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Founded in 1898 by Frank Seiberling, The Goodyear Tire & Rubber Company is an American multinational tyre manufacturing company based in Akron, Ohio. It is one of the oldest, biggest and best-known tyremakers in the world. Goodyear makes tyres for automobiles, commercial trucks, light trucks, motorcycles, SUVs, racing cars, aeroplanes, farm equipment and heavy earth-mover machinery. Find all the news and analysis you need relating Goodyear here.

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Goodyear Farm Tires continue to grow in UK through pandemic crisis

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Titan International

Titan International has been manufacturing Goodyear Farm Tires in USA for more than a decade. It returned to the European and UK markets last year after Titan purchased the licence. It has also made a significant investment in new plant and equipment to manufacture tyres specifically for the UK and European markets. Lindsay Hart, tyre sales director at Titan Europe and Goodyear Farm Tires, gave Tyres & Accessories an insight into demand for agricultural tyres during the Covid-19 crisis.

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Goodyear to make ELMS debut

Clement Marin

Goodyear will make its debut as a tyre supplier to the European Le Mans Series this weekend. The manufacturer is working alongside top teams in the LMP2 and LMGTE classes at the season-opening 4 Hours of Le Castellet. Goodyear’s latest tyre technology will be fitted to five front-running LMP2 prototypes and every car in the LMGTE field throughout the ELMS season. The brand’s entrance into the series follows last year’s fitments to LMP2 winners in the FIA World Endurance Championship. However the weekend will mark the first time that LMGTE cars have raced on the Goodyear Eagle F1 SuperSport race tyres. Having been delayed by the pandemic, the series will run over five races until November.

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First Highway Heroes win Goodyear tyres

According to Graham Simpson, sales development and marketing manager, City 1st Tyres, Highway Hero Martin Foster has “excelled in the role, particularly over the last few months, during Covid-19”City First; Goodyear

The UK’s first Highway Heroes have received public recognition and some Goodyear tyres. During April and May, Goodyear invited nominations via LinkedIn for deserving commercial operatives, with one winner chosen each month to receive a brand-new set of premium tyres for their personal vehicle.

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Metropolitan Police fleet tyre demand

Photo: Dom J; Pexels

As part of the Fleet feature within the June edition of Tyres & Accessories, we investigated the various tyre demands of leading Police fleets. Amongst other things, we found that Kent Police are the most tyre-hungry and that – despite being contracted to basically two manufacturers under the Crown Commercial Service agreement – such fleets are actually surprisingly open to competing tyre manufacturers. With this in mind, and continuing our series analysing Police fleet tyre preferences, this month we take a closer look at Metropolitan Police fleet tyre demand.

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  2. Investigating the national Police fleet’s tyre demands
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Goodyear Farm Tires secures South West Tyre Services UK distribution

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Goodyear Farm Tires

Goodyear Farm Tires has recruited a new distributor. South West Tyre Services, based in Somerset, has added Goodyear brand agricultural products to its portfolio. The brand, manufactured by Titan International, has been building a network of distributors across the UK and Europe since returning to the market last year. Titan told Tyres & Accessories that the deal with South West Tyre Services strengthens its position in the UK agricultural market. The distributor’s range includes tyres for cars, commercial vehicles, agricultural and plant machinery.

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Erich Fric becomes Goodyear managing director consumer Europe Central

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Erich Fric has been appointed as Goodyear managing director Europe Central

Following the news that The Goodyear Tire & Rubber Company has appointed ex-Brisa and Bridgestone executive Hakan Bayman as president of Goodyear’s consumer tyre business in Europe, it has emerged that former Goodyear Dunlop UK MD, Erich Fric has been appointed as Goodyear managing director Europe Central. Both appointments are effective 1 July 2020.

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Goodyear names Hakan Bayman as president of European Consumer Business

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Hakan Bayman joins Goodyear after more than 15 years at Bridgestone where he held various general management roles

The Goodyear Tire & Rubber Company has appointed ex-Brisa and Bridgestone executive Hakan Bayman as president of Goodyear’s consumer tyre business in Europe, effective 1 July 2020. Bayman will be based in Brussels and report directly to Chris Delaney, president Goodyear EMEA.

