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Trico wipers OE on a range of new BMWs

Original equipment wiper blade manufacturer, Trico, has announced that its rear arm and wiper blade have been chosen for the new BMW X1, 2 Series Active Tourer and iX models. The blade and arm use a completely new design that has been developed by Trico engineers specifically for these vehicles. The wiper uses a beam blade for maximum windscreen contact and the arm design is lower and flatter than previous versions, with a cleaner integration between arm and blade, resulting in increased visibility through the rear windscreen. 

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First Brands Group becomes sponsor for the CAT Awards 

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First Brands Group – parent company of prominent brands Trico, Airtex and Autolite – has revealed it has become a category sponsor at the renowned CAT Awards in February 2023. One of the main focuses for First Brands Group in 2023 will be to continue to educate the industry, with technical material, partnerships and training campaigns as its top priorities. To further support this strategy, as well as marking its OESAA membership earlier in 2022, First Brands Group has become the sponsor of the ‘Training Award Of The Year’ category at the CAT Awards, a brand new award that celebrates the best training given at all levels in the industry. 

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  1. Trico rebrands as First Brands Group, acquires US brakes, filtration companies
  2. Trico sponsors leading team at Brands Hatch
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Arnold Clark Autoparts customers win Trico promotion prizes

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Arnold Clark Autoparts has revealed some of its winners in its popular Trico wiper blade promotion – and has extended the deadline meaning customers still have time to win. Customers who purchase a pair of Trico wiper blades before the 16th December will be in with a chance of winning up to £15,000 worth of prizes, including a top prize technology bundle of a PlayStation 5, Samsung 4K HDR Smart TV and Oculus virtual reality headset.

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Trico’s ‘Big Christmas Giveaway’

Running from 7 November until 16 December, original equipment (OE) wiper blade manufacturer Trico is launching a Christmas-themed scratchcard competition through its five UK & Ireland distributors. All Trico wiper blades purchased give customers a chance to win.

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  1. A1 Motor Stores Mota1 wiper blades available now
  2. A1 members delighted with Trico scratchcard promotion
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Trico scoops A1 award for fifth year running

Original equipment (OE) wiper blade manufacturer, Trico, has once again been presented with an award at the A1 Motor Stores annual convention: this year its Exact Fit range won Product of the Year. For more than a decade, Trico and A1 Motor Stores have enjoyed a fantastic business relationship, with members able to offer their customers a range of wiper blades that boast OE quality, safety and performance.

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  1. Product of the Year award for TRICO
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UKS business partnership with Trico doubles in size in a year

UKS has been working in partnership with Trico for a little over three years, however the past year has seen a huge growth in sales of the Trico blade offerings and this month alone has been a record-breaking sales month.

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Related news:

  1. Trico appoints Pearl Automotive in distribution deal
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  3. Hi-tech wiper blades from Trico
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Trico and Pearl Automotive team up for an Olympic giveaway

Embracing the vibe of the Tokyo Olympics, wiper blade manufacturer, Trico, and distributor, Pearl Automotive, have announced a joint Gold, Silver and Bronze promotion for their customers. However, with more than £2,000 worth of prizes to be won, including an Amazon Echo, Love2Shop vouchers, Rockpod speakers, a port tasting experience and Bose speakers, amongst others, they’ll have to act fast to be one of the winners.  

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Trico appoints Pearl Automotive in distribution deal

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Trico

Trico has revealed its new UK distributor – Pearl Automotive – through which all Trico products are now available, including its Flex, Exact Fit and Neoform lines. For nearly 50 years, Pearl Automotive has been a major distributor of workshop consumables to the aftermarket, supplying national accounts, buying groups and independent motor factors.

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Failing wiper blades should be a winter focus

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With the clocks going back soon, it’s time for workshops to think of the products that will sell most at this time. Wiper blades are one such candidate. Following the long, bright summer, UV rays from the sun could have damaged blade rubber, so these need to be checked to ensure they’re in optimum condition. Indeed, a poll commissioned by Halfords found that 6.5 million cars are being driven by motorists with faulty wiper blades.

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Trico-branded Porsche competes in first round of Porsche Sprint Challenge

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The Trico-sponsored Porsche Cayman made an instant impact at Donington Park at the weekend (19-20 September) with driver, Sarah Moore, securing sixth and seventh place results at the two-race meeting. The Porsche Sprint Challenge Great Britain is contested by identical, 425 hp 718 Cayman GT4 Clubsport cars, so with equal performance, it’s the skill and abilities of the drivers that makes the difference, rather than the development of the machinery.

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Trico rebrands as First Brands Group, acquires US brakes, filtration companies

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Trico is reminding technicians of customer care best practice, which in turn leads to valuable sales opportunitiesTrico

The automotive replacement parts manufacturer, Trico Group, has announced its new name: First Brands Group, along with the addition of two new brands to its growing portfolio. The company said the adoption of its new identity “reflects its position as a multi-brand global player.” First Brands Group also announced the acquisition of two market-leading US manufacturing companies: brake parts specialist Brake Parts Inc (BPI) and filtration expert, Champion Laboratories Inc (Champ Labs).

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Expert showcases wiper blade fitting videos on YouTube

Trico

Wiper blade manufacturer Trico has produced hundreds of fitting videos on its YouTube channel. The videos, created over the last nine years, help technicians and motorists to fit wipers blades with ease. While wiper blades are perceived as a relatively easy product to fit, many drivers still struggle, which creates an obvious revenue stream for workshops to capitalise on. However, even some technicians find wiper blades tricky, which is why Trico created a wealth of fitting videos to refer to the brand’s YouTube channel.

Wiper blade manufacturer Trico has produced hundreds of fitting videos on its YouTube channel. The videos, created over the last nine years, help technicians and motorists to fit wipers blades with ease. While wiper blades are perceived as a relatively easy product to fit, many drivers still struggle, which creates an obvious revenue stream for workshops to capitalise on. However, even some technicians find wiper blades tricky, which is why Trico created a wealth of fitting videos to refer to the brand’s YouTube channel.

Read more

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  1. Hi-tech wiper blades from Trico
  2. Trico to showcase new slogan, ‘Excellence in every blade’, at Automechanika Frankfurt
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  4. Trico signs distribution deal with Optimal UK
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Jemma Moore becomes youngest-ever GT4 South European Series winner

Tockwith Motorsports’ (TMS) Jemma Moore became the youngest-ever winner in the GT4 South European Series after securing victory in her Trico-liveried Ginetta G50 at a rain-swept Estoril, the final round of the 2019 season.

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Double victory and GTC Championship crown for Trico in Portugal

Trico celebrated 1-2 finishes in both GT4 South European Series races in Portugal and the GTC Championship title for Marmaduke Hall and Ed Moore. Taking top spot on the podium for both Saturday and Sunday’s races at the Portimão circuit, securing the GTC category title, they were joined on the second level by the sister car of Moh Ritson and Sarah Moore on both occasions. The third Trico-liveried Ginetta of Jemma Moore and Callum Bradshaw finished just shy of the podium in both of the weekend’s races.

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