Bridgestone to offer customised retreads as part of fleet subscription model
Bridgestone intends to offer tyres, retreading & maintenance as a subscription model (Source: Bridgestone)
Retreading solutions lie at the heart of Bridgestone Corporation’s new Sustainability Business Framework. Announcing details of the framework’s “retread centric model”, chief executive officer Shu Ishibashi shares that the tyre maker plans to utilise tyre monitoring technologies in order to offer customised retreads via a subscription model.
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