Stevenage Starlets’ under 14 team were recently presented with a new football kit by Harry Redknapp after winning a Nexen Tyre UK competition. Unbeknownst to them not only did they win Nexen-branded sportswear, well-known football manager, sporting pundit and King of the Jungle 2018 was also on-hand to make the presentation and help kick off the game with a pre-match team talk.
Cooper Tire Europe has presented a unique Rally Sprint event at the 78th Goodwood Members’ Meeting in a new partnership. Delayed since March 2020, the eagerly awaited Members’ Meeting took place on 16-17 October. The Goodwood Rally Sprint Presented by Cooper Tires showcased Cooper’s rallying heritage with a spectacular selection of World Rally Championship (WRC) machinery. It is currently a supplier to the North American Rally Championship and the Mobil Rally Chile, as well as being the sole tyre supplier to the FIA World Rallycross Championship and the sister FIA European Rallycross Championship.
Agricultural tyre specialist BKT has supported the 2021 edition of the Tractor of the Year Awards, presented at the EIMA trade fair in Bologna. It is the second time the manufacturer has sponsored the awards, which recognise the most innovative and cutting-edge tractors on the market.
The long-term partnership between Continental Tire and the top-flight men’s football league in the USA and Canada has been extended, and to commemorate this renewal of the relationship during its 150th anniversary year, Continental is gifting US$150,000 to the “incredibly passionate” fans of Major League Soccer (MLS), the Club Supporters Groups.
Toyo Tires is extending its support as main partner of the UCI World Cup Cyclo-Cross for the upcoming 2021-2022 season. Together with the UCI, Flanders Classics and the other main partners, Toyo Tires is continuing to “build on the growing international appeal of this elite sport.”
Ascenso Tyres UK has sponsored World Champion Clay Pidgeon Shooter, Kallum Burrell. The partnership between Ascenso Tyres UK and Kallum Burrell will commence with immediate effect, supporting him through his winter training and into the new season in April, throughout 2022 and beyond. Handled exclusively by BAB Distribution, part of the BA Bush Group, since April, the off-highway brand provides a range of agricultural, industrial, and commercial tyres.
Vipal Rubber has become official sponsor of Fabio Farina, an Italian competitor in the Italian Rally Championship 2021 (CIR), International Rally Cup (IRCup), Peugeot Trophy and the Under 25 race. The retread and tyre repairs supplier says that Farina is “one of the most outstanding drivers of the new Italian generation in the category.” He is the son of Luca Farina, owner of Ral Gomme SRL, a major tyre retreader in Pietramurata, Trento, Italy, and partner of Vipal.
Nexen Tire has entered into a three-year partnership as exclusive tyre for the Anaheim Ducks, the California-based ice hockey club founded in 1993 as the Mighty Ducks of Anaheim. The exclusive tyre arrangement also covers Honda Center, the Ducks’ home stadium.
Nexen Tire has begun sponsoring SK Slavia Praha (Prague) Football Club for the 2021/22 season. The two-year partnership kicked-off during the Club’s first home league match on 7 August. Throughout the deal, Nexen Tire’s brand will be visible at the Eden Arena, home of SK Slavia Praha.
GT Radial was a main sponsor at the recent Land Rover Kitesurf World Cup 2021 event in Sylt, Germany. The brand was previously involved with the event in 2019. Taking place between 17 and 22 August on the North Sea island windsurfing resort, the competition received extensive coverage in national TV, radio and print media and achieved global social media reach.
Tomket Tyres has been named as Newcastle United’s latest official commercial partner. The partnership means Tomket Tyres will enjoy “significant presence” on the club’s pitch side LED system at St. James’ Park and will benefit from visibility across the club’s digital platforms. Tomket will also be rewarding the club’s global fanbase with VIP competitions and promotional offers for their tyres.
Gateshead Football Club has confirmed Tomket Tyres and Tyre Spot as an official club partner and academy sponsor. The partnership sees Tyre Spot extend their association with Gateshead Football Club having previously supported the club in a number of areas including as the club’s shirt sponsor, social media sponsor and official club partner.
For the third consecutive year, Japanese tyre manufacturer Toyo Tires is partnering with the AIG Women’s Open golf championship as an exclusive patron. This year’s championship will take place at Carnoustie Golf Links in Scotland from 19 to 22 August.
Dunlop is to act as an official sponsor of the 2021 FIM International Six Days of Enduro (ISDE). After a gap of one year, the ISDE returns with a demanding route in Italy’s Apennines Mountains between Lombardy and Piedmont. The 95th edition of ISDE begins on 30 August and will feature 29 competing nations and 200 teams, including eight national teams in the Women’s World Trophy.