Yokohama Advan Archives

Yokohama shares 2022 motorsports activity plan

Yokohama Rubber views motorsport engagement as “crucial” to the development of new tyre technologies for its Advan and Geolandar brands, and this focus is reflected in its motorsports activity plan for 2022. Not only will the company participate in a wide variety of motorsport events in its home market Japan and around the world, from top-level championships to grassroots racing, the tyre maker also intends to begin using its presence in motorsport to further its development of tyres that use renewable and recyclable materials.

The rest of this article is for subscribers only:
Log in Subscribe

6th April 2022/by Stephen

Yokohama launches Advan Sport V107

Product News

During an online event hosted today in Japan and Germany, Yokohama Rubber officially debuted its Yokohama Advan Sport V107, successor to the V105 and the company’s new global flagship tyre.

The rest of this article is for subscribers only:
Log in Subscribe

24th February 2022/by Stephen

OE deals demonstrate expanding Yokohama Advan range’s qualities

Product News

Yokohama’s flagship Advan tyre range has secured original equipment approvals from some of the world’s leading vehicle manufacturers, such as BMW, Mercedes-Benz, and Porsche. The manufacturer will launch a new flagship replacement market tyre in 2022, the Advan Sport V107, developed for premium vehicles in an initial range of 30-plus sizes between 18 and 23 inches. Versions of the tyre developed alongside leading OEMs, have already been specified for fitment on a variety of new models, such as the Brabus Off Roader range and BMW’s first fully electric “sports activity vehicles.”

The rest of this article is for subscribers only:
Log in Subscribe

31st January 2022/by Andrew

March launch for Yokohama Sport V107

Product News

Yokohama Rubber reports that its Yokohama Advan Sport V107 will be available in the aftermarket from early next year. It will launch this flagship tyre worldwide from March 2022 in an initial range of 30 dimensions for 18- to 23-inch rim diameters. Including original equipment fitments, Yokohama will offer the V107 in a total of 43 sizes at this time but intends to gradually grow the range up to approximately 80 original equipment and replacement market dimensions by the end of next year.

The rest of this article is for subscribers only:
Log in Subscribe

9th December 2021/by Stephen

Chinese authorities stop Yokohama alloy rim counterfeiters

International News

The Yokohama Rubber Co., Ltd., announced today that it has succeeded in removing fake Yokohama aluminium wheels from the market in China. Authorities in Foshan, Guangdong Province aided this most recent victory against counterfeiters.

30th November 2021/by Stephen

Silence and comfort with Yokohama’s EV tyres

Product News

Vehicle manufacturers’ accelerated development of battery and hybrid technology to significantly reduce vehicle emissions is being supported by tyre manufacturers. Tyres influence fundamental characteristics, such as the efficiency, the range, and the low running noise of electric vehicles, so tyre-makers are innovating quickly to address these key performance characteristics, while not compromising on the tyre’s core safety functions. Yokohama states that it has played a key role in developing its range of tyres to meet the requirements of this next generation of vehicles.

14th September 2021/by Andrew

Pikes Peak: 2 division wins for Yokohama

International News, Motorsport

Cars running on Yokohama Advan tyres have finished first in two open tyre supply divisions of the 99th Pikes Peak International Hill Climb, which took place in Colorado, USA, on 27 June. The division champions were Raphael Astier, driving a 2015 Porsche BBI Turbo Cup in the Pikes Peak Open Division, and Randy Pobst, driving his 2021 Tesla Model S Plaid in the Exhibition Division.

5th July 2021/by Stephen

Rare Toyota Supra TRD equipped with Yokohama high performance tyres

Product News

A rare and valuable Toyota Supra Mk4 TRD 3000GT featured in a hit YouTube video has been fitted with Yokohama’s high performance Advan A052 tyres. With a view count over 900,000 in a few weeks, motoring journalist Mat Watson gives the striking Advan-liveried car and its tyres a thorough workout in a series of tests which showcase the car’s capabilities.

9th June 2021/by Andrew

Yokohama supports 7 cars in 4 teams at Nürburgring

Motorsport

Yokohama is supplying its Advan racing tyres to seven cars entered by four teams in the 49th Nürburgring 24-Hour Endurance Race (3-6 June). Supported teams include Walkenhorst Motorsport, a BMW customer racing team that entered into a partnership agreement with Yokohama Rubber last year. Four Walkenhorst machines will run on Advan tyres, including three BMW M6 GT3 cars competing in the top-level SP9 class. The cars will use the Advan A005 for dry conditions and the A006 for wet conditions.

3rd June 2021/by Andrew

Yokohama Advan Sport V107 certified for Mercedes-AMG GLB 35 4MATIC SUV

Product News

Daimler

Yokohama’s Advan Sport V107 has been approved for fitment on the Mercedes-AMG GLB 35 4MATIC. The SUV went on sale in Europe in December 2019. The GLB 35 can be outfitted with 21-inch 255/35ZR21 98Y size Advan Sport V107 tyres. The deal expands Yokohama’s already thriving relationship with Mercedes-AMG.

7th April 2021/by Andrew

Electric BMW iX3 approves Yokohama Advan Sport V107

Product News

BMW

Yokohama is supplying its Advan Sport V107 tyres to BMW for the manufacturer’s new iX3. The German marque’s first sports activity vehicle (SAV) with an all-electric-drive system uses three sizes of the Advan Sport V107 on the new electric SAV: 245/50R19 105W, 245/45R20 103W, and 275/40R20 106W. Yokohama began shipping the tyres to the BMW Group in September 2020.

7th April 2021/by Andrew

Yokohama addresses car ownership shift in mid-term plan

Company News

Urban planners anticipate a decline in individual car ownership and commensurate increase in use of infrastructure-type vehicles to move people and goods in years to come, and Yokohama Rubber is now planning for this in its newly-announced medium-term management plan, Yokohama Transformation 2023. The company intends this successor to the 2018-launched Grand Design 2020 (GD2020) three-year plan to “serve as the platform” for its growth over the next three years.

22nd February 2021/by Stephen

Yokohama to supply Advan Sport V107 to new Mercedes AMGs

Company News, Product News

Yokohama

Yokohama has been chosen by Mercedes-AMG to supply original tyres on several new models. The Mercedes-AMG GLE 53 4MATIC+ Coupé, GLE 63 4MATIC+, GLE 63 4MATIC+ Coupé, GLA 35 4MATIC, GLA 45 4MATIC+ and GLA 45 S 4MATIC+ will all run on the Japanese tyre manufacturer’s Advan Sport V107.

30th July 2020/by Andrew

Updated Yokohama OE tyres for BMW X3 & X4

Product News

The Yokohama Rubber Co., Ltd., announced today that it has been supplying its Advan Sport V107 to the BMW Group for use as original equipment on BMW X3 and X4 models since July 2019. The cars are being equipped with 225/60R18 104W size tyres on markets outside Japan. The Advan Sport V107 replaces the Advan Sport V105 tyres that had been an OE fitment on the two globally marketed BMW models since 2018.

30th April 2020/by Stephen

Yokohama Advan tyres OE on 2 Mercedes-AMG models

Product News

Yokohama Rubber

Mercedes-AMG has selected Yokohama tyres as original equipment for two new models. Both the GLE 53 4MATIC+ and the GLS 63 4MATIC+ are available from the factory with Yokohama Advan Sport V107 tyres.

24th April 2020/by Stephen

Posts