Grouptyre turnover ‘approaching £310m’

Grouptyre says that “continued investment” by its members is one of the primary reasons for its 2015 growth following a period of consolidation. With a turnover fast approaching £310m, Grouptyre, which comprises 10 strong regional wholesalers, has seen further investment in warehousing, delivery vehicles and therefore availability of product and an increase in delivery drops to its retail customers. Currently Grouptyre has 40 strategically located distribution points, with more expected to be added, and 440 delivery vehicles nationwide.

“Our continuous investment in warehousing and increased delivery provision to our customers is at the forefront of our strategy” says Paul Hollows, sales director at Grouptyre UK. “By working with our customers and regularly calling on them and engaging with them, we can see where we need to improve our offer and tailor our services to ultimately help the customers to grow their businesses”.

Grouptyre member companies are able to offer a comprehensive range of support tools to its retailer customers. Tyres Online, the 2014-launched e-commerce website plugin is “already proving a huge success with retailers,” Grouptyre claims. Tyres Online is a button on the retailer’s website, and though it is not an e-commerce website, it displays full stock availability and price, allowing the customer to reserve tyres and book a suitable appointment. The retailer benefits from the obvious efficiency of the appointment and stock system, also helping it maintain an online offering to compete with larger chains e-commerce operations or online specialists. Hollows continues, “Tyres Online is a fantastic new offering which can really transform how the retailers sell online, all with no transaction fees and for a low set-up cost. With an increasing number of people preferring to shop online, this new service offered to our retailers will dramatically improve the customer experience, with added peace of mind and confidence in the retailer”.

Grouptyre said it also recognises the importance of effective ordering systems for their customers, and Grouplink, Grouptyre’s online ordering service, enables dealers to access information on current stock levels and availability at the touch of a button.  This also includes pricing and tyre labelling information, so dealers are able to offer their customers the best range of products available in the local warehouse.  The Dealer Sales Aid is an interactive tool developed for retailers to provide their sales advisors with tyre related information covering all the basic information to help them in the sales process.

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