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You are here: Home1 / News2 / Product News3 / Falken: stock availability, proven performance means UHP opportunity

Falken: stock availability, proven performance means UHP opportunity

Date: 22nd May 2020 Author: Andrew Bogie Comments: 0
Falken’s FK510 SUV UHP tyre won major plaudits in tyre tests this season

The coronavirus outbreak and subsequent lockdowns mean that sales of car tyres especially have sustained a harsh blow around the world. But as measures introduced to halt the spread of COVID-19 begin to be eased, motorists will steadily begin to use their cars again, increasing demand. In the car tyre sector, high value, ultra-high performance segments could prove vital, as better potential margins offer attractive opportunities for increasing cashflow quicker. The other side of that coin is that motorists’ finances are also under pressure, putting the price they pay for their car tyres under even greater scrutiny. Could this, therefore, present an opportunity for mid-range brands to make a case for their products, offering more palatable performance compromises compared with premium rivals than the lowest-priced brands?

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Related news:

  1. Falken to launch new UHP tyre, Azenis FK510
  2. Falken flagship UHP tyre, Azenis FK510, to expand to SUV sizes in 2017
  3. Growth in every size segment from 17” up, but rapidly slowing
  4. Conti seals hat-trick in Auto Express winter tyre test reflecting British climate
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Related Tags

Andreas Giese, Auto Express, car tyres, Falken, Falken FK510, featured, SUV tyres, tyre test, UHP tyres, video, WhatTyre

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