Three-quarters of garages ignore tyre label
Hot on the heels of Apollo Tyres research showing that up to 45 per cent of consumers buy tyres without knowing their label data, a new survey suggests garages are not engaging consumers with label data.
Hot on the heels of Apollo Tyres research showing that up to 45 per cent of consumers buy tyres without knowing their label data, a new survey suggests garages are not engaging consumers with label data.
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The Volkswagen Group has selected the Vredestein Wintrac Pro high-performance winter tyre as original equipment for its Tiguan SUV in Europe. Apollo Tyres Ltd will supply the Wintrac Pro in size 215/65 R17 99H for fitment on Tiguan models manufactured in Wolfsburg, Germany. To further support Volkswagen customers throughout the ownership cycle, Wintrac Pro tyres will be available on the replacement market.
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A survey commissioned by Apollo Tyres Ltd has found that nearly half (45%) of motorists are buying replacement tyres without understanding the tyre label. The survey polled 1,000 motorists in the UK and identified that only 16 per cent were informed by their tyre retailer – in-store or online – about the relevance and importance of these ratings during their last purchase. That is the lowest level among the eight European countries surveyed, which had an average of 34 per cent.
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As recently as October 2023 Apollo Tyres still spoke of its “long-term commitment to production in The Netherlands,” however this production will come to an end next year. In a statement made public today, the tyre maker confirms that the board of Apollo Tyres NL BV has advised its Enschede plant’s Works Council of its intention to discontinue tyre production and related activities at the facility by summer 2026. Management informed all Enschede staff at a town hall meeting.
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A further two sizes have joined the Apollo AWE 723+ dual excavator tyre range. With the addition of these 280/70-22.5 and 220/80-17.5 tyres for mid-size excavators up to 16 tonnes and compact models between 6 and 10 tonnes, the AWE 723+ range can now accommodate excavators from 6 to 26 tonnes. Apollo Tyres unveiled these latest products at the bauma 2025 show in Germany last week and is offering them for order across Europe starting this quarter.
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Apollo Tyres Ltd announced the appointment of Rajeev Kumar Sinha as the chief manufacturing officer on 2 April 2025. He will lead the global manufacturing team, driving the global manufacturing agenda, including strategy and planning, performance optimisation, plant management, integrated manufacturing services (IMS), corporate industrial engineering (IE) and deployment of Advanced Manufacturing Systems, including AI/ML solutions.
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Apollo Tyres Ltd reports that it is expanding its collaboration with Claas by introducing 14 new sizes of Vredestein Traxion tyres for the Arion 500 and 600 midrange tractors.
Vredestein tyres have long been available for larger Claas tractors, including Axion 800 and 900 models manufactured in Le Mans, France, and the Xerion range produced in Harsewinkel, Germany. Expanding the Traxion range for Arion 500 and 600 models addresses reported “strong demand from end users for Vredestein tyres across a diverse range of Claas equipment”.
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Apollo Tyres UK TBR sales manager Steve Miller has been praised for his “lasting impact” at the firm after he passed away in late February. He was a stalwart of the UK commercial tyre sector, commencing with Michelin as area sales manager -truck in 1999, before joining Bridgestone in 2004, where he spent the next nine years, becoming a national fleet executive. He joined Kumho in 2013 to introduce the Korean manufacturer’s Kumho and Marshal brands onto the national truck and bus tyre market as UK TBR sales manager for the next five years. When he joined Apollo Tyres in mid-2018, he was responsible for bringing the Apollo brand’s TBR product line into the UK.
Enthusiasm about the use of artificial intelligence in the manufacturing sector is growing. But behind the understandable excitement there is also a great deal of hesitancy and confusion. To offer a tyre industry perspective, Hizmy Hassen, Chief Digital Officer and Supply Chain Officer at Apollo Tyres Ltd, shares his thoughts on AI and its role in manufacturing.
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This year isn’t just the 50th anniversary of Cimcorp – 2025 marks 15 years since the company delivered its very first fully integrated Dream Factory solution. The customer was a “major tyre manufacturer” in India, and it has followed this with a further 308 solutions within the tyre and automotive industries.
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A further 54 size options have joined the Vredestein Ultrac Pro line-up, boosting the number of dimensions available in the UK to 60. Manufacturer Apollo Tyres has extended the ultra-ultra-high-performance (UUHP) summer tyre range further into 18- to 22-inch rim diameter territory, complementing existing options for rims up to 24-inches.
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Although Apollo Tyres’ capital expenditure won’t reach its targeted level of Rs 10 billion (£92.2 million) during the 2025 financial year, it’ll be a different story when the new year begins on 1 April. In addition to confirming that FY25 CapEx will only “be around” Rs 7 billion to Rs 8 billion (£64.5 million to £73.7 million), during an investor conference call on 7 February Chief Financial Officer Gaurav also mentioned that the tyre maker intends to significantly raise CapEx for FY26 and shared details of specific projects.
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Apollo Tyres Ltd has announced its unaudited financial results for the third quarter (October to December) and nine first months of the 2024-25 financial year, reporting consolidated revenue of Rs 69.28 billion (£635.30 million), an increase of 5.1 per cent over the same period last fiscal. Both the tyre maker’s Indian and European operations delivered mid-single-digit revenue growth during the quarter. Operating profit declined 21.6 per cent compared with the prior year, to Rs 9.47 billion (£86.84 million), while net profit was, at Rs 3.37 billion (£30.90 million), 32.2 per cent lower.
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Apollo Tyres has been certified as a Top Employer in Hungary, Singapore, The Netherlands and The United Kingdom for 2025. The Singapore and UK Offices have received the Top Employer certification for the third consecutive year, while Hungary and The Netherlands have been certified for the second consecutive year.
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Apollo Tyres is set to show Vredestein adverts on pitch-side LED boards at La Liga, one of the world’s most prestigious football leagues, further boosting brand visibility and awareness in Spain. The agreement runs through the remainder of the current 2024/25 season and will see Vredestein branding feature at 28 matches across multiple stadiums, commencing on 19 January during the Girona vs Sevilla game.
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