Arko-Gum, the Polish distributor of Vipal’s line of tyre repair products has launched a new e-commerce website. The company said the new site is “a way of increasing contact with its target audiences and overcoming social isolation,” The website targets B2B sales of its product lines, including the full range of materials from Vipal’s repair line. Arko-Gum has been Vipal’s partner for 10 years, nine of which have been exclusive.
The Institute of the Motor Industry has affirmed that it is ‘open for business’ in support of the motor retail sector during the Coronavirus pandemic. The IMI is emphasising the availability of its online channels during the coming months. It has dedicated business development, quality and product teams available remotely to help partners to continue to innovate and deliver to their learners and members.
Motoring services website, MotorEasy has acquired tyre price comparison site Motokiki. The acquisition represents the latest addition to MotorEasy’s portfolio of motoring products, which includes insurances, fixed-price repairs, MOTs and servicing, and car leasing. Motokiki was launched in quarter four of 2018, backed by £3 million of equity investment from Maven Capital Partners and the Development Bank of Wales. It entered administration just under a year later, following the resignation of co-founder and CEO Debra Williams. MotorEasy’s announcement claims that Motokiki is “the only independent tyre comparison website”, but a recent Tyrepress survey of the UK market found eight current tyre comparison websites with a variety of approaches, including the independent user review site TyreReviews.co.uk, and Tyrepress’s sister site WhatTyre.com, which uses professional tyre reviews and experienced editors to rank tyres with its Tyrescore system.
The automotive industry charity Ben is extending its digital, telephone and face-to-face mental health services. Ben says the extension will offer “more choice for individuals seeking support with mental health and wellbeing issues including stress, anxiety and depression.” The expansion responds to its latest insights about the needs of automotive industry people. Mental health is the most common reason why people reach out to Ben for support, with 52 per cent contacting its helpline last year due to concerns with their mental health. Ben adds that its new services will help it to reach and support more people in the automotive industry.
UK wheel servicing equipment supplier Pro-Align has launched a new website. Featuring a modern, clean design the new platform puts customers at the heart of the online journey by providing easier navigation, a fully integrated experience and product recommendations based upon their specific business type.
A renewed version of Yokohama Rubber’s corporate website is now online. The company says this update aims to “promote greater penetration of the Yokohama Rubber corporate image” among website users by strengthening corporate identity and visual identity to more effectively communicate its corporate vision.
Busy distributors with frequent orders of tyre inflation and compressed air products have given PCL’s new online portal the seal of approval. The easy to navigate system at www.pcl-online.com allows distributors to log in to their account and place bulk and one-off orders for next day delivery, removing the need for lengthy, time-consuming emails listing each item by part number.
Lydia Limited, the company behind tyre price comparison site Motokiki, called in the administrators on 24 October 2019. Simon Girling and Chris Marsden of BDO LLP were appointed Joint Administrators on the same day. Tyres & Accessories understands that the administrators are seeking to sell the technology assets of the company and is seeking offers before a Friday 15 November 2019 deadline.
We are all familiar with the likes of MoneySuperMarket, CompareTheMarket and Confused.com. Beginning with financial and insurance products, these sites set out to give consumers more choice and the ability to compare the prices. Owing to the fact that tyres are arguably more complex, the tyre industry has moved a bit slower when it comes to comparison. During the last year or so, however, tyre comparison has come of age. So, who are the main players, what are the differences and where did tyre comparison all begin?
Diagnostics expert, Hella Gutmann Solutions (HGS) has partnered with online car repair marketplace, WhoCanFixMyCar.com. The supplier of the mega macs range of diagnostic systems states that the arrangement means drivers using WhoCanFixMyCar.com to find a workshop will now be able to differentiate between those that utilise HGS tools and those who don’t. The HGS logo will appear on relevant workshop profiles.
Starter is launching what it describes as “the first price comparison platform for global use” in the automotive vehicle and parts marketplace. Offering a wide product catalogue with more than 5 million parts, it is said to be the largest and most comprehensive website to unite consumers and businesses via a global marketplace.
Online car repair marketplace, ClickMechanic.com has added tyre replacements to its service offering, partnering with wholesaler Bond International. The website states that the new addition will enable both existing mechanics as well as new tyre specialists to register their services on the site. Bond will supply tyres to the site’s network at what ClickMechanic describes as “an extremely competitive trade price,” based on high volumes promised by the site.
CEAT has launched a new website – www.ceatspecilaty.com. Writing in a statement announcing the news, CEAT representatives said: “Moving with the times, we have developed our website to serve you better. Browse through it and stay connected with us at all times.”
Founders of new car repair comparison site AutoAdvisor.co.uk have outlined their vision for a modern automotive aftermarket and called on other sites to be more transparent about their practices. AutoAdvisor.co.uk has been set up by motor factor personnel, supplying garages on a daily basis for more than 30 years.
Stapleton’s has worked with Nottingham-based digital marketing agency, Adtrak, to “improve the brand’s digital presence, create a more efficient tyre booking system, and expand its audience reach.” Specifically this means Adtrak has developed a new corporate site, refreshed branding and brand guidelines, new stationery and promotional folders as well as making a new social media presence and strategy.