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You are here: Home1 / partnership

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Kenda the official tyre of Mick Extance Off-Road Experience Centre

Company News, UK News

Announcing a second partnership in as many weeks, Kenda and official UK importer Cambrian Tyres are pleased to confirm the brand’s status as official tyre of the Mick Extance Off-Road Experience Centre. As part of the new arrangement, Cambrian will supply the centre with Kenda motocross and enduro tyres.

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Related news:

  1. Kenda announces Lings MX & Enduro partnership
  2. Kenda partners with Lee Walters Off-Road Training School
  3. Strong beginning for Kenda’s UK comeback
  4. “If we don’t have something, it’s usually not available anywhere”
26th January 2023/0 Comments/by Stephen

Kenda partners with Lee Walters Off-Road Training School

UK News

Kenda and the brand’s official importer Cambrian Tyres tell us that they’ve started the year as they mean to go on, getting 2023 underway by announcing an exciting new partnership with the Lee Walters Off-Road Training School. Thanks to this new partnership, Walters will now be able to rely on Kenda’s wide range of enduro and trail tyres, which can be carefully matched to the type of riding or training he is undertaking.

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Related news:

  1. Kenda announces Lings MX & Enduro partnership
  2. Strong beginning for Kenda’s UK comeback
  3. Cambrian Tyres: Multi-brand portfolio a strength during pandemic
  4. “If we don’t have something, it’s usually not available anywhere”
9th January 2023/by Stephen

Marubeni partners, invests in Galileo Wheel

Company News

Israel’s Galileo Wheel Ltd., the firm behind the CupWheel tyre, and Japanese trading firm Marubeni Corporation have entered into a strategic partnership. As part of this partnership, Galileo reports that Marubeni has become a “significant stakeholder.” Marubeni will utilise its global sales and marketing network and become the distributor of CupWheel tyres in multiple geographic markets.

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Related news:

  1. Galileo CupWheel combines advantages of tyre & track
  2. Trelleborg a ‘Tractor of the Year’ awards partner
  3. Yokohama offers US$2 billion for Trelleborg Wheel Systems as global off-highway tyre segment consolidates
  4. Reduced lead times: YOHT’s newest plant
20th December 2022/by Stephen

Stapleton’s presents Triangle tyres distribution deal to dealers at PalmerSport event

Company News, Product News, UK News
Stapleton's

In September, Stapleton’s Tyre Services became the exclusive Great Britain distributor of Triangle passenger car and van tyres. The deal, which has been in the making for the last couple of years, will build on the strengthening relationship between Triangle Tyre and the UK’s largest tyre wholesaler. It was finalised after comprehensive testing of the Triangle range by Stapleton’s and its ultimate parent company Itochu. In recent years, the company has become the largest distributor of Triangle products in Europe. Stapleton’s states that Triangle is a “strong strategic fit in the economy segment” of its portfolio. It will make the brand available to “all customers in every channel.” Unveiling the deal, Stapleton’s hosted key dealer customers and European representatives of Triangle at PalmerSport at the Bedford Autodrome. Tyres & Accessories also attended the event, taking the opportunity to speak to Stapleton’s managing director Andy Fern, who took the reigns in the first quarter of 2020 just before the Covid-19 pandemic disrupted business as usual, about the new deal and the evolution of the Stapleton’s business under his leadership.

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Related news:

  1. Stapleton’s becomes Great Britain distributor of Triangle car and van tyres
  2. Blackcircles and Dmack agree exclusive UK supply partnership
  3. Tiresur to distribute Triangle consumer tyres in Spain
  4. New Prestivo UHP Sizes Added to Stapleton’s Range
11th October 2022/by Andrew

Midas partnership: Up to 100 new centres in Africa

International News

Midas, the tyre fast fit and automotive service network owned by French firm Mobivia, is expanding in Africa through three new partnerships. Mobivia believes this trio of partnerships will potentially result in around a hundred new centres within ten years.

