Apollo Tyres creates Chief Digital Officer role

Apollo Tyres has appointed Hizmy Hassen to the newly-created position of Chief Digital Officer (CDO). Hassen will be based at the company’s London office, and will be responsible for leading the strategy and operations of Apollo Tyres’ digital journey, including responsibility for Information Technology. Hizmy Hassen will report to Neeraj Kanwar, vice chairman and MD, Apollo Tyres Ltd.

Hassen’s last assignment was with Coats PLC, prior to which, he was with Unilever. In over 20 years with Coats he has worked across areas of Supply Chain, Information Technology and Digital Enablement. In his last role, Hassen was globally responsible for Digital and Technology within Coats Group Plc. He is credited with transforming the Global Technology function at Coats, implementing a cloud strategy as well as other modern technologies to underpin digital transformation. He has pioneered digital solutions achieving very high adoption levels, leading to a total transformation of the Coats’ go-to-market strategy. He led the digitalisation of Coats’ customer facing interactions.

Hizmy holds a bachelor’s degree in Electrical and Electronics Engineering from the University of Leeds, UK.

Commenting on Hizmy Hassen’s appointment, Neeraj Kanwar, Vice Chairman & Managing Director, Apollo Tyres Ltd, said: “With digitalisation being a key focus area for the company, especially considering the challenges that we face today due to the global pandemic, we have created this position of Chief Digital Officer. Hizmy, who comes with 30-years of rich experience, will be the ideal person to develop and execute the future architecture roadmap and evolve the IT delivery model, through partnerships with cross-functional leaders across Apollo Tyres.”