Tag: Oil
Liqui Moly exhibiting at Automechanika
Liqui Moly will present its full range of automotive chemicals at the Automechanika trade fair in Birmingham. "We don't just supply oils and additives, we also have pretty much any chemical product required for anywhere in the car," explained Ibrahim Memis, who is responsible for Liqui Moly 's business in Great Britain. "This makes us unique in the sector."
FUCHS releases extreme fuel-economy engine oil
Lubricant manufacturer FUCHS Lubricants has released a new premium performance engine oil which can be used across a wide range of vehicles. The new TITAN GT1 FLEX 23 SAE 5W-30 benefits from both ACEA C2 and C3 specifications, as well as corresponding approvals, meaning it can be used in several European and Asian engines. Amongst the approvals is BMW LONGLIFE-04, which means it has been rubber-stamped for use in the very latest BMW engines. According to the company, the oil is proven to reduce fuel consumption up to 1.6 per cent – more than double the savings compared to conventional ACEA C3 products of the same SAE class.
Castrol: New Fluid Titanium Technology benefits unlock engine performance
Castrol, one of the world’s leading lubricant companies, has today revealed new performance benefits of using Fluid Titanium Technology after years of research, development and groundbreaking testing. Castrol EDGE can unlock more engine performance by reducing performance robbing friction by up to 20 per cent.
Aprilia Racing and Gulf aim for the top in MotoGP
Piaggio Group’s technical flagship, Aprilia Racing, has joined forces with global lubricant brand Gulf in a multi-year partnership deal for the world’s top motorbike racing championship. After two years working together in global motorcycle racing’s upper echelons – in the World Superbike Championship - Gulf and Aprilia Racing are making the step up into the pinnacle of motorbike racing, MotoGP, thanks to a new multi-year partnership. Gulf offers both fuel retail and in lubricants, boasting a wide product portfolio in all sectors from automotive to industrial.
Liqui Moly to support Yamaha in the Superbike World Championship
Liqui Moly has added Superbike World Championship (World SBK) support for the Italian GRT Yamaha team to its MotoGP involvement. The team sponsorship will mean the company’s logo will be displayed on the motorcycles, racing overalls, team truck, and at the official Yamaha hospitality, while the team will have access to Liqui Moly motorcycle products, including more than its core oil and additive products.
Liqui Moly enters Formula 1 advertising deal
The German oil and additive specialist Liqui Moly has signed an advertising deal with Formula 1. It will advertise on the race track at eleven races, one of a few select brands. “We hope that out of the more than one billion viewers who follow this spectacle on television all over the world every year, it may occur to some of them to take a closer look at Liqui Moly and purchase our products,” explains CEO Ernst Prost. Formula 1 is not new to the lubricant brand; Liqui Moly was involved with Team Jordan in the 2000s.
New solenoid range additions from SMPE
Automotive parts manufacturer and supplier SMPE, has added five new parts to its solenoid range, delivering many benefits to the aftermarket through its OE quality competence, including both extensive European car parc coverage and greater performance.
New Liqui Moly app presents ‘quick way to find right oil’
The German oil and additive specialist Liqui Moly has completely revised its app. It provides information on the right motor oil for a particular vehicle. The Liqui Moly app is available free of charge for iOS and Android.
Liqui Moly: record turnover, but lower growth
During its first year as part of the Würth Group Liqui Moly has chalked up a new record turnover, but growth has been more subdued than previously. The German oil and additive specialist recorded a turnover of 544 million euros, just two per cent more than the previous year. “International trade disputes, the hot summer and increasing costs, especially the dramatically increased crude oil prices, have all contributed to the significant slowing down of our earnings growth,” says Ernst Prost, Liqui Moly CEO.
Exol Lubricants opens its doors to the future
Exol, the UK’s leading independent lubricants company, has welcomed students to its headquarters in the Midlands to offer them insight into the lubricants market, as part of a new training initiative from Reaseheath College for people interested in entering the commercial vehicle and agricultural service and repair sector.
Liqui Moly sets new sales record in October
Liqui Moly rang in the last quarter of the year with a record result. In October, the company booked a turnover of 53.8 million euro. With that, the high reached eleven months ago is already history. “Our overall concept and the wide product range are the cornerstones of this success,” said Ernst Prost, managing director of the oil and additives specialist from Germany.
New Oil Guide by Liqui Moly provides clarity
Oil is no longer a general lubricant, but a highly specialised, liquid replacement part that has to precisely fit the corresponding engine. But finding your way through the crowded field of oil specifications, approvals and brands is not easy. The new oil guide by the German oil and additive specialist Liqui Moly, available through the company’s website, aims to provide a way to navigate the current market.
Liqui Moly wins oil approval for newest Mercedes engine
The newest car engines by Mercedes require a very special oil. The new Top Tec 6300 0W-20 by Liqui Moly is one of the first oils to be officially approved by Mercedes for them. "This is a double leap in development - both for the engine technology of Mercedes and for our oil technology," says Oliver Kuhn, deputy manager of the liqui moly oil laboratory.
Profi Werkstatt readers make Liqui Moly most popular oil for commercial vehicles
The readers of German trade journal Profi Werkstatt have chosen Liqui Moly as their favourite commercial vehicle oil for the third time. The company was awarded “Best Profi Werkstatt brand” in the oil and lubricant category at Automechanika Frankfurt. In so doing, the automotive chemical specialist defended its leading position by gaining its third readers' choice award from a Huss publication.
Liqui Moly partners up with the Chicago Bulls
German oil and additive specialist Liqui Moly has partnered up with the Chicago Bulls. Advertising in the stadium and on social media seeks to tap into the broad appeal of the American basketball team. Liqui Moly is paying a seven-digit figure in return for the two-year deal. “This is our largest-scale sponsorship program ever in North America,” says Peter Baumann, marketing manager at Liqui Moly.