Visitors to The Classic at Silverstone will be amongst the first in the UK to see the newest addition to the Yokohama Advan range. Following an official launch at the Nürburgring earlier this year, the Advan Neova AD09 will gain its first public airing this side of the Channel during the show, at which Yokohama will also serve as official tyre partner.
The practice of pairing wide rear tyres with a narrower size on the front axle is a common one for modern performance cars as this configuration provides good traction and cornering on dry roads, more even levels of wear – and it looks good. But is a mixed fitment advantageous in the colder months? Do the wider rear tyres really deliver more traction on icy and snowy roads and reduce the risk of oversteer? German publication Sportauto has sought to answer such questions by comparing mixed fitment winter tyres with a non-mixed setup.
The first Michelin tyre engineered to meet the specific handling and range requirements of electric sports cars will come to market from 1 April. Announcing the imminent launch of the Pilot Sport EV, Michelin shares that the tyre excels in a number of areas of key importance to drivers of electric performance vehicles – notably grip on wet and dry roads, resistance to wear, low rolling resistance and reduced noise.
Its market launch was actually planned for last autumn, but Continental postponed the introduction of its new WinterContact TS 870 until 2021 for corona-related reasons. The wait is now almost over, as a company representative has confirmed that “preparations to bring the WinterContact TS 870 to market are on schedule” with a launch range that consists of almost 20 SKUs in 14- to 17- rim diameter sizes. And this winter tyre isn’t the only new product that Continental is bringing out – a number of online retailers have already made space for a successor to the SportContact 6.
Falken owner Sumitomo Rubber Industries, Ltd has begun supplying Falken Azenis FK510 tyres to Toyota Motor Corporation for use as factory standard tyres on its new model Mirai, a fuel cell electric vehicle (FCEV), which went on sale this December.
Goodyear has launched its new EfficientGrip Performance 2 with a bold claim. The manufacturer believes the new tyre can reach around 50 per cent higher mileage than the first edition of its car tyre product line. In internal tests, driving open roads in Luxembourg and France in a VW Golf fitted with 205/55R16 91V size tyres, this is what Goodyear says the second edition EfficientGrip Performance achieved.
Pirelli says its tyres will be become safer and greener in the coming five years, and will come to market more quickly, too. The company has outlined its performance targets for the Pirelli passenger vehicle range within its new 2020-2022 Industrial Plan, which was approved on Wednesday
At the same time released its Eagle F1 SuperSport range, which is unashamedly pitched at the ultra, ultra-high performance segment (UUHP). The range is comprised of three tyres for the three main sub-sections of the UUHP segment – the Eagle F1 SuperSport, the SuperSport R and the SuperSport RS.
Lassa Tyres presented its recently developed Driveways series to Italian drivers at the Bologna Autopromotec Fair. Lassa Tyres are currently offered to end-users at 5,000 points of sales in 63 countries, according to the company.
Currently experiencing a boost in its brand awareness thanks to its partnership with 2016/2017 Premier League champions Chelsea FC, demand for Yokohama’s range of high performance tyres which allow drivers to push the limit reportedly continues to soar.
Leading independent national wholesaler Grouptyre offers a wide range of high performance and ultra-high performance tyres from all the major manufacturers. Massive developments in research and technology over the last few years, has enabled Grouptyre’s exclusive brands to develop alternatives within this competitive market at realistic and affordable prices.
In recent years, demand for high performance and UHP tyres has increased considerably (see GfK data earlier in this section). However, this trend has also resulted in greater complexity in the market. Current trends see more small cars and family saloons being fitted with 16, 17, 18 and 19 inch rims, and as a result, motorists are requiring bigger, but better performing, tyres. Such demand indicates the need for manufacturers to offer a broader range of tyres, in a variety of tread patterns and load and speed ratings, to satisfy the market.