4×4 growth offers opportunities in sub-premium categories for exclusive brands – Grouptyre

3rd October 2018 | 0 Comments
 
4x4 growth offers opportunities in sub-premium categories for exclusive brands - Grouptyre
Constancy LY788

The leading growth in new car sales of SUVs has led to a surge in demand for tyres in this lucrative market. While premium tyre manufacturers have naturally led the way in this segment, meeting the demands of their original equipment customers, themselves expanding and innovating in the segment to offer greater choice to consumers, sub-premium manufacturers have followed suit, giving wholesalers the opportunity to distribute higher margin products, and create a tiered range of products to address this segment.

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Category: Product News, UK News

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