6 models: Prinx debuts range for Europe

Targeting Generation Z and Millennial drivers, Prinx Chengshan has officially launched its flagship Prinx brand in European markets. The range was specifically developed for our region and includes a launch line-up of six tyre models that, according to the manufacturer, “cover all requirement types in the passenger car and SUV segment” and are suitable for both ICE and electric vehicles. Prinx tyres are available for wholesale from spring 2023.