Tag: corporate identity

Pro-Align launches updated corporate identity

Pro-Align launches updated corporate identity

Monday 4th June 2018 | 0 Comments

Wheel servicing equipment specialist Pro-Align has launched a new logo, designed to reflect a number of changes and enhancements being made throughout the business.

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MWSD rebrands as MWheels, bringing European operations under same banner

MWSD rebrands as MWheels, bringing European operations under same banner

Monday 22nd May 2017 | 0 Comments

Distributor of Xlite and Xlite+ forged aluminium wheels, Motor Wheel Service Distribution (MWSD) has rebranded as MWheels. The move positions the distributor’s European operations under one banner, having established a German company with the MWheels name at the beginning of the year. The new name is in full effect from Monday 22 May 2017, with the name and logo immediately visible on its reworked website, marketing literature and communications. The new corporate identity will be introduced across all product packaging over the coming months. The logo will also replace the Chevron as MWheels’ quality stamp on its steel, Xlite and Xbrite+ forged aluminium wheels.

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New brand identity for NGK

New brand identity for NGK

Monday 26th September 2016 | 0 Comments

NGK, the original equipment supplier of spark plugs, glow plugs and NTK sensors, revealed a new brand identity at the recent Automechanika show in Frankfurt, Germany.

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New imagery for Evergreen Tyres

New imagery for Evergreen Tyres

Friday 12th August 2016 | 0 Comments

Evergreen Tyres has refreshed its corporate imagery, six years after entering the UK market. The brand has recently introduced five new patterns to its Dyna range.

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Landsail refreshes brand identity

Landsail refreshes brand identity

Thursday 23rd June 2016 | 0 Comments

Landsail Tyres has refreshed its brand, targeting both the trade and public. The brand is seeking consolidation having become a high-selling brand in the UK market; it states the brand identity will “re-affirm Landsail’s position… by showcasing [its] exceptional value for money.” The brand, produced by China’s Sentury Tire, has grown quickly, with a range spanning over 250 sizes, most recently including Landsail’s first venture into the all-season market, offering comprehensive coverage for the UK market, in which sales are thought to have reached 1.2 million. Landsail itself states that it supplies “one in every 25 tyres sold in the UK.”

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New corporate identity for Solid Auto UK

New corporate identity for Solid Auto UK

Tuesday 31st May 2016 | 0 Comments

Solid Auto UK is introducing a completely new corporate identity, including new logo and brand imagery, for its entire Japanese and Korean product portfolio. The updated branding and new packaging is designed with the customer in mind, ensuring a high quality contemporary visual image, which is backed up by the OE quality product inside the box.

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Gaither Tool debuts new corporate branding, extends Bazooka range

Gaither Tool debuts new corporate branding, extends Bazooka range

Tuesday 8th July 2014 | 0 Comments

Gaither Tool’s new corporate imagery made its European debut at Reifen 2014, with the Jacksonville, Illinois company’s European office also showcasing the all-new XL Smart Cart and extended Bazooka product range.

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