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Related news:

  1. Continental, Tanzania Negotiations “Complex”
  2. Bridgestone sells Sameer share, new technical partnership likely
  3. Point S cooperating with Group Mobivia
  4. Foucart to head Mobivia’s workshop & dealer businesses; new CEO at ATU
5th October 2022/by Stephen

Michelin becomes global tyre partner of MAN Truck & Bus Driver Training

Career Tracks, Company News, Product News
Michelin

MAN Truck & Bus and Michelin have announced a new training partnership at Hanover’s IAA Transportation show. From January 2023, Michelin will begin a three-year global cooperation with MAN ProfiDrive, the driver training programme from the Munich-based firm. MAN said that Michelin’s commitment to sustainable motoring made the tyre manufacturer a good choice of partner. The programme trains commercial vehicle drivers in the safe operation of safety and assistance systems, fuel-efficient driving, and the use of telematics services, as well as other topics relevant to fleet managers and entrepreneurs in the transport sector.

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Related news:

  1. Special praise for Michelin’s track record
  2. MAN chooses Michelin X Energy Line as preferred option on EfficientLine2
  3. Translogik supplies tyre inspection tools for new 'communicating' tyres
  4. Apollo Tyres building UK dealer network at ‘iconic venue’ events
21st September 2022/by Andrew

Pyrum Innovations, Siemens begin technology partnership

Company News

Through a new partnership agreement with the Siemens technology group, Pyrum Innovations AG anticipates the further promotion, optimisation and scaling of its pyrolysis plants for processing end-of-life tyres (ELT). Pyrum will utilise technology from Siemens’ digitalisation and automation portfolios, with Siemens supporting Pyrum and its customers in the selection of optimal process automation, process analytics, drive and digitalisation technologies, amongst other things.

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Related news:

  1. Eldan & Pyrum intensify tyre recycling, pyrolysis collaboration
  2. Pyrum Innovations appoints CFO, extends Klein’s CEO remit
  3. Pyrum to supply Continental from expanded pyrolysis plant
  4. Continental and Pyrum sign development agreement, recovered carbon black supply deal
28th June 2022/by Stephen

Bridgestone Mobility Solutions joins Startup Autobahn as ‘anchor partner’

Company News
Bridgestone

Bridgestone Mobility Solutions has become and “anchor partner” of Startup Autobahn, a mobility-focused innovation network. Moderated by Silicon Valley global open innovation platform, Plug and Play Tech Center. Startup Autobahn brings together industry-leading companies and startups to identify new ideas and develop cutting-edge technologies in the mobility sector. The Stuttgart-based platform brings together more than 30,000 start-ups and around 30 corporate partners, of which the Bridgestone EMIA data-driven fleet, tyre and mobility solutions business unit is now one. Startup Autobahn provides workshops, events, business development and investment opportunities to facilitate innovative networks in mobility technology.

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Related news:

  1. Bridgestone appoints Mobility Solutions business unit leaders
  2. US Major League Baseball Selects Firestone as First ‘Official Tyre’
  3. Olympic Channel – Bridgestone named first Founding Partner
  4. Bridgestone renames TomTom Telematics Webfleet Solutions
29th March 2022/by Andrew

GFG Style designing Omni’s Radar tyre range

International News

Singapore-based tyre firm Omni United has commenced a partnership with GFG Style, an Italian automotive design house founded in 2015 upon the design experience of Giorgetto and Fabrizio Giugiaro. Under the partnership, GFG takes on the remit of designing Omni’s flagship brand, Radar Tyres. Omni anticipates that GFG’s influence will “take Radar’s product offering to the next level” and enhance the brand’s consumer appeal.

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Related news:

  1. Omni United’s Radar Tyres marks 10-year support for Breast Cancer Research
  2. SEMA Show 2006: Cooper Now Part of Need For Speed Game Series
  3. Bridgestone Launches Safety Scholars 2009
  4. Omni United announces Breast Cancer Research support
16th December 2021/by Stephen

Pirelli extends tyre tech research partnership

Company News, International News

A decade after the first agreement, Pirelli, Milan Polytechnic and Polytechnic Foundation have signed off a three-year continuation of their ‘Joint Labs’ programme, which centres upon research projects that advance tyre-related technological innovation.

