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You are here: Home1 / endurance racing

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Goodyear’s European motorsport renaissance continues despite pandemic challenges

Company News, Motorsport, Premium, Product News
Clément Marin

It has been nearly two years since the Goodyear brand’s reintroduction to motorsport in Europe, and it is fair to say that operating in a pandemic was not part of the plan when this brand strategy was set out. Tyres & Accessories spoke to Ben Crawley, Goodyear motorsport director EMEA, about his experiences of the 2020 season. Goodyear re-entered European motorsport almost two years ago. While the brand on a global level has “never really been out of motorsport,” bearing in mind its six continuous decades of NASCAR in the USA, Crawley tells T&A that the thinking behind Goodyear’s reentry in more global series “fits into a wider brand rejuvenation” strategy. “We know we have this fantastic legacy and history in racing, and we want to be able to use that to reengage and provide some excitement for the brand and how we communicate the brand with consumers.” The motorsport strategy also coincided with Goodyear’s introduction of ultra-ultra-high performance (UUHP) Eagle F1 Supersport tyres, and “the natural synergies that come with high performance tyres for the road and racing.” Beyond the new product range, the “brand rejuvenation strategy includes the Blimp, racing, and broader advertising and marketing partnerships,” Crawley adds. Subscribers can view the video of this interview in the full version of this article.

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Related news:

  1. CAM talks digitisation, self-service, and the pandemic
  2. Goodyear launches Eagle F1 Series of UHP and Supercar tyres
  3. Goodyear returns to German motorsport in 2020
  4. Tyre sales down, but not as much as feared – GfK
2nd December 2020/by Andrew

New Pirelli GT tyres support Spa 24 Hours

International News, Motorsport, Product News
Pirelli

Pirelli supplied its new range of GT tyres to the 2020 Spa 24 Hours, the manufacturer’s “biggest event of the year.” In total Pirelli took 13,000 tyres to the Belgian circuit in a fleet of 34 trucks, with more than 65 tyre fitters working round the clock, underlining the tyre manufacturer’s long-standing commitment to GT racing. The rescheduled event produced a thrilling competition, with multiple changes of weather and lead. The winner was only decided in the closing minutes.

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Related news:

  1. Pirelli P Zero DHD in Blancpain action at Monza
  2. Pirelli to supply 3,000 P Zero tyres to 100+ cars in Blancpain Endurance at Silverstone
  3. Pirelli at Silverstone Blancpain GT Series Endurance Cup round 2
  4. Pirelli presents F1 tyre range as final pre-season test gets underway in Bahrain
26th October 2020/by Andrew

Class podiums for four Giti Motorsport teams at Nürburgring 24-Hour

International News, Motorsport
Giti

All four Giti Tire Motorsport cars achieved top three finishes in their classes at the Nürburgring 24-Hour. Terrible overnight weather at the Eifel circuit saw the race suspended for nine hours, and only 70 of the 97-car grid make it to the finish. Giti said that tyre management proved decisive in helping teams overcome challenging conditions. The Giti Tire Motorsport by WS Racing Audi R8 LMS GT4 finished first in the SP8 class, while the Volkswagen Golf VII GTI Clubsport came in third in the VT2 class. In the SP3T class the trailblazing #gitiracing all-female racing team finished third in their Volkswagen Golf VII GTI TCR, overcoming a race crash and garage repairs to finish.

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Related news:

  1. Giti ladies team ‘inspires fans’ at Green Hell
  2. Giti Tire all-female VLN, French drifting success cap ‘busiest motorsport year’
  3. Giti Tire Motorsport all-female team joins Digital Nürburgring Endurance Series
  4. Giti Tire renews official tyre partnership, adds racing car to Fun Cup UK
12th October 2020/by Andrew

Top 10 for Falken at challenging 2020 Nürburgring 24 Hours

Motorsport
Falken

Tyre brand Falken’s twin Porsche 911 GT3 Rs finished in 10th and 11th place at the 48th ADAC Total 24h-Race 2020. The Eifel weather proved challenging for everyone with constantly changing conditions over the race’s 24 hours. Falken said the finish demonstrated the reliability of its performance tyres. Despite conditions causing many cars to come off the track, Falken brought both Porsches home: 10th place for the #44 with Klaus Bachler, Sven Müller, Peter Dumbreck and Martin Ragginger at the wheel and11th place for the #33 with the double starters Klaus Bachler and Sven Müller alongside Christian Engelhart and Dirk Werner.

