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North American debut for Apollo truck-bus tyre range

Apollo Tyres aims to gain a foothold in the North American commercial vehicle market with tyres produced at its plants in Europe and India. The roll-out of commercial vehicle tyres in the USA and Canada follows the introduction of a comprehensive passenger vehicle range, but this time the tyre maker will market its products under the Apollo brand rather than as Vredestein tyres. Apollo Tyres says the launches of both ranges have been preceded by years of in-market research and planning.

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  1. New kid on the block: Vredestein launches full North American range
  2. Pirelli to sell truck tyres in the North America
  3. Apollo Tyres opens €475 million greenfield Hungarian plant
  4. Reports: Apollo planning to re-enter US market
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Apollo Tyres’ #BadRoadBuddies returns

Apollo Tyres

Following the inaugural edition in Goa two years back as well as thousands of smaller editions in different locations over the last 24 months, Apollo Tyres’ #BadRoadBuddies concept returns in a digital format. Since most of the activations have moved to the virtual space, the company has also chosen to build the community of enthusiasts online and is opening this event to SUV owners/drivers and the two-wheeler riders, who enjoy drives during the weekend or on leisure/adventure trips.

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  1. Conserving costs, maximising business: Apollo Tyres’ response to the coronavirus pandemic
  2. Apollo targets India’s CSUV market with Apterra Cross
  3. New Apollo Factory to Produce Vredestein Brand Tyres
  4. Court delays Cooper Chengshan anti-merger case
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New XL press in Enschede: Apollo Vredestein begins 5-year agri investment programme

Apollo Vredestein is enhancing its European agricultural tyre production activities at its Enschede factory in the Netherlands by bringing a new 104-inch tyre press into service in mid-March. The newly-installed tyre press will mainly produce tractor tyres for the XL segment (up to 2.30 metres in diameter and weighing up to 550 kg), products suitable for tractors between 200 and 500 hp. The tyre maker says the commissioning of the press represents a “significant increase in capacity” for this tyre segment.

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Related news:

  1. Apollo Tyres: Netherlands car tyre production down, but not out
  2. Apollo Tyres: Stable sales in Europe, but profits further in the red
  3. Vredestein: Made in India, for India
  4. Vredestein to start new year with agri production boost
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Apollo targets India’s CSUV market with Apterra Cross

Apollo Tyres has launched a new tyre range to satisfy demand in India’s fast-growing compact SUV market. The tyre maker says it has introduced the Apollo Apterra Cross following two years of development and testing, and will initially offer the range in five sizes for 16- and 17-inch rim diameters. While Apollo Tyres currently has no plans to bring the Apterra Cross to Europe, it intends to distribute the range in ASEAN and SAARC markets at a later date.

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  1. Apollo Tyres partners with truck manufacturer for India healthcare initiative
  2. Apollo launches Amazer XP for India’s growing eco segment
  3. India’s competition authority approves Warburg Pincus’ investment in Apollo Tyres
  4. Apollo Tyres restarting production in Hungary & India
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Vredestein: Made in India, for India

Dutch tyre brand Vredestein is coming to India. During an investor call this month, parent company Apollo Tyres confirmed that Vredestein products are being manufactured in this market and will be introduced locally during the first quarter of 2021.

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  1. Apollo Tyres opens €475 million greenfield Hungarian plant
  2. Apollo Tyres partners with Indian cricketing great
  3. Vredestein Enschede: Company and employees fail to reach agreement
  4. Cutting ‘bad’ costs, working smarter – Apollo MD Neeraj Kanwar answers T&A’s questions
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Apollo launches Amazer XP for India’s growing eco segment

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Apollo Tyres has unveiled a new eco-oriented tyre developed by its R&D facilities in Europe and India and offering a “best in class rolling resistance coefficient.” The tyre maker says the Apollo Amazer XP complies with BS VI, India’s equivalent of Euro 6 standards, and is electric vehicle ready. Apollo will initially only sell the Amazer XP range in India, including as an original equipment tyre for several vehicles.

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  1. Apollo Tyres partners with truck manufacturer for India healthcare initiative
  2. Apollo Tyres aiming for “dominance” in India’s TBR segment
  3. JD Power survey confirms Apollo Tyres’ strength in India’s small car segment
  4. Apollo aims for leadership in Indian two-wheel tyre market, Europe next
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Apollo Tyres: Net profits up 155% in Q3 2020-21

Apollo Tyres reports improved sales and significantly higher net profit in the three months to 31 December 2020, the third quarter of its 2020-21 financial year. The bottom-line result for the year to date is admittedly less impressive, as net profits have been watered down by costs associated with the restructuring of the Apollo Vredestein facility in Enschede, the Netherlands.

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  1. Apollo Tyres: Stable sales in Europe, but profits further in the red
  2. Apollo Tyres lifts profit margin to 18.7% in April-June quarter
  3. Apollo Tyres maintains turnover, increases profits
  4. Warburg Pincus investing £117 million in Apollo Tyres
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PFPR takes on Vredestein public relations in Europe

Apollo Tyres Europe has appointed UK-based agency PFPR Communications to conduct public relations for the Vredestein brand in Europe. Working across the company’s business in the passenger car, off-highway, and truck and bus sectors, the specialist automotive agency will handle public relations strategy, media relations and asset generation alongside a host of other communication tasks.