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New Goodyear branding unveiled in esports Le Mans

Goodyear

Goodyear’s comeback to world championship motorsport has been marked already with with wins in the FIA World Endurance Championship and a new partnership with the WTCR – FIA World Touring Car Cup. But with the suspension of live motorsport, the brand has entered another world of motorsport for the first time, moving into virtual racing. The two major track series follow Goodyear’s entrance into the European Truck Racing Championship Digital Racing Challenge and the eNASCAR league.

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Goodyear becomes Algarve Pro Racing ELMS LMP2 development partner

Goodyear

European Le Mans Series (ELMS) LMP2 racing team, Algarve Pro Racing has made Goodyear its tyre technical partner. The reigning Asian Le Mans Series Champion has already demonstrated race-winning pedigree and a deep understanding of how to maximise tyre performance. Goodyear says the partnership will allow it to receive valuable technical feedback on a variety of European tracks.

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Goodyear supplying services to Turo via AndGo

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The Goodyear Tire & Rubber Company is providing “on-demand and on-location professional vehicle services for Turo” a peer-to-peer car-sharing marketplace via its AndGo platformTuro

The Goodyear Tire & Rubber Company is providing “on-demand and on-location professional vehicle services for Turo” a peer-to-peer car-sharing marketplace via its AndGo platform. The AndGo by Goodyear offer for Turo hosts is currently available in Southern California, with more markets coming soon.

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50% drop in tyre sales in Q2 – Goodyear

Goodyear has estimated that it will register a 50 per cent drop in quarter two tyre sales versus 2019. The US manufacturer reported the estimate in an SEC stock exchange filing. It said that global Q2 sales are set to be 18.7 million in 2020, compared to 37.4 million in the same period in 2019.

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Kent Police are the most tyre-hungry

Largest Police Forces bar chartStatista; Tyre Industry Publications Ltd

Continuing our series investigating UK Police fleet tyre demand, we looked a little closer at the differences between the various regional forces tyre preferences. Despite the fact that, as we have seen, tyre purchasing is based on a national framework agreement, there was a surprising amount of variety in both tyre policy and what actually happened when the rubber hit the road, so to speak.

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Investigating the national Police fleet’s tyre demands

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Police carGoodyear; HiQ [@HiQAutocare] via Twitter)

During recent weeks and months, the coronavirus lockdown has seen miles-driven figures fall through the floor. However, some fleets don’t stop moving. And, as anyone who has clapped for our carers will tell you, the blue-light services have been as busy as ever. Of course, the medics, police and firefighters rely on tyre technicians to keep them mobile. So, with this in mind, and as part our June magazine’s Fleet Tyre feature, we have been investigating what the blue light fleet’s tyre demand really looks like.

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ETRA, Goodyear kick off the virtual 2020 truck racing season

ETRC

Truck racing is the latest motorsport code to start a simulated season, as Coronavirus lockdowns continue to preclude live racing. The FIA European Truck Racing Championship, supported by Goodyear, welcomed drivers and fans to the ETRC Digital Racing Challenge on 24 May. Live racing in the championship has been suspended until 29-30 August, when the opening event will be held at Most, Czech Republic.

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Goodyear launches higher mileage, winter compliant Kmax Gen-2 trailer tyre

Goodyear

Goodyear’s latest trailer tyre, the Kmax T Gen-2 has arrived, completing its second generation commercial vehicle tyre line-up. Designed for regional fleets, the range offers higher mileage, longer life, full winter tyre EU legislation compliance and RFID connectivity, Goodyear states. The new trailer tyre, which replaces the Kmax T, is the latest tyre product to enter Goodyear Total Mobility – a customisable group of fleet services. Total Mobility also includes smart fleet solutions and the support of an expert service network throughout Europe.

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