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You are here: Home1 / Internet

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MTS: investment in e-commerce solutions reaps rewards for tyre retailers

UK News
MTS

Micheldever Tyre Services (MTS) reports that it is continuing to invest in e-commerce solutions that benefit their tyre retailer network, with its dedicated tyre selling website, TyreClick, providing a “key platform for online success”. MTS investments include development of the TyreClick site and investment in third-party expertise, such as Strategic Q, to help enhance Search Engine Optimisation (SEO).

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Related news:

  1. Tyre retailer achieves £1 million of tyre sales through MTS’s TyreClick
  2. ‘The online tyre market has moved on two or three years’ – MTS
  3. Goodyear steps up tyre retail involvement with new UK digital platform
  4. Giti Tire extends UK exclusive distribution agreement with Micheldever
21st October 2022/by Chris

Tyre brands Nitto, Michelin and Pirelli lead in social media research

Company News, International News
Tracy Le Blanc; Pexels

In its own words, Research Tools, based in based Esslingen am Neckar near Stuttgart, specializes in marketing analysis/market research. The company recently examined the performance of 100 tyre brands on the leading social media platforms Facebook, Instagram, Twitter and YouTube in cooperation with VICO Research & Consulting. The study covers the period from 2 June 2021 to 1 June 2022.

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Related news:

  1. HiQ to switch to “nearly all” online promotion
  2. Media prize for Bridgestone tyre launch event
  3. Cooper regains global tyre social media crown
  4. Bridgestone tops 2018 global social media ranking
18th October 2022/by Chris

Continental repels cyberattack

Company News, International News

German tyre maker and automotive systems supplier Continental reports that it has “averted” a cyberattack on company IT systems. Continental says attackers “infiltrated parts” of its IT systems earlier this month but managed to avert the attack after detecting it. According to media reports, the attackers neither encrypted data nor demanded a ransom.

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Related news:

  1. Des Collins to lead Conti’s new public liaison office
  2. Conti planning to grow workforce by 7,000 this year
  3. HPTC opening brings Industry 4.0 to Continental’s tyre production
  4. Football: Continental signs up for 5 more years with Bundesliga club Hannover 96
25th August 2022/by Stephen

Rema Tip Top offers virtual tyre repair training using “data glasses”

International News, Product News
Rema Tip Top

After a break due to the pandemic, the Rema Tip Top Academy resumed training operations for users of Rema Tip Top repair systems in March 2022. In the course of the re-start, the classroom training programme was expanded to include webinars. In short, Rema Tip Top has taken a step towards the virtualisation of its course, with “a smart software solution and state-of-the-art video technology.”

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Related news:

  1. Rema Tip Top Automotive UK unveils Leeds Training Centre
  2. Hofmann Megaplan Appoints Specialist
  3. Leading UK Independents Win with Truck Tyre Inspections
  4. EM and OTR Tyre Maintenance from Rema Tip Top
9th June 2022/by Chris

SEO: Blackcircles catching Kwik Fit in UK tyre search engine positioning

UK News
Kaboompics

On the one hand, most sources agree that online tyre demand is booming as a result of the pandemic and its related lockdowns. However, on the other hand, such rapid growth has also led to increased competition online. One way of finding which tyre firms are getting ahead in the online space is to consider the race for pole-position in Google search results. Since Google is the by far the biggest search engine online holding a dominant 92.47 per cent global market share as of June 2021 (87.7 per cent in the UK specifically), getting your brand ahead of the competition in search results makes a big difference. And paid search advertising, known as pay-per-click (PPC) – is one way to do that. In order to get a handle on the tyre retail sector’s virtual performance in 2021, Tyres & Accessories worked with SEO marketing specialists Evolved who analysed the organic search and PPC performance of the top 23 UK-based etailers and concluded that online specialist Blackcircles is taking ground from bricks and mortar market leader Kwik Fit, amongst other things.

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Related news:

  1. ETEL continues to lead top 20 UK tyre retailers 2019
  2. Tyre retail market in a redistribution phase
  3. Micheldever’s TyreClick to support independents’ online competitiveness
  4. Micheldever’s Protyre retail chain is UK’s fastest growing
10th November 2021/by Chris

Why buying tyres online is a good idea

UK News
Andrea Piacquadio

Last year GfK analysts reported that online tyre buying has increased as a consequence of recent lockdowns. Based on the same sources, it has been further predicted that more tyres will be sold online and that the budget tyre sector will benefit the most from the prevailing conditions. In addition, Statista research into online shopping behaviour in the UK shows that British buying habits have changed as a consequence of the pandemic. By February 2021, approximately 75 per cent of UK shoppers said that they have been shopping more online. And a report published in May 2021 found that over 93 per cent of consumers had made a purchase online in the last 30 days. So, we know it is growing in popularity, but is buying tyres online a good idea? Since offline shopping has decreased over the course of time, and as more and more people are turning towards online shopping, Tyres & Accessories took note when retailer Dartford Tyres shares its reasons in favour of buying tyres online.

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Related news:

  1. Goodyear steps up tyre retail involvement with new UK digital platform
  2. Motokiki tyre price comparison site launches
  3. Independent garages more valued since start of coronavirus crisis
  4. TecAlliance enables IDP for realtime TecDoc updates
24th September 2021/by Chris

Exide unveils new battery finder

International News, UK News
Exide Technologies

Exide Technologies has released a new battery finder tool to help guide mechanics through the replacement process. The battery finder focuses on European parc vehicles including hybrid and electric cars as well as light commercial vehicles.

