Yuasa, a brand of global battery manufacturer GS Yuasa, are taking their sponsorship programme to new heights by teaming up with world famous air display team The Blades. The partnership will see Yuasa logos feature prominently on the team’s four aircraft as they perform exhilarating close-formation aerobatic displays to well over four million people at events in 2022.
GS Yuasa have launched a social media search for the longest-lasting Yuasa motorcycle batteries still in service and are giving a free replacement to anyone who has one over 15 years old. Entrants simply need to share a picture of their battery and bike on social media. Yuasa will then get in contact asking for the battery’s date code. The offer is open to UK and Ireland residents.
We have all read dire warnings in the press and online about the possible implications of the six-month extension to MOTs and of possible bottlenecks and logjams as everybody leaves it to the last minute to get their vehicles tested. As lockdown measures ease, the demand for routine servicing, repairs and MOTs is already dramatically increasing. Yuasa are encouraging garages to introduce a simple battery check as part of their MOT and service schedules to identify if the vehicle’s battery has been damaged due to reduced usage. At the height of the Coronavirus pandemic, it is estimated that around 70 per cent of the UK’s cars remained immobile.
GS Yuasa Lithium-ion cells have been delivered to the International Space Station (ISS) for the fourth time. The transfer marks the successful completion of battery deliveries to support a project to upgrade the craft’s battery system.
GS Yuasa Battery Sales UK Ltd are pleased to announce the establishment of a new sales company to serve their Nordic and Baltic export regions. GS Yuasa Battery Nordic began trading from a new distribution centre in Jönköping, Sweden in December 2019. The creation of a new sales company and distribution centre in Sweden represents a significant investment from the battery manufacturer, as it aims to increase market share in the Nordic and Baltic regions.
Yuasa has announced that the battery brand has become title sponsor of rally driver Matt Edwards and co-driver Darren Garrod, with the unveiling of a new car and livery on the Pirelli stand at Autosport International. The move sees the Yuasa Rally Team name enter the sport for the first time as the title sponsor of M-Sport’s BRC operation. The team will tackle stages across the UK, Ireland and Belgium in the all-new Ford Fiesta R5 MkII carrying Yuasa’s distinctive red, white and black livery, made popular in the British Touring Car Championship (BTCC).
With battery related faults the most common cause of breakdowns, Servicesure’s ‘Batterysure’ initiative with Yuasa aims to teach garages the three ‘Rs’ of battery health. All garages that sign up to Battery Sure and become an official Battery Testing Station will be able to advise its customers if they can ‘Relax’, as their battery is in a good state of health, if they should ‘Recharge’ a low battery, or if it’s time to ‘Replace’ due to high risk of failure.
The Independent Automotive Aftermarket Federation (IAAF) Annual Awards & Dinner 2018 has been hailed as one of the largest of its kind in many years, as it once again welcomed key aftermarket professionals to celebrate another successful year of business, growth and innovation.
Lead-acid battery units have been the technology of choice for automotive SLI (Starting, Lighting and Ignition) applications for the past 150 years. Thanks to their long development process, they have gained trust among consumers. Their popularity also stems from a high tolerance to abuse and overcharging, as well as a low-price tag and a wide diversity of sizes and capacities available.
GS Yuasa, will promote a wide range of award-winning products and services at Automechanika Birmingham. With a heavy focus for workshop technicians and distributors, visitors to the GS Yuasa stand can expect to find Online Battery Lookup Yuasa’s online battery lookup system (fit.yuasa.com).
The upgraded version of Yuasa Battery Europe’s online battery lookup system launched at this year’s Automechanika show in Frankfurt features a number of innovations, including a photo number plate lookup feature and live technical support across Europe. The lead-acid and lithium-ion battery supplier says the fully-updated site has been designed to help mechanics and technicians save valuable time and money, and reports that the system powering it has been remodelled to make it even more user friendly and fast. The system remains completely free to use and can be accessed online at fit.yuasa.co.uk or by pushing a Yuasa USB Smart Button.
The Allard Chrysler Action Group (ACAG) has announced that Yuasa Battery Sales (UK) Limited has joined the list of companies backing the restoration of Europe’s first dragster, Sydney Allard’s 1961 Allard Chrysler that is owned by the National Motor Museum, Beaulieu. Yuasa is well known for its support of motor sport and is a global supplier of original equipment and aftermarket batteries.
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