Hankook will act as main sponsor of the 2021 BBC Top Gear Global Electric Vehicle Awards, which recognise the best EVs across 12 different award categories, including EV of the Year, Best Hatchback, SUV, Estate, and Hypercar. This arrangement builds upon other EV-related engagements, such as Hankook Tire’s upcoming tyre supply to the ABB FIA Formula E World Championship, the world’s first and only all-electric street racing Formula series.
South Korean tyre maker Hankook has turned 80, and Hankook & Company Co., Ltd. is marking the occasion with the launch of a new long-term business portfolio. This portfolio, explains Hankook Tire & Technology’s holding company, will advance “new growth engines of the future.” Hankook & Company has also declared a renewed commitment to increase competitiveness and gain stronger leadership in the company’s core businesses.
Hankook Tire will work together with Hyundai Motor and Kia to develop intelligent services for consumables management based on the three companies’ data and technologies. This collaboration will take place under a Memorandum of Understanding that the companies sealed through a virtual signing ceremony yesterday.
Cho Hyun-bum is now the sole head of Hankook & Company, the holding company that oversees Hankook Tire & Technology and seven other affiliates. Older brother Cho Hyun-sik announced his resignation as vice-chairman in a letter to shareholders yesterday
Hankook Tire’s US subsidiary is working with advanced smart tyre technology and predictive data analytics company Revvo Technologies on a pilot programme that will integrate Hankook SmartFlex tyres with Revvo’s product suite to provide critical tyre-specific data. Data generated, such as real-time alerts, will benefit Junk King, North America’s top-rated eco-friendly junk removal and hauling company.
Solutions provided by Tableau Software are driving digitalisation within Hankook Tire. The tyre maker shares that thanks to Tableau’s data-driven analytics platform, it has gained “next-generation business intelligence.”
Hankook Tire has appointed Hyung Yun Kim managing director of its factory in Hungary. Kim succeeds Seong Hak Hwang, who has managed the Rácalmás production site since 2017 and will now take up a new role within the company.
Hankook Tire is delivering original equipment tyres for the Audi RS Q8. The 600 hp SUV will thus roll off the production line fitted with the Hankook Ventus S1 evo 3 SUV in 295/40 ZR22 112Y XL AO. To ensure safe driving in the colder months, Audi customers can additionally order the Hankook Winter i*cept evo 2 in sizes 275/40 R22 107V XL AO or 295/35 R23 108W XL AO.
Following a name change approved on 29 December 2020, Hankook Technology Group – the holding company of Hankook Tire & Technology – is now known as Hankook & Company. By retitling this entity, Hankook says it aims to leverage its affiliates’ brand awareness and create synergies.
Hankook Tire has released a video that explains its work on pre-emptive road risk detection technology in collaboration with data and technology company SK Planet. The result of this joint effort is the Road Hazard Prediction & Detection Solution.
South Korea’s Ministry of Science and Information & Communications Technology has given Hankook Tire and its Hankook Technodome R&D centre its ‘Certification of Exemplary Laboratories in Safety Management’, a distinction given to laboratories that have passed an expert assessment by leading professionals. Hankook comments that this is the first time a tyre company has received this certification in Korea.
Hankook Tire says its new Ventus S1 Evo Z gives us a foretaste of the generation of ultra-ultra-high-performance tyres it will offer in future. We’ve gained a first glimpse of Hankook’s new UUHP rubber on the Mini John Cooper Works GP, where it sees duty as the exclusive original equipment tyre. The fastest roadgoing Mini ever to see light of day wears the Hankook Ventus S1 Evo Z in size 225/35R18 87Y XL.
The Chevrolet Silverado is the USA’s second-best-selling vehicle and its sibling the GMC Sierra can also be found amongst the ten top sellers; these models’ combined sales in the first six months of 2020 approached 600,000 units. Hankook Tire’s latest original equipment approval thus has the potential to give the brand considerable exposure. Hankook Dynapro MT2 tyres will be standard equipment on the 2021 Chevrolet Silverado and GMC Sierra Heavy Duty.
As reported earlier this month, Hankook Tire has released its latest winter products for motorists and Western and Central Europe. And the new tyre line is off to a promising start, with Auto Bild awarding the new tyre its top ‘exemplary’ rating in its winter 2020 comparative evaluation.