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Related news:

  1. Exide enters bankruptcy
  2. Exide Launches lithium material handling battery & fleet management software
  3. Exide introduces 5-minute battery test app
  4. More recycled components in redesigned Exide battery range
22nd September 2021/by Chris

Autosport International launches Connect, in-person event postponed?

International News, UK News
Autosport International

Motorsport Network, which runs the Autosport International Show has introduced the Autosport International (ASI) Connect, a digital networking event for the motorsport industry. ASI Connect will take place on 10-11 March 2021. While the online-only event is designed to “harbour the spirit of Autosport International, delivered in a digital format”, Tyres & Accessories understands that it is not a replacement for the show but rather an addition to the ASI portfolio. An announcement on the scheduling of the main show is expected in the coming weeks.

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Related news:

  1. CV Show cancelled
  2. The top 8 tyre comparison sites compared
  3. The Tire Cologne on why it moved to 2021
  4. Autosport prepares for ‘international invasion’
10th December 2020/by Chris

More online tyre retail means more pre-sale research

Company News, UK News

No-one envisioned just how many challenges the tyre market would have to face this year. As has generally been the case, the trade rose to the occasion by repeatedly pivoting to adjust to mid-pandemic customer demands and government requirements. At the bricks and mortar end of the business this has meant ensuring premises are Covid-secure and there are continuing supplies of PPE – as well as maintaining high standards of tyre service and supply. However, this year has also significantly closed the gap between exclusively conventional bricks and mortar tyre retail businesses and pure play tyre e-tailers, with consumers increasingly planning tyre purchases and looking for contactless servicing options online.

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Related news:

  1. Motokiki enters administration
  2. The top 8 tyre comparison sites compared
  3. Motokiki tyre price comparison site launches
  4. MotorEasy acquires Motokiki tyre price comparison site
16th November 2020/by Chris

Pro-Align: Quick Check Drive is ‘a wheel servicing revolution’

Product News, UK News
Pro Align

The development of modern car technology has accelerated as fast as ever before and manufacturers producing the systems that allow workshops to service these vehicles effectively have also developed at a fast rate. In some cases, the development has been a technological necessity needed to keep pace with vehicle development, but in other cases, the development is driven by the vision to provide a better, more efficient servicing solution.

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Related news:

  1. Pro-Align presents latest automated Revolution
  2. Hunter truck alignment system makes UK debut at CV Show with Pro-Align
  3. Pro-Align to create workshop space to demo products at Automechanika Birmingham
  4. Pro-Align launches two-day aftersales commitment
20th October 2020/by Chris

TyreSafe Briefing going online in 2020

UK News
TyreSafe

This year’s TyreSafe Briefing will take place on Thursday 17 September at 14:00. The difference? This year we will witness the event’s full online premiere.

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Related news:

  1. TyreSafe Launches iPhone Tyre Pressure App
  2. Are you tyre safe? Take the TyreSafe Test to find out
  3. TyreSafe draw attention to TPMS
  4. Micheldever focused on supporting tyre dealers’ survival during lockdown
13th August 2020/by Chris

Motor Ombudsman upgrades knowledge base to include Covid-19

UK News
The Motor Ombudsman upgrades Knowledge Base with new Coronavirus category

The Motor Ombudsman has upgraded its online Knowledge Base with the introduction of a new category on the Coronavirus (COVID-19). It has been designed to help consumers answer frequently asked queries on car ownership, vehicle maintenance and dispute resolution, following the latest government measures which have recently been implemented in the UK.

Read more

Related news:

  1. NTDA: Tyre retailers, garages are “essential” during lockdown
  2. Independent garages more valued since start of coronavirus crisis
  3. More than half of UK garages closed, similar figures across Europe
  4. Garage reopening best-practice issued by GEA, SMMT
2nd April 2020/by Chris

Motokiki enters administration

Company News, UK News

Lydia Limited, the company behind tyre price comparison site Motokiki, called in the administrators on 24 October 2019. Simon Girling and Chris Marsden of BDO LLP were appointed Joint Administrators on the same day. Tyres & Accessories understands that the administrators are seeking to sell the technology assets of the company and is seeking offers before a Friday 15 November 2019 deadline.

Read more

Related news:

  1. The top 8 tyre comparison sites compared
  2. Goodyear steps up tyre retail involvement with new UK digital platform
  3. Motokiki tyre price comparison site launches
  4. More online tyre retail means more pre-sale research
4th November 2019/by Chris

Hella introduces new battery finder tool

UK News

Hella has launched a battery finder tool to easily source a replacement battery. The free tool can be accessed at: http://hellabatteryfinder.com where users can search for a battery using the registration number, vehicle model details or VIN number and can be used for motorcycles, cars and light commercial vehicles.

Read more

Related news:

  1. Hella ‘re-energises’ its battery range
  2. Varta application database covers 99.6% of European car parc
  3. Goodyear implements direct online sales in US
  4. Hella recharges battery programme
10th October 2019/by Tyrepress Editors

The top 8 tyre comparison sites compared

International News, Premium, UK News

We are all familiar with the likes of MoneySuperMarket, CompareTheMarket and Confused.com. Beginning with financial and insurance products, these sites set out to give consumers more choice and the ability to compare the prices. Owing to the fact that tyres are arguably more complex, the tyre industry has moved a bit slower when it comes to comparison. During the last year or so, however, tyre comparison has come of age. So, who are the main players, what are the differences and where did tyre comparison all begin?

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Related news:

  1. Motokiki enters administration
  2. Goodyear steps up tyre retail involvement with new UK digital platform
  3. Amazon’s increasingly influential role in tyre sales
  4. Starter offers online vehicle and parts marketplace
26th September 2019/by Chris
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