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Related news:

  1. Apollo Vredestein Expands East European Business
  2. Vredestein to start new year with agri production boost
  3. Apollo Tyres: Vredestein a significant contributor to European growth
  4. 750 jobs to go at Apollo Vredestein’s Netherlands plant
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State support for Apollo Tyres’ investment in Hungary production

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Earlier this year Apollo Tyres announced it would transfer much of the remaining car tyre production in Enschede, the Netherlands to its factory in Hungary. To accommodate this change, the tyre maker has approved a HUF 4.4 billion (£11.2 million) investment to modernise and expand consumer tyre production at the Gyöngyöshalász site. Hungary’s government is supporting this project with a HUF 1.4 billion (£3.6 million) grant.

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Related news:

  1. Apollo Tyres: Netherlands car tyre production down, but not out
  2. Increasing ag focus: Apollo Vredestein reducing PCR production in Netherlands plant
  3. First truck tyres shipped from Apollo Tyres’ Hungary plant
  4. Apollo Tyres: Stable sales in Europe, but profits further in the red
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Conserving costs, maximising business: Apollo Tyres’ response to the coronavirus pandemic

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One way or another 2020 has been an eventful year for all of us. The same is true at Apollo Tyres where, at a global level, the company has had to navigate pandemic-related production pauses and restarts along with new factory openings and the decision to enter the two-wheel segment. At the same time as continuing to develop the Apollo brand, the company has also given the Vredestein brand a big push during the last month or so. First, with the launch of a new all-season range, then with the introduction of a new North American tyre line-up and – in order to support both – a pitch-side advertising partnership with Manchester United football club. Tyres & Accessories recently interviewed Neeraj Kanwar, vice chairman and MD, Apollo Tyres Ltd in order to find out more.

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  1. All-season tyre growth, especially for premium brands – GfK
  2. Davanti unveils wave of new product, partnership news at first conference
  3. Apollo Tyres building UK dealer network at ‘iconic venue’ events
  4. Apollo Tyres opens €475 million greenfield Hungarian plant
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Apollo Tyres: Stable sales in Europe, but profits further in the red

Apollo Tyres had to accept a drop in its turnover and earnings in the half-year to 30 September 2020, with the notable exception of sales in Europe. The company’s global sales in the first half of its current April 2020 to March 2021 financial year were Rs 70.62 billion (£728.85 million), 13.9 per cent less than the sales it gained a year earlier. Net profit dropped 71.1 per cent year-on-year to Rs 650 million (£6.71 million).

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  1. Apollo Tyres looking for ‘healthy topline growth’ after 22% sales increase in FY 2017-18
  2. Apollo Tyres maintains turnover, increases profits
  3. Apollo Tyres: Netherlands car tyre production down, but not out
  4. Apollo Vredestein plant restructuring: Dutch politicians seek answers from European Commission
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Falken Tire takes pole position in 2020 global social media ranking

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Gerd Altman; Pixabay

As Tyres & Accessories annual global social media ranking enters its seventh edition, this year there is a new winner. Last year’s champion, Pirelli, has fallen two places to third position. At the same time, Sumitomo Rubber Industries’ Falken brand rose an impressive eight positions to take the top spot. And Pirelli wasn’t the only well-known name to downshift, with two other brands taking retrograde steps. At the same time, in a reflection of what has taken place in the UK-only ranking, the top 10 has a new entry, with previously 10th-ranked MRF being overtaken by another large Indian tyremaker.

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  1. Michelin tops 2020 UK social media ranking, Davanti enters top 10
  2. Pirelli leading global social media tyre brand 2015
  3. Pirelli regains global social media crown
  4. Michelin takes global social media double
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Cutting ‘bad’ costs, working smarter – Apollo MD Neeraj Kanwar answers T&A’s questions

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One way or another 2020 has been an eventful year for all of us. The same is true at Apollo Tyres where, at a global level, the company has had to navigate pandemic-related production pauses and restarts along with new factory openings and the decision to enter the two-wheel segment. At the same time as continuing to develop the Apollo brand, the company has also given the Vredestein brand a big push during the last month or so. First, with the launch of a new all-season range, then with the introduction of a new North American tyre line-up and – in order to support both – a pitch-side advertising partnership with Manchester United football club. Tyres & Accessories recently interviewed Neeraj Kanwar, vice chairman and MD, Apollo Tyres Ltd in order to find out more.

Tyres & Accessories logoThis interview appears in full in the November edition of Tyres & Accessories magazine. Not yet a subscriber? You can change that here.

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Related news:

  1. Apollo Tyres opens €475 million greenfield Hungarian plant
  2. Conserving costs, maximising business: Apollo Tyres’ response to the coronavirus pandemic
  3. Apollo aims for leadership in Indian two-wheel tyre market, Europe next
  4. Michelin launching CrossClimate 2
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Vredestein adverts to appear pitch-side at Manchester United

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Apollo Tyres; Vredestein

Continuing its long association with Manchester United, Apollo Tyres recently extended ‘Official Global Tyre Partner’ status with a parallel association with the company’s Vredestein tyre brand. The move is part of a wider growth strategy for the Vredestein brand across the Europe and North American markets.

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  1. Apollo sites first Indian ‘Go The Distance’ pitch in Mumbai
  2. Apollo Tyres expands Man Utd sponsorship into global agreement
  3. Apollo a Man U regional partner
  4. Tyres in football: 2015/16 season heralds expanded deals with biggest clubs
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Apollo Tyres creates Chief Digital Officer role

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Apollo Tyres

Apollo Tyres has appointed Hizmy Hassen to the newly-created position of Chief Digital Officer (CDO). Hassen will be based at the company’s London office, and will be responsible for leading the strategy and operations of Apollo Tyres’ digital journey, including responsibility for Information Technology. Hizmy Hassen will report to Neeraj Kanwar, vice chairman and MD, Apollo Tyres Ltd.

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