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Related news:

  1. Pirelli and Politecnico Milan renew research partnership
  2. Pirelli sponsors Princeton professorship
  3. Pirelli signs R&D competitiveness agreement with regional government
  4. Pirelli Named Best Innovator 2004
3rd December 2021/by Stephen

Brembo becomes Gran Turismo 7 technical partner

Company News

Polyphony Digital Inc., developer of the Gran Turismo series for Playstation consoles since 1997, has chosen Brembo as the official technical partner in braking systems for Gran Turismo 7. The new video game will be available for PS4 and PS5 consoles from 4 March 2022.

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Related news:

  1. Daniele Schillaci appointed Brembo CEO
  2. Brembo adopts new aftermarket packaging
  3. Brembo launches light-weight brake disc concept
  4. Brembo revenues, profits up in 2013
8th October 2021/by Stephen

Torque from the Top: David Seward, managing director Yokohama HPT

Company News, Motorsport, UK News
Daimler

The latest in our ‘Torque from the Top’ series of interviews with leading tyre industry executives features David Seward, MD of Yokohama’s UK distributor, Yokohama HPT. As you will read later, the company was established in 1988 and Seward has been with the company from the beginning, which must make him one of (if not the) longest-serving MD of any UK-based international tyre company. But first, a brief look at the history of the parent company.

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Related news:

  1. Premier League trophy to appear at Automechanika with Yokohama
  2. Yokohama hails Chelsea success as team wins ‘football’s biggest prize’
  3. Alliance name comes to Chelsea FC sleeve ahead of car tyre range’s European launch
  4. Yokohama celebrates brand boost as Chelsea wins Europa League
8th September 2021/by Peter Gardner

Michelin to support Caffeine&Machine’s first ‘Eclectic Electric’ weekend

Product News, UK News

Michelin has partnered with Stratford-upon-Avon deluxe coffee house and motoring destination Caffeine&Machine on the venues first ever dedicated electric vehicle weekend (25-26 September, 2021). The event will focus on electric vehicles and will welcome visitors who want to view the next wave of automotive innovation, regardless of their current motors.

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Related news:

  1. Michelin targets high-performance electric cars with Pilot Sport EV
  2. Michelin Pilot Sport EV durable in Berlin as Formula E stages round 8
  3. Michelin presents sustainability-infused strategy to capital markets
  4. The top ten factors that would persuade a UK driver to buy an electric car
7th September 2021/by Andrew

UFODrive pairs with Goodyear to optimise fleet efficiency

Company News

The Goodyear Tire & Rubber Company has entered into a strategic relationship with UFODrive, and going forwards will work together with the all-digital, all-electric car rental company to integrate their complementary mobility solutions. The two firms intend to pair Goodyear’s intelligent tyre monitoring system and proactive solutions suite with UFODrive’s eMobility software as a service platform.

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Related news:

  1. Goodyear named Girteka Logistics’ main tyre partner
  2. European fleets participating in Goodyear/Redspher intelligent tyre programme
  3. Goodyear Total Mobility tweaked to meet new COVID-19 challenges
  4. Greenergy Flexigrid switches fleet to Goodyear Fuelmax
24th March 2021/by Stephen

Michelin partnering with sennder

Company News

Michelin has entered into a partnership with German-based digital road freight forwarder sennder to provide carriers with greater access to the Michelin range of tyres on special terms as well as retreading services. The collaboration will initially focus on Northern Europe and Iberia, with plans to scale it across other European markets throughout 2021.

Read more

Related news:

  1. Michelin Becomes 50th Driving for Better Business ‘Champion’
  2. Rollier proposes Senard as successor at Michelin
  3. Tereos joins BioButterfly, signs agreement with Michelin
  4. Expansion for Canadian tyre retailer through agreement
22nd March 2021/by Stephen
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