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Related news:

  1. Falken secures first Nuerburgring 24H podium in front of largest group of European dealers
  2. Falken Motorsports follows Nürburgring podium with VLN 2nd place
  3. Falken to reveal race car, electric vehicle tyre at Geneva Motor Show
  4. Falken Motorsport adds BMW to Porsche at Nürburgring 24H
1st October 2020/by Andrew

Falken Tyre confident ahead of Nürburgring 24 Hours

Motorsport
Gruppe C Photography

Falken Tire’s motorsport division is looking forward to the belated running of its centrepiece event this weekend, the Nürburgring 24 Hours. The Sumitomo Rubber Industries flagship brand is involved in a multitude of motorsport disciplines, including drifting and motocross. But Germany’s premier endurance race remains an event to which it is fully committed, decades on from its first appearance in 1999. The Falken Motorsports team regularly competes in the top GT3 (SP9) category and has targeted 2020 as another opportunity for an outright win. The manufacturer says its commitment to the race is also due to the research benefits of putting its product range to the test on the Nordschleife in the long term.

The Nürburgring 24 Hours is one of the last open tyre competitions in recent years. For Falken, it represents an opportunity to compete on track against top global premium brands, like Michelin, Goodyear and Yokohama. In the last decade Falken road tyre technology it has narrowed the performance gap, evidenced by improved results in third party tyre tests.

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Related news:

  1. Falken celebrates 20 years at the Nürburgring
  2. Falken Tyres team secures podium on Nürburgring 24 Hours
  3. Falken achieves top 10 finish, class victory in Nürburgring 24 Hours
  4. Falken Motorsport adds BMW to Porsche at Nürburgring 24H
24th September 2020/by Andrew

Podium finishes mark Goodyear’s return to Le Mans 24H

Motorsport
Clement Marin

Goodyear’s return to the 24 Hours of Le Mans was marked by two podium finishes and a flyover by the Goodyear Blimp during the race. British squad JOTA finished second in the LMP2 class, while French outfit Panis Racing crossed the line in third. LMP2 is the only category at Le Mans with open tyre competition and Goodyear supplied five of the 24 cars entered. The manufacturer says its two podium finishers are testament to the performance and durability of its tyres.

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Related news:

  1. Dunlop to supply 27 cars across 4 Le Mans classes in 2016    
  2. Dunlop’s ‘most successful’ status continues at Le Mans, Isle of Man
  3. Goodyear becomes Algarve Pro Racing ELMS LMP2 development partner
  4. Goodyear to make ELMS debut
21st September 2020/by Andrew

Hankook Ventus Race in action in three European series

Motorsport
Hoch Zwei

Hankook’s Ventus Race tyre is in action at three major series this weekend. The tyre follows up DTM, Formula Renault Eurocup, and 24H Series powered by Hankook action with events at the Nürburgring and the Circuit de Nevers Magny-Cours. Saturday’s race at the Nürburgring marks the DTM’s halfway point, with Sunday’s second race getting the second half immediately underway. The series lines up on the Grand Prix circuit for the first time for 19 years, including 17 corners and big changes in elevation. Hankook says the resulting compressions place great strain on the construction of the Ventus Race, as do the solid kerbs, which are taken at great speed.

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Related news:

  1. Hankook helps BMW M4 GT4 to class win as tyre provider for TCR, GT4 at N24
  2. Hankook’s Ventus Race tyre supports wide variety of circuit racing series
  3. Hankook Ventus Race, Race Plus set for DTM 30th anniversary year
  4. Hankook: Brands Hatch round a “good advertisement for motorsport”
11th September 2020/by Andrew

Goodyear anticipates WEC restart, with partner teams in contention

Motorsport

Goodyear is looking forward to recommencing the FIA World Endurance Championship (WEC) season this weekend at Spa-Francorchamps. The tyre manufacturer’s partner teams, Jota Sport and Jackie Chan DC Racing are currently second and third in the LMP2 standings. The former has finished on the podium in the last four rounds, while Jota took a memorable win at Shanghai in November. They will be joined by an additional Goodyear-shod car from Algarve Pro Racing. The Portuguese team usually competes in the European Le Mans Series (ELMS) but will step up to the world stage this weekend.

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Related news:

  1. Goodyear returns to German motorsport in 2020
  2. Dunlop back in endurance racing action at the Nürburgring
  3. Dunlop seeks more WEC success in Germany
  4. Goodyear takes first World Endurance win at Shanghai 4h
11th August 2020/by Andrew

Max Kruse scores first on track success on Falken Azenis at Nürburgring

Motorsport, Product News
Falken

Max Kruse Racing’s Volkswagen Golf GTI TCR scored a class win in the NLS endurance series at the Nürburgring this weekend. The team was competing on Falken Azenis race tyres for the first time. The SP3T pole position and class winner was one of six cars including a Porsche 911 GT3 Cup MR (997), VW Sciroccos, Golfs and Cupra switching to the tyre manufacturer as Falken expands its motorsport customer programme.

