Racing achieved a top ten finish in its first race of the 2020 season – the Digital Nürburgring Endurance Series. At the virtual start in the Green Hell, drivers and teams from the Nordschleife racing series competed in a four-hour race against experienced simracing and real life racing professionals. Watch the full race below.
Yesterday Prime Minister Boris Johnson outlined strict stay-at-home measures for the whole of the UK. These effectively amount to a country-wide lockdown and will be enforced by the police. As a result, gatherings outside of households are effectively banned and shops have to close. However, reading the small print reveals that automotive garages are within the limited number of retailers that will be allowed to remain open. And therefore tyre centres will be allowed to keep going as well. Motorists looking for information on garages in the Covid-19 lockdown can find more on Tyrepress’s sister site, WhatTyre.
Hella has released a video showing the quality control and test procedures its wiper blades go through to ensure they are able to deliver the day-to-day performance in the face of harsh weather conditions.
Yokohama Rubber has long been one of the most significant firms within the tyre industry to exhibit at the Geneva International Motor Show. Although this year’s event was cancelled, the tyre maker has proceeded with the virtual launch of no less than five products destined for European markets. The new additions to the Yokohama range are the BluEarth-GT AE51, BluEarth-XT AE61 and Geolandar CV G058, as well as the BluEarth Winter V906 and IceGuard Studless IG53 winter patterns.
The Lexus LF-30 Electrified concept first seen at last year’s Tokyo Motor Show was a highlight of the car maker’s streamed press conference during the cancelled Geneva International Motor Show 2020’s Virtual Press Day last Tuesday. The concept car, which celebrates the brand’s 30th anniversary and is designed to promise a dynamic driving experience like no other, sits on four bespoke Goodyear concept tyres.
It takes more than the cancellation of one of Europe’s largest motor shows to hold a good concept back – car makers are going ahead and presenting the new products and visions for the future they’d intended to display in Geneva this week. Tyre maker Goodyear is too, and has unveiled what it calls a “revolutionary self-regenerating concept tyre that can adapt and change to meet individual mobility needs.” Meet the Goodyear reCharge.
Offering market-leading levels of precision, repeatability and a 90-second wheel alignment check capability, the Beissbarth Easy 3D+ is now available from Everard, the German specialist’s exclusive UK distributor. With this unit, workshops can complete a full vehicle alignment in as little as 20 minutes.
As car security systems become increasingly sophisticated, thieves are turning their attention to car parts instead. This is bad news for owners of vehicles fitted with alloy wheels, but Ford now offers a way of keeping those wheels yours – and the solution is guaranteed to get car owners talking.
The world’s largest tyre manufacturer has outlined how its latest technologies and partnerships with leading car manufacturers are to help it increase sustainability in 2020. Bridgestone states that its car manufacturer partners sought its expertise on various partnerships throughout 2019, including ground-breaking CASE (Connected, Autonomous, Shared and Electric) projects, and the performance benefits of new tyre technologies, such as its Enliten technology, which it plans to extend to an increasing number of tyres this year. Bridgestone said these partnerships led to approximately 100 new original fitments in the EMEA region, similar to its ‘best-ever’ 2018 OE results, spread across more than 50 different models from 14 manufacturers. The tyre manufacturer’s 18” diameter or greater OEM fitments have increased by over 10 per cent since 2018, it added.