Growing global demand for Landsail car, high performance and van tyres has prompted Sentury to open a new factory in Thailand and the first Landsail tyres rolled off the production line earlier this week. The new plant will mean a significant increase in the capacity and output of Landsail tyres. A completely automated production line has been introduced, with Sentury investing in the VMI Exxium building machines, which are capable of producing a tyre every 38 seconds.
Kumho Tyre (UK) Ltd (KTUK) has appointed Karl Naylor to the newly-formed role of national sales manager. Naylor will lead the car tyre sales team in further growing its business within Kumho’s own network of independent retailers, while simultaneously developing new market channels for the brand. The former Grouptyre MD will report to sales director Kevin Peck.
With Landsail and Grouptyre celebrating their third anniversary this June, the two firms have announced that the partnership is now selling over 1.5 million units a year. Grouptyre became the sole distributor of Landsail in the UK and Ireland when the deal was struck three years ago and, according to both the partners and the unit sales figures, the relationship has gone from strength to strength since then.
Grouptyre says that UK retailers continue to demand a diverse range of tyres from different manufacturers to meet the varying needs of their customers. Its exclusive brands, which include Landsail, Evergreen, Federal and Goodride, are designed to offer affordably priced products that cover a range of driver demands.
How does a tyre manufacturer grow from nothing to having large-scale international sales and a few percentage points of market share in a country like the UK in just five years? The answer is by starting with a blank piece of paper and by virtue of some strategic acquisitions.
Evergreen and Grouptyre supported grassroots racer Dan Zelos recently scored a podium double at his home race in the 2014 Ginetta Junior Championship at Snetterton. After lapping an excellent fourth-quickest amongst the 19 high-calibre contenders during practice, the gifted Norfolk rookie replicated that stellar form to line up on the second row of the grid for both races in his distinctive JHR Developments-run, Evergreen Tyres-sponsored Ginetta G40 – the best combined qualifying effort of his fledgling car racing career to-date.
Grouptyre opened new warehousing facilities in Tyne and Wear in September, joining other recent additions in Aylesbury, Brentwood, Leeds and Worcester over the last 12 months – a busy period for the company. In addition to this investment in its physical infrastructure, 2014 also saw the wholesale group launch an improved e-Commerce facility, Tyres Online, on which more information is presented in the Online Tyre Business section of this issue.
Grouptyre UK Ltd reports that it has decided to capitalise on the increasing numbers of tyres bought online with the creation and launch of Tyres Online. According to the wholesale group, the introduction of Tyres Online enables Grouptyre’s 10 members to offer retailers another tool as part of their customer packages.
Grouptyre’s top independent customers claimed a trip to New York City in early December as part of the 2013 Grouptyre Rewards programme. The dealers earned a place for themselves and a partner by purchasing volumes of exclusive brands Evergreen, Federal and Goodride tyres from the wholesaler during 2013.
Pirelli named BMTR Pirelli Performance Centre (PPC) of the year for the second year running after the firm achieved the best score on the final audit of 2013. The annual award was inaugurated in 2007 to commemorate the efforts of the company’s Performance Centres across the country and this year six depots were in the running for the title.
Grouptyre member Kenway Tyres, which services the northeast of Scotland, is celebrating 30 years in the tyre business in 2013. In addition to congratulating its member on reaching the milestone, Grouptyre discusses its long term evolution, and explains why it is introducing the Online Tyre Catalogue (OTC) from Cam Systems.
Fastfit Station has announced that it is “revolutionising” its e-trading through systemising the entire sales and booking process and placing the experience squarely in the domain of consumer choice.
Through its consumer-facing e-commerce platform, www.grippy.co.uk, the e-tailer uses a range of technologies from CAM including Cameo, the MIDaS B2C module, Workshop Scheduler and the Online Tyre Catalogue (OTC) to streamline the whole process so no sale on the web ever requires any human intermediation in the back office.