The Hankook Ventus S1 evo 3 ev is an original equipment tyre for the new Porsche Macan. The compact SUV wears the Hankook tyre in size 235/55R20Y XL on the front axle and 285/45R20Y XL on the rear. Both dimensions feature the ‘NE0’ marking on the sidewall, identifying them as OEM tyres tailored for the Macan’s power and torque.
An evolved version of the Hankook Dynapro AT2 has arrived, and Hankook says this new tyre offers a “high-performance, all-terrain tread that has been specifically designed for versatile use on camper vans, classic off-road vehicles and construction site transporters.” Called Hankook Dynapro AT2 Xtreme, this all-season tyre combines “reliable traction with driving comfort and durability, no matter the surface or season.”
Tyre recycling operation Big Atom has added Brett Emerson to its team where he will be acting as business consultant. Emerson has over 37 years of experience in the tyre industry and has held senior leadership roles within two of the world’s largest tyre manufacturers. He was most recently Business Unit Director for Consumer Products at Bridgestone and previously served as Managing Director of Hankook UK & Ireland.
Grupo Soledad has launched the new Neumago workshop network in Spain and Portugal. The initiative, developed in partnership with Hankook, is reportedly aimed at “revolutionising vehicle maintenance by means of advanced technology, sustainable practices and a flexible business model”. The latest workshop is located in Sant Vicent del Raspeig, Alicante, Spain, and is staffed with a team of highly trained professionals. It will offer specialized service not only for cars, but also for vans, trailers, caravans and motorcycles.
Hankook Tire & Technology (Hankook) has launched the iON HT, a highway-terrain tyre engineered specifically for electric light-duty trucks. Featuring an “XL” load designation, the iON HT is specially engineered to provide “extra strength and rigidity to accommodate additional cargo with regular light-truck usage, and the heavy battery packs inherent to electric platforms”.
At the start of 2025, Guy Heywood stepped down from his role as vice president of sales, marketing and business strategy at Hankook Europe to take up the role of vice president supporting Hankook in Europe as an “internal consultant” and with “strategic projects management”. On 3 July Heywood took to LinkedIn to share the news that he had started a new position as senior consultant at SPG Impact. Hankook representatives confirmed the news, but there are currently no further details relating to how Heywood’s retirement impacts the European organisation.
Together with Statista, US publication Time has identified the World’s Most Sustainable Companies of 2025, aiming to highlight corporate responsibility and promote sustainable practices. The ranking process began with a comprehensive selection from over 5,000 of the world’s largest and most influential companies, considering factors such as revenue, market capitalisation, and public prominence. Time and Statista then used a four-step methodology, evaluating more than 20 key data points, to identify the top 500 companies. Three tyre makers appear on the list.
Hankook Tire & Technology is the headline sponsor, as well as Electric Café sponsor, of the highly-anticipated Everything Electric show in 2025. Returning to Farnborough International on 11-12 October 2025 with organisers aiming for the biggest and best year yet, featuring more test drives, exhibitors, tech and expert talks over the two day show. The sponsorship agreement represents an expansion of Hankook’s previous support for the electrification focused expo in 2024, and demonstrates the tyre manufacturer’s position at the vanguard of specialised electric vehicle rubber with its acclaimed iON tyre range.
Hankook will support the premiere of the HWA EVO, a reinterpretation of the legendary Mercedes-Benz 190 E 2.5-16 Evo II, when its two prototypes take to the Nordschleife at the ADAC Ravenol 24H Nürburgring this weekend. The HWA team is also developing a special racing version of the HWA EVO. Two cars will compete in the SP-X class at next year’s Nürburgring 24 Hours with Hankook as a partner.
Hankook has extended its portfolio of tyres for light commercial vehicles with the Vantra Transit. Designed for smaller vans such as the eponymous Ford range, Hankook says the new tyre’s stand-out features include high mileage, reliable safety and low rolling resistance.
Hankook won a Product Design category award at the German Red Dot Design Award 2025 for its WeatherFlex GT all-season performance tyre. At the awards, the tyre stood out for its nature-inspired design, featuring an asymmetric tread pattern modelled after broadleaf leaves and kerfs inspired by conifer needles. This biomimetic design enables a well-balanced driving experience across dry, wet, and snowy roads, enhancing overall driving stability and safety.
When it comes to high-performance tyres, premium tyre manufacturer Hankook offers a cutting-edge range of innovative, high-tech options designed to excel across various driving conditions. Notable for its globally proven technology, the Ventus S1 Evo Z is Hankook’s flagship UUHP (Ultra-Ultra-High-Performance) tyre, specifically optimised for highly demanding sports cars that require exceptional grip and cornering precision, without compromising on durability and safety.
Hankook Tire recently won an award in the Product Design category at the Red Dot Design Award 2025 held in Germany. The Red Dot Design Award is a prestigious design competition organized annually by Germany’s Zentrum Nordrhein Westfalen (DZNRW). It evaluates entries across three categories—Product Design, Brands & Communication, and Design Concept—with winners selected based on a comprehensive evaluation of innovation, aesthetics, and functionality.
Starting in 2024/25, Hankook Tire & Technology is the new official title sponsor of Saudi Arabian football club Al-Ittihad. By leveraging the club’s high profile – bolstered by world-renowned players such as Karim Benzema and Moussa Diaby – the tyre maker seeks to further elevate its position within the premium segment.
This year, Hankook is partnering with three major UK trucking events over the spring and summer – the Devon Truck Show, The Truck Show Cornwall, and The Best of the Best Truck Show. At each, the tyre maker intends to “showcase its innovative range of truck tyres, engineered with cutting-edge 3D technologies for superior wet grip and traction in all weather conditions, maintaining performance throughout the tyre’s lifespan.”
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