Tag: Liverpool FC

Falken, Liverpool FC discuss tyre-football partnership and synergies

Falken, Liverpool FC discuss tyre-football partnership and synergies

Friday 1st December 2017 | 0 Comments

Falken's status as the official tyre partner of Liverpool Football Club is one of the latest in an extended series of tyre and football partnerships. Tyres & Accessories took the opportunity of Falken’s first event at Anfield to ask director and senior executive officer, Sumitomo Rubber Industries Yutaka Kuroda and chief commercial officer and managing director at Liverpool FC Billy Hogan to illustrate how the partnership will be used to benefit both parties. In addition to the particular synergies between the club and tyre brand, their answers also illustrate why there has been such a boom in partnerships between top-tier football clubs and tyres in recent years.

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Liverpool FC presents shirt to Falken Tyres in recognition of global partnership

Tuesday 28th November 2017 | 0 Comments

Falken Tyres and Liverpool Football Club marked their global partnership with a shirt presentation ahead of the club’s game with Chelsea on Saturday 25 November at Anfield. Falken opted to sponsor the game, and accordingly its branding was displayed prominently in the players' coach entrance, in the Liverpool dugout and on the LED sideboards. 50,477 fans saw an entertaining game end in a 1-1 draw.

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Seven countries, 19 clubs: Falken extends European football sponsorship

Seven countries, 19 clubs: Falken extends European football sponsorship

Monday 21st August 2017 | 0 Comments

In addition to becoming a Liverpool FC partner, this season the Falken tyre brand is boosting its football sponsorship activities across Europe. As well as supporting further clubs in the German Bundesliga and first-division teams in Spain, France, Poland and Italy, it is also moving into sponsorship in the Netherlands for the first time.

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Falken Tyre becomes Liverpool FC partner

Falken Tyre becomes Liverpool FC partner

Monday 17th July 2017 | 0 Comments

Liverpool FC has a new global partner and official tyre partner. Following the end of its arrangement with Maxxis, which began in 2009 and concluded at the end of the 2016/17 season, the club has entered into a multi-year collaboration with Falken Tyre.

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Maxxis renews ‘beneficial’ Liverpool FC sponsorship

Maxxis renews ‘beneficial’ Liverpool FC sponsorship

Wednesday 26th August 2015 | 0 Comments

A renewal of Maxxis’ sponsorship contract with Liverpool FC reconfirms “both parties’ belief in their dynamic pairing,” the tyre maker states. The new commercial deal, which continues the six year old partnership with the football club, runs until the end of the 2016/17 season and ensures that Maxxis will continue to be highly visible pitchside at Anfield stadium.

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Liverpool FC Academy hosts Maxxis dealers

Liverpool FC Academy hosts Maxxis dealers

Tuesday 12th August 2014 | 0 Comments

21 Maxxis dealers and their children attended an exclusive event held at the Liverpool FC Academy in July as part of the Maxxis reward programme. The manufacturer said the event was arranged to thank the Maxxis dealers that achieved agreed sales volumes between April and July. Maxxis is the official tyre partner of Liverpool FC.

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