Can you speak nine languages? The new website for the Alliance and Galaxy range of off-highway tyres can – and an expanded linguistic footprint is just one of a number of improvements that visitors to the yokohama-atg.com site will encounter.
Targa Telematics has published a new global corporate website, integrating previous sites and unifying its brand identity. A leading global player in the Internet of Things (IoT) and connected mobility, the unified online approach follows the acquisition of Viasat and the integration and rebranding process that brought together all the companies involved, in Italy and internationally. The Targa Telematics Group’s unified digital platform showcases its various local entities in a way that is designed to respect the commercial specificities of each country, while maintaining a consistent tone of voice and visual identity to ensure strong and coherent brand recognition at international level, the company said.
Italian brand alloy wheel manufacturer, AVUS Racing, has completely revamped its website. According to the company, the move marks a significant step forward for the company, offering “an intuitive and engaging user experience that reflects the brand’s long-standing commitment to quality and innovation”.
Prinx Chengshan’s Fortune Tires and Austone Tires brands have launched new websites for the European tyre market. Online now at austone.tires and fortune.tires, the sites are designed to provide a better user experience with a modern, clear design and mobile optimisation, as well as a new tyre search facility. The content of the sites is now controlled from the European headquarters in Darmstadt.
Straightset Service customers can now access a new portal, Straightset QR. With this in-house developed platform, Straightset aims to streamline its customers’ equipment servicing and minimise disruption.
Domain name marketplace and parking provider Sedo has released details of its domain name sales for last week, and topping the list for pricey purchases is Tyres.co.uk. According to Sedo, this address “fetched a whopping £300,000.”
More than one million independent garage transactions have now been logged on Garage Hive’s real-time data platform, Garage Industry Trends. The website tracks average invoice value, future bookings, labour rates, net promoter score (NPS) and shows demand for repairs and maintenance by vehicle age and fuel type.
A new Petlas product website is now live. Petlas says its upgraded online presence provides users with a “significantly enhanced mobile experience,” ensuring faster access and a more intuitive interface. The site functions as an online catalogue, offering distributors, business partners, and customers quick and easy access to detailed information about Petlas tyres.
Point S has marked its 53rd anniversary with the launch new global website. The new website mirrors Point S’ stated vision to be the ultimate global benchmark for vehicle maintenance. Point S reports that it has streamlined the website’s structure “placing user convenience and accessibility at the forefront”.
Prinx is positioning itself as a sustainability focused car tyre brand and invites consumers to get to know the range better via a redesigned website. The prinxtire.eu site combined “modern design with numerous new features” for end consumers, dealers and the press.
An independent garage in Uckfield, East Sussex has seen a significant rise in new customers and its online bookings double since launching its new website. Uckfield Motor Services says its online strategy is also attracting the work it wants most; the ‘clean’ profitable jobs such as servicing, MOTs, brakes, and clutches. Director Edward Cockill appointed aftermarket website provider, Garage Services Online 12 months ago. He said: “At least 20 per cent of our customers book in their vehicle online via our website, and it’s growing all the time.”
Micheldever Group is benefitting in a number of ways from an overhauled online presence. The company speaks of a “digital transformation” utilising CMS Storyblok and supported by digital agency Profound, a transformation that has resulted in “major commercial impact.”
Ascenso Tyres entered the UK market in early 2021. Now there’s a new Ascenso UK website which showcases all the off-the-road tyres available across the brand’s range, including agricultural tyres, construction and industrial tyres, earthmover tyres, material handling tyres and forestry tyres.
Vaculug has a launched a new website, “designed to revolutionize the online tyre shopping experience”. The new website is designed to provide “a comprehensive resource for tyre information and purchases”.
To celebrate the launch of the new www.tyreequipmentdirect.com e-commerce site, Tyre Equipment Direct is offering all workshop owners and operators ten per cent off of the first order they make online. This discount is available for everything listed on the website, including all types of garage equipment, and can be obtained simply by entering enter the promotional code ‘TYRESANDACCESSORIES10’ at checkout.
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Prinx Chengshan
