To celebrate its centenary, Trico will be giving away a box of Trico beer Brand 17 to the first 10 people to visit its stand on each day and sign up to its mailing list, during Mechanex Sandown. In addition, every other visitor who signs up over the course of the two-day event will go into a prize draw, with the chance to win one of the extra boxes on offer.
Trico Ice Scraper Kits are now available for those cold and frosty mornings. Presented in a 24-piece counter display unit, each ice scraper comes with a serrated edge for ice removal and a rubber edge to clear excess water.
Windscreen wiper specialist Trico has announced the promotion of Adam Richards to the role of managing director of Trico Ltd. In his new position, Richards is responsible for the company’s European operations.
Beam blades are the latest technology using a tensioned steel strip, curved to hug the windscreen across the whole blade length. They deliver better performance and the even pressure distribution results in a longer lifespan. Trico beam blades use a sealed design to help protect the blade from exposure to the elements.
With the clocks going back, winter can be a dangerous time to be on the roads, even for the most experienced driver. Windscreen wiper supplier Trico states that garages should offer a free winter wiper blade check to help motorists stay safe.
Trico has made Redditch United midfielder Arjun Jung its football ambassador, strengthening the link between the Evo-Stik League’s Southern Premier club and the stadium sponsor. Jung will assist Trico and its guests throughout this season’s campaign, to ensure they receive the full match day experience. In his role, he will also represent Trico during other selected company events.
Windscreen wiper blade developer and supplier Trico has won the prestigious Retail Product of the Year Award for the Mota1 range at A1’s Convention recently held in Dubrovnik, Croatia. In turn, Trico presented A1 member, Sam Gutteridge from Epic Accessories with a Peugeot Partner van having successfully exceeded its target during the three-month wiper blade promotion.
TRICO has recently unveiled a new display area at its European HQ in Skewfields, Pontypool.
With a number of new products and announcements being introduced to celebrate the company’s centenary year, TRICO has a comprehensive array of merchandisers to display its products, from deluxe mobile displays and dealer cabinets to corrugated pre-packs. They are easy to assemble, compact and offer eye-catching visuals to help attract the customers’ attention.
Windscreen wiper blade developer and supplier Trico has been providing reliable and high quality products to five continents for a century. To mark this centenary, the company will release its own-brand beer – named “Brew 17”. Trico said that alongside a number of new products introduced to celebrate the company’s centenary, the specially brewed beer demonstrates how it continues to break the mould for innovative ideas and initiatives.
Trico Europe has appointed Hannah Martin as product and marketing co-ordinator to its Pontypool HQ. Hannah will be working alongside Trico’s senior marketing manager, brand & product, Sam Robinson, to develop and implement the marketing strategies for Trico and its customers, including exhibitions, PR and advertising campaigns.
Trico will sponsor championship leading team Tockwith Motorsports’ (TMS) Ginetta G50 in the Britcar Endurance/Sprint Championship at Brands Hatch on 29 July. Britcar is an endurance and sprint sports car series, which takes place around the UK’s major race circuits. The 2017 season is made up of eight events during the year. Race distances comprise of a 50-minute sprint race and continues into a 2-hour endurance pursuit at Britain’s major race circuits.