Reifen Gundlach has resumed its exclusive distribution of GT Radial brand tyres in Germany. The new deal comes three years after Giti Tire ended their previously long-standing exclusive partnership with the wholesaler, started in 1994. Giti stated in 2017 that it wanted to to “achieve a higher market penetration with a planned realignment of the brand.” Part of the strategy was to make the GT Radial brand available through four different wholesalers. This coincided with the European entry of its eponymous Giti brand, with a special focus on the German market. At its peak, it had previously sold around a million GT Radial tyres per year, according to Gundlach statements. Now in 2020, the manufacturer has opted to resume its exclusive arrangement for GT Radial with Gundlach.
German tyre and wheel wholesaler Reifen Gundlach is investing more than 20 million euros in an additional production line for its tyre-and-wheel assembly business. Work on the project is under way, and the 25,000 square metre building that will house the line is expected to be completed by May. Plans call for the production line to be operational in time for this autumn’s winter tyre season. The project will create around 100 new jobs at Gundlach’s site in Daufenbach, some 40 miles southeast of Cologne.
Netherlands-based transportation sector firm Pon Holdings announced yesterday its intention to divest Gundlach Automotive Corporation (GAC) at the end of this year to private equity investor Gilde Buy Out Partners. The business will thereafter operate as an independent company.
Under a long-term aftermarket arrangement with Volvo Car Corporation, German tyre wholesaler Reifen Gundlach GmbH will supply complete wheel units fitted with winter tyres within the Central European and Nordic markets. The Pon Holding company will begin shipping the wheels in January 2018.
An open relationship after 22 years of monogamy: German wholesaler Reifen Gundlach has lost exclusive distribution of the GT Radial passenger car tyre range in Germany. Although remaining a close bedfellow of brand owner Giti Tire, from the start of the coming winter season it will share this bed with three other wholesalers.
More than 350 firefighters are battling a blaze in a warehouse belonging to German wholesaler Reifen Gundlach. Our sister publication Neue Reifenzeitung reports that the fire began in the early hours of this morning, and firefighters are expected to remain at the scene until this evening.
Reifen Gundlach is celebrating the attainment of ISO/TS 16949, a standard that qualifies the German tyre wholesaler to supply the automotive industry.
However, this is not a completely new development. Reifen Gundlach reports that it embarked on the course for this technical innovation several years ago. Indeed OE-compliant complete wheel assemblies have been rolling off the production line of “one of the most modern assembly lines for the aftermarket in Europe” since 2008 and the firms tyre/wheel assembly business has had quality management system standard ISO 9001 since 2006.