Bridgestone Corporation has published its latest integrated report. It says the Bridgestone 3.0 Journey 2022 Integrated Report provides readers with a “comprehensive and better understanding” of the company’s approach and the initiatives it is undertaking to enhance corporate value over the mid- to long-term.
On 18 April, the Board of Directors at Bridgestone Corporation decided to strengthen the company’s global management structure by appointing two joint global chief operating officers. Paolo Ferrari will join Masahiro Higashi, who has served as Bridgestone’s global chief operating officer since July 2020, in this capacity on 1 May 2022. Both report to Shu Ishibashi, Bridgestone Corporation’s global chief executive officer. Ferrari’s remit will expand to include responsibility for Bridgestone’s business in Europe.
The Olympic and Paralympic Games Tokyo 2020 belatedly begin this week, and as is well known, much will be different this time round. Worldwide partner Bridgestone Corporation has outlined the ways its contributions will help support safety and efficiency for athletes and operations.
Bridgestone Corporation has published its 2020-2021 Sustainability Report, a document it describes as “an important milestone” on its “ongoing journey to provide social and customer value as a sustainable solutions company.” The report outlines the steps Bridgestone has taken over the past year and contains detailed information about its Mid-Long Term Business Strategy, Sustainability Business Framework, Mid Term Business Plan (2021-2023), and CSR activities.
Bridgestone Corporation has announced that it will sell Bridgestone (Huizhou) Synthetic Rubber Co., Ltd., its China-based subsidiary for manufacturing synthetic car tyre rubber, to Taiwan’s LCY Chemical Corp. The company has not disclosed financial aspects of the transaction.
Bridgestone Corporation has become a member of The Valuable 500, a global movement committed to making disability inclusion a greater part of the business leadership agenda. Through this partnership, Bridgestone says it and other top companies around the world are “committing to help build and promote a society that realises the value of the 1.3 billion people living with disabilities.”
Bridgestone Corporation has shared details of its Mid-Term Business Plan for the three-year period from 2021 to 2023, and this plan entails significant changes for the company’s manufacturing footprint. In a presentation given by chief executive officer Shu Ishibashi, Bridgestone outlines the direction this restructuring will take.
Outlining Bridgestone Corporation’s Mid-Long Term Business Strategy on 22 December, chief executive officer Shu Ishibashi spoke of the company’s plans through to 2023. The immediate priority has been to implement crisis management measures to address the impact of COVID-19; Bridgestone began implementing these in 2020, and the measures extend into this year. Beyond this, Bridgestone will work to rebuild earning power within the core Tire & Rubber business.
Retreading solutions lie at the heart of Bridgestone Corporation’s new Sustainability Business Framework. Announcing details of the framework’s “retread centric model”, chief executive officer Shu Ishibashi shares that the tyre maker plans to utilise tyre monitoring technologies in order to offer customised retreads via a subscription model.
We can expect a flurry of business card printing and updates to LinkedIn profiles at Bridgestone in the near future following the announcement of several key appointments in the Americas and Asia Pacific regions. These latest executive management changes follow those announced in December 2019.