At the end of November, Traxx Tyres hosted its 2019 Independent Tyre Dealer Conference at the Cardiff City Stadium, close to the company’s new depot in Bridgend). Customers and contacts, predominantly independent tyre dealers and garages, were introduced to some of the wholesaler’s select brands, including Vredestein, Lassa, Vitora, Atturo and Rema Tip Top. Traxx Tyres also arranged workshops that provided a focus on new tyre technology as well as current products, information on product development and marketing tools available to the sector.
Almost 60 independent tyre dealers attended two extreme driving experience events organised by Micheldever Tyre Services (MTS) to try out General Tire’s Grabber AT3 and Grabber X3 off-road 4×4 tyres. The participating dealers, from MTS’s network of General Tire performance partners, took up the extreme driving challenge at Parkwood Off-Road Centre in Bradford and the Harbour Hill Copse off-road site in Aldermaston near Reading, two of the UK’s most challenging 4×4 proving grounds. The two-day event, which included expert off-road driver training and education about the on and off-road properties of the new 4×4 patterns, was held as a reward for the dealers’ increased sales and customer loyalty.
Davanti Tyres has hosted a group of 40 key UK and Irish customers on a three-day driving experience through the south of France and Monaco. Driving on some of Europe’s most scenic roads, including stages of the historic Monte Carlo Rally in a fleet of classic sports cars, guests experienced the Riviera lifestyle with stays in Cannes and Nice before a final night in Monaco. Cars including Porsche 356 Speedster, Ferrari 308 GTS, AC Cobra and the Jaguar E Type Roadster.
Commercial service provider Barry Shaddick has moved from stand-alone e-jobsheet user to a fully integrated solution based on CAM’s UniSerV platform. The company, located in the south-west of the UK, has invested as the next step in its systems development to provide greater professionalism and connectivity in support of its tyre service work across its commercial depots.
Micheldever Tyre Services (MTS) has launched what it terms “a major upgrade” to its TyreClick online retail site for independent customers. The company states that the upgrade represents one of the biggest and most significant investments in TyreClick since its launch in 2014, including a number of new design and user functionality features. The tyre wholesaler added that it would “never stop investing in its ambition to make TyreClick the best tyre selling site in the business” following the implementation of the new developments.
Customers who research tyres online, but purchase offline were the major topic of this year’s annual conference for Michelin’s Auto Professional network. Michelin estimates that around 70 per cent of tyre purchases begin online – though actual online tyre purchases remain much lower – so tackling this growth market is now an important aspect of tyre retail, as Mark Meagher, retail programme development manager explains.
ZC Rubber has hosted its 2016 dealer meeting in Brazil. The Hangzhou based manufacturer outlined its new strategic plan focusing on business development. According to Ge Guorong, vice president of ZC Rubber, the company has continued steady development with output reaching more than 7 million truck and bus tyres and more than 14 million car and light truck tyres in the first half of 2016, accounting for 17.57 per cent and 13.21 per cent respectively within the Chinese tyre industry.
Maxxis has announced the first in a series of strategies designed to promote the brand’s credentials to motorcyclists and grow its national dealer network. This news follows the critically acclaimed launch of the SuperMaxx ST tyre range and will see the manufacturer, and distribution partner Bickers, join forces to empower dealers to offer their customers free Motorex cleaning products worth £70 with every purchase and fitting of SuperMaxx ST tyres.
ZC Rubber has hosted its first European dealer meeting in Germany, designed to further development and marketing strategy in the market. Hosting “hundreds of partners and dealers,” Shen Jinrong, president of ZC Rubber, introduced the company mission: “To supply safe and value to global market”.
Saracens Tyres has become the first agricultural tyre dealer in North Wales to join Michelin’s Exelagri dealer partnership programme. The company joins nearly 800 farm tyre specialists selected by Michelin across Europe to carry the company’s accreditation of agricultural expertise. Admission to the network follows an independent 48-point quality audit looking at all aspects of the dealer’s operations, from the levels of staff training and the cleanliness of its workshops, to equipment standards and the quality of advice given to farmers and contractors.
Fledgling tyre dealership Twitch Hill Tyres has reported significant benefits after signing up as a Landsail Tyres key dealer. Though only established in 2013, the centre has set its sights on becoming “the number one fast fit centre in the area.” Its ambitious plans commenced with a move from Ossett to Horbury in West Yorkshire.
Nankang Tyre UK handed over the keys to the first Citroen DS3 in their new “Cool as Ice” dealer reward scheme to Basingstoke Value Tyres owner Gary Benwell. The car is being offered as a dealer reward to Nankang Performance Centres across the UK, giving dealers a brand new Citroen DS3 ICE for free. Gary […]
Tyrenet has become the first truck tyre dealer network to sign on with CAM International’s e-jobsheet. Tyrenet will utilise the open-access, digital tablet-based service work platform for truck, bus and van to improve the efficiency of its operations, which include exclusive service work for Hankook in the UK via the independent dealer network, Hankook Truck Masters.
More than 3,000 visitors came in the summer of 2012 to the recent Latin American & Caribbean Tyre Expo in Panama and made the only Latin American tire so fair a success. According to the organizers now, there is also a Tyre Expo for the next event: You will be taking place in Atlapa Convention Center in Panama, from the 24th to 27 July 2013.
Taiwanese manufacturer Federal marked its 60th anniversary with a gala party held in the Philharmonie Essen RWE Pavillon. Featuring its product range and long-serving and popular mascot Feddi at its Reifen 2014 stand, Federal’s diamond jubilee was described by chairman Jamie Ma as “just the beginning” in a speech given to business partners at the evening event.