Earlier this month, Prometeon Tyre Group (PTG) became the main sponsor of Italian football club Parma Calcio. Its multi-year agreement with the club, which currently plays in the second-tier Serie B league, gives the tyre maker a presence on players’ shirts and within their home stadium. Shirts will display the Prometeon logo rather than the Pirelli branding encountered on PTG tyres.
On 4 August 2022, Aeolus announced it was ready to sign a supplementary agreement with China National Tyre & Rubber Co., Ltd (CNRC). Through that agreement, CNRC has entrusted Aeolus with a 38 per cent stake in Prometeon Tyre Group S.r.l. (PTG).
Commercial and industrial tyre specialist Promoteon became the first customer of Rockwell Automation’s to take on the company’s Plex QMS system during the last three months. The system will be rolled out across Prometeon’s global operations.
The SuperTruck dealer consortium is gearing up to launch in six European markets, including the UK, and Prometeon Tyre Group has appointed Riccardo Schena to lead the network during this time of growth. The company introduced Schena, who has served as Prometeon’s chief financial officer for Europe since September 2020, to dealers at a recent meeting in the Italian town of Gubbio.
On 28 June, China National Tyre & Rubber Co., Ltd (CNRC), a subsidiary of state-owned conglomerate Sinochem Holdings, completed the acquisition of the 38 per cent share in Prometeon Tyre Group (PRG) owned by High Grade (HK) Investment Management Ltd. Once it has concluded “internal decision-making procedures,” CNRC will entrust its stake in PTG to Aeolus Tyre.
Prometeon Tire Group has appointed Luca Frangi as CEO for its Eastern European organisational structure. Frangi has almost 20 years of experience within Pirelli. He will take up his new position in July 2022. Prometeon added that Jarosław Krzempek will leave the company from 8 July 2022 to take advantage of new professional opportunities.
Michelin remains the world’s leading tyre company by sales turnover, but Bridgestone is close behind in one of three close battles distributed across the table. For the first time, our research ranking market-leading global tyre manufacturers in terms of sales turnover converted into euros, illustrates the impact of recent high-profile acquisitions as well as the ongoing disruption of pandemic on the wider market landscape.
Prometeon UK managing director Peter Fairlie is set to leave the company on 8 July 2022 to “embrace new professional opportunities”. In a statement announcing the news and organisational changes, Prometeon thanked Fairlie for “services rendered over the past three years and wishe[d] him every success in his future endeavours.”
Prometeon Tyre Group UK has appointed Jamie Courtnage as Business Development Manager for the North East. He is responsible for new business and account management for Prometeon’s customer base of truck, bus and coach operators and tyre dealers in the eastern part of the country from Norwich to the Scottish Borders.
Prometeon announced plans to increase production at its Gravatai, Rio Grande du Sul, Brazil at the end of September. According to several local news sources, the expansion plans were announced during a meeting with local Governor Eduardo Leite at the Piratini Palace.
Yokohama has appointed Gregorio Borgo as president and CEO of Yokohama´s European headquarters, Yokohama Europe GmbH. He succeeds the current president, Hiroyuki Shioiri, who becomes chairman of Yokohama Europe GmbH effective 10 October 2021.
Prometeon Tyre Group has opened its largest global dedicated R&D Centre at its plant in Kocaeli, Turkey. The opening ceremony was held in the presence of Mustafa Varank, Minister of Industry and Technology of Turkey. Representing Prometeon were Roberto Righi, deputy general manager of Prometeon Tyre Group, Alexandre Bregantim, global chief technical officer of Prometeon Tyre Group, Lale Cander, chairwoman of Prometeon Turkey, and the entire management team of Prometeon Turkey. The event was held with a limited number of guests, in line with the ongoing pandemic measures.
Prometeon Tyre Group shares that it recently extended storage capacity at its central warehouse in Germany to accommodate additional stocks of agricultural tyres. The tyre maker says it expanded warehouse operations in order to speed up delivery times throughout the region as well as to offer better its trading partners a higher level of service, however, it that this extra capacity at the Dieburg site, which has been available since 1 July, coincides with growth in its Pirelli IF agricultural tyre range.
Prometeon Tyre Group has named Roberto Righi as deputy general manager. The appointment, which takes effect immediately, means Righi will report directly to the board of directors.
We’ve emerged from lockdown into a market environment of rising raw material prices, a global imbalance of containers and exploding shipping costs, not to mention continuing port disruptions. These combined factors have already led to higher tyre prices and product shortages in some instances, but the extent to which customers are affected can be tempered by good stock management.
Source: T&A research
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