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Related news:

  1. Falken to reveal race car, electric vehicle tyre at Geneva Motor Show
  2. Falken achieves top 10 finish, class victory in Nürburgring 24 Hours
  3. Falken Motorsport adds BMW to Porsche at Nürburgring 24H
  4. Top 10 finish for Falken at the Nürburgring 24 hours
5th August 2020/by Andrew

New Goodyear branding unveiled in esports Le Mans

Motorsport
Goodyear

Goodyear’s comeback to world championship motorsport has been marked already with with wins in the FIA World Endurance Championship and a new partnership with the WTCR – FIA World Touring Car Cup. But with the suspension of live motorsport, the brand has entered another world of motorsport for the first time, moving into virtual racing. The two major track series follow Goodyear’s entrance into the European Truck Racing Championship Digital Racing Challenge and the eNASCAR league.

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Related news:

  1. Team Falken wins Petit Le Mans in Forza 4 livery
  2. 2 Porsche WEC teams switch to Dunlop tyres
  3. Goodyear sole tyre supplier to LPM2 category of WEC, ELMS
  4. Goodyear to make ELMS debut
23rd June 2020/by Andrew

24 challenges in 24 hours for Falken

Company News, Motorsport
Falken

The ADAC TOTAL 24h of the Nürburgring has been rescheduled for September, leaving a cloud-shaped hole in Falken Motorport’s schedule. The tyre brand’s team is followed by an enthusiastic fan base, though, and Falken has found a way to engage them without the totemic event of its motorsport season.

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Related news:

  1. Top 10 finish for Falken at the Nürburgring 24 hours
  2. Falken Tyre to mark 20th motorsport season on Nürburgring: video
  3. Falken Motorsports introduces new Porsche 911 for 2019
  4. Falken celebrates 20 years at the Nürburgring
20th May 2020/by Andrew

Giti Tire Motorsport all-female team joins Digital Nürburgring Endurance Series

Motorsport

Giti Tire Motorsport’s all-female racing team took to the grid of the second Digital Nürburgring Endurance Series meeting on 4 April. Professional WS Racing drivers Carrie Schreiner and Celia Martin got behind the gaming wheel of a virtual Giti liveried Audi RS3 LMS TCR for the three hour endurance race and finished 10th in the TCR Class.

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  1. Giti partner WS Racing secures top-10 finish in digital endurance series
  2. Giti ladies team ‘inspires fans’ at Green Hell
  3. Dörr Motorsport and Giti Tire achieve unexpected 2nd in class at Nürburgring 24h
  4. Giti Tire all-female VLN, French drifting success cap ‘busiest motorsport year’
7th April 2020/by Andrew

Hankook partners with ‘world’s largest’ motorsport championship

Motorsport

Hankook Tire has become a sponsor of the Nürburgring Endurance Series, the race event at the renown German circuit that previously went by the name VLN Endurance Championship and billed as the largest motorsport championship in the world. The tyre maker hopes this new tie-up will be the start of a “long term partnership” with the retitled, open tyre supply motorsport series.

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Related news:

  1. Hankook supplies new BMW M4 GT4 at Nürburgring 24h
  2. Hankook helps BMW M4 GT4 to class win as tyre provider for TCR, GT4 at N24
  3. First win for next gen Dunlop GT3 tyre as Walkenhorst BMW wins at Nürburgring
  4. Dunlop extends BMW M235i Racing Cup partnership
12th March 2020/by Stephen

Falken doubles up on Porsches for 2020 Nürburgring Endurance Series, N24

Motorsport

Falken will run a pair of the latest specification GT3 Porsche 911 GT3 R cars in both the Nürburgring Endurance Series (formerly known as the VLN) and the Nürburgring 24h race in 2020. The Falken Motorsports race team, run by Schnabl Engineering for the tenth consecutive year, has ordered a new 991.2 chassis to run alongside its 2019 Porsche. Both cars will be identical in specification.

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Related news:

  1. Falken Motorsport adds BMW to Porsche at Nürburgring 24H
  2. Falken Motorsports introduces new Porsche 911 for 2019
  3. ADAC to introduce 24h Nürburgring qualifying race
  4. Falken Motorsports follows Nürburgring podium with VLN 2nd place
4th February 2020/by Andrew

Giti Tire all-female VLN, French drifting success cap ‘busiest motorsport year’

Motorsport

Giti Tire’s “busiest year-to-date in European motorsport” was capped by two victories by Giti and GT Radial sponsored partners. The all-female racing team, ‘Girls Only – Ready to Rock the Green Hell’, recorded their first ever class win in the ninth and last race of the VLN Langstreckenmeisterschaft in their VW Golf VII GTI TCR. Meanwhile Benjamin Boulbes became a six-time French Drift Championship winner on GT Radial tyres.

Read more

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  1. Giti Tire renews official tyre partnership, adds racing car to Fun Cup UK
  2. Giti Tire secures first VW Fun Cup UK podium finish at European event
  3. Giti Tire rides again at VW Fun Cup 2019
  4. Giti ready to race in VW Fun Cup 2020
22nd January 2020/by Andrew
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