Bridgestone is rolling out its Mobox tyre subscription model across 31 of its ETB centres (Photo: Bridgestone)
DriveRightData is partnering with Bridgestone, providing tyre identification and product matching capabilities data for the tyre manufacturer’s recently-launched Mobox monthly tyre and car maintenance subscription service. DriveRightData information supplied includes brand name, product name, description, tyre and tread images, tyre size, pressure, rim size, load and speed index, run-flat capability, EU required labelling information and barcodes.
Bridgestone and ETB Autocentres recently introduced the Mobox all-inclusive monthly tyre subscription service in the UK. First piloted in 25 First Stop stores across France in October 2017, MOBOX has now been expanded to over 700 shops in France, over 120 shops in Spain, 300 shops in Germany and over 230 shops in Italy.