Massimo Tyres names MX5 driver as brand ambassador
Following the news that Massimo Tyres is sponsoring the MX5 Cup, the brand is continuing its support of grass-roots motorsport by announcing the addition of Mary Barnard to its roster of brand ambassadors.
Continue ReadingHella sponsors own driver in British Kart Championships
Hella has signed on as one of the main sponsors for veteran kart racer Alex Magee’s run in the Wera Tools British Kart Championships 2024. Magee is one of their own team members, working in the Product Support department for Hella Gutmann Solutions.
Continue ReadingSustainable Toyo tyres winning NLS races
Cars equipped with Toyo Proxes slick race tyres containing sustainable materials have own two of first four Nürburgring Langstrecken-Serie races. The Toyota GR Supra GT4 EVOs of team Toyo Tires with Ring Racing were victorious in the first rounds of the Nürburgring Langstrecken-Serie in the SP10 class as well as in 24H Nürburgring Qualifier races.
Continue ReadingYokohama Rubber partners with Haupt Racing Team
The Yokohama Rubber Co., Ltd., has entered into a partnership agreement with Mercedes-AMG Customer Racing’s Haupt Racing Team (HRT), under which it will supply Yokohama Advan racing tyres to the Mercedes-AMG GT3 that HRT enters into the Nürburgring 24-Hour Race and Nürburgring Langstrecken Serie (NLS). In dry conditions, the car will wear Advan A005 racing tyres in 300/680R18 (front) and 330/710R18 (rear), and in the wet will compete on Advan A006 tyres.
Continue ReadingKumho becomes Formula Drift tyre supplier
Kumho Tire USA reports that Kumho has become the official tyre of Formula Drift as a major sponsor of the Formula Drift Pro Championship. “As an ‘Official Tire of Formula Drift,’ this will provide a national footprint to elevate the brand in the United States, reaching millions of motorsport enthusiasts,” said Shawn Denlein, president of sales and marketing, Kumho Tire USA.
Continue ReadingSailun an FIA-approved tyre supplier
The FIA updated its list of homologated suppliers for tyre barcodes and RFID tags on 22 February, and for the first time this list features a Chinese tyre maker – Sailun Group. Reporting its inclusion on the ‘List of Suppliers for Tyre Barcodes and RFID Tags Homologated by the FIA’, Sailun says it is now able to exclusively provide racing tyres for numerous international professional racing events.
Continue ReadingEcobat backs Paul Barker in Superstock 1000 series
As the official license holder for Lucas batteries throughout Europe, Ecobat Battery is shining a spotlight on the brand by sponsoring Paul Barker and his Honda CBR1000RR for their combined British Superstock 1000 series campaign, which is a prominent championship that supports the popular British Superbike (BSB) competition.
Continue ReadingNova Motorsport signs 5-year British Hillclimb Championship title sponsorship, tyre supply deal
Avon Motorsport brand licensee Nova Motorsport will continue the British brand’s legacy in the British Hillclimb Championship (BHC) as title sponsor and major tyre supplier. The new global motorsport tyre brand has signed a new five-year title sponsor partnership with the 30-round series, which commences at Prescott on 20 April 2024. Nova Motorsport said the deal represents a landmark strategic partnership, delivering “security of tyre supply for the championship” and ensuring its future. Nova Motorsport will be supported by BMTR, a long-standing partner of Avon Motorsport and now Nova Motorsport, as the official service provider and supplier of Avon Motorsport and Nova Motorsport tyres to the BHC.
Continue ReadingNova Motorsport recruits ex-Avon design engineer Jack Price as product category manager
Nova Motorsport has recruited a highly experienced contingent of former Avon Motorsport personnel with significant expertise in the BHC and developing hillclimb tyres. This includes Jack Price, who served as Avon Motorsport design engineer and design manager for 12 years, and now becomes Nova Motorsport product category manager.
Continue ReadingRing and Osram to sponsor NAPA racing team in BTCC
Lighting specialist, Osram and its subsidiary, auto accessory giant Ring, has revealed its support of the NAPA racing team for British Touring Car Championship (BTCC). This year, reigning BTCC champions, NAPA Racing, is welcoming new sponsors into this coming season, two of which are Ring Automotive, with its logo prominently displayed on the rear wheel arches of Sam Osbourne’s car, and its parent company, Osram, with its logo on the front of the car under both headlights of Dan Rowbottom’s car.
Continue ReadingDelphi sponsors rising talent in BRSCC Airtec Motorsport Fiesta ST240 Championship
Delphi has announced its partnership with young racing hotshot, Joseph Knight. The sponsorship will see the eighteen-year-old represent Delphi as he competes in the BRSCC Airtec Motorsport Fiesta ST240 Championship. Joseph Knight has shown exceptional skill and determination in his racing career. His journey from karting to senior racing has been marked by podium finishes and an unwavering passion for motorsport. With Delphis support, he aims to make a statement in the upcoming season and further solidify his place in the racing world.
Continue ReadingCam extends Dan Zelos racing sponsorship
Dan Zelos, someone as well known in Mini motorsport as in the tyre industry, will continue to be sponsored by Cam after the leading tyre-industry software provider said it will extend its agreement with Zelos through the 2024 race season. Cam has backed Zelos since 2019, during which time he has flourished, culminating in his second winning title in the Vertu Motors Mini Challenge in 2023.
Continue ReadingNew Giti Tire Motorsport livery for TOR trucks in BTRC 2024
Team Oliver Racing’s (TOR) British Truck Racing Championship (BTRC) entries have unveiled a new Giti Tire Motorsport livery ahead of the season opener at Brands Hatch 31 March – 1 April. The bonneted Volvo VNL of Stuart Oliver and MAN TGX 18.480 of Michael Oliver feature new grey, yellow and black racing colours alongside several modifications in their racing set-up. Giti is maintaining its role as official partner and exclusive tyre supplier for the third consecutive season in 2024, its sixth year in the championship. All trucks will race on the Giti Race-Tuned v1 competition truck tyre in size 315/70R22.5.
Continue ReadingBridgestone announces 2024 motorsport plan
Bridgestone Corporation has unveiled its motorsport agenda for 2024, a programme that involves supporting a wide array of motorsport events, spanning from professional races to grassroots competitions. The continued cornerstone of this support is the supply of Bridgestone Potenza and Firestone Firehawk tyres for car races, as well as Bridgestone Battlax tyres for motorcycle races.
Continue ReadingBridgestone, Kwik Fit sign up for next two years of The British Motor Show
Bridgestone and Kwik Fit will partner as sponsors of The British Motor Show (15-18 August 2024 at Farnborough International) for the next two years. In 2024, Bridgestone will be the events official tyre partner and be partner sponsor of the Motorsport and Modified Arena and Hall. Bridgestone’s consumer business unit director, Brett Emerson said: “Over the past two years, we have enjoyed being at the British Motor Show in partnership with Kwik Fit, in what is both a unique four days of celebrating the automotive industry and what is an exceptional day out for families and all.
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