Two key agendas influenced Bridgestone’s decision to get involved with the World Solar Challenge (WSC). Alongside a desire to promote sustainability, the tyre maker viewed the event as an opportunity to make contact with young innovators. One such innovator was Lex Hoefsloot, whose team from Eindhoven University of Technology in the Netherlands achieved WSC class wins with their Stella solar vehicles on four occasions. These victories became the starting point of a relationship between Hoefsloot and Bridgestone that continues to this day and will see Bridgestone Turanza Eco tyres fitted to the world’s first commercially available long-range solar electric vehicle later this year.
Since 2013, Bridgestone has lent its name to the world’s foremost solar car race. Participants travel to Australia every two years for the Bridgestone World Solar Challenge (BWSC), with this year’s event attracting 48 teams. The 3,000-kilometre (1,860mile) race from Darwin to Adelaide in Australia ended on 20 October, and that day Bridgestone committed itself to another decade of support.
Bridgestone Corporation will supply solar car tyres to 32 teams participating in the 2019 Bridgestone World Solar Challenge (BWSC), for which Bridgestone is the naming rights sponsor. The narrow, wide diameter tyres utilise Bridgestone’s ‘Ecopia with ologic’ fuel-efficient tyre technology.
The 2017 Bridgestone World Solar Challenge looks set to be the largest in the event’s 30-year history. This year, 50 teams from 26 countries will compete for the Challenger and Cruiser trophies and battle for line honours across the 1,900-mile journey from Darwin to Adelaide, which commences on 8 October. Bridgestone Corporation returns as the principal title sponsor for the biennial event, a partnership that commenced in 2013. Bridgestone Australia will also supply tyres to four local teams competing in the event.
So far, Bridgestone Corporation has entered into agreements to provide its Ecopia tyres to 11 teams participating in the 2017 Bridgestone World Solar Challenge. The list of teams supplied by Bridgestone is given below.
Bridgestone Corporation will act as naming rights sponsor to the World Solar Challenge for another year. The company, which first sponsored the solar race in 2013, considers the Bridgestone World Solar Challenge (BWSC) the “perfect venue to promote research and development ventures geared toward the creation of a sustainable mobility.”
It’s a little under three weeks until the start of this year’s Bridgestone World Solar Challenge, and the tyre maker sponsor has shared details of one entrant equipped with its products – a vehicle it says is set to become both the first road legal solar sports car in Australia and the world’s fastest electric vehicle when measured over a 500 kilometre stretch.
Australian actor and professed car enthusiast Shane Jacobson has signed up to be an ambassador for the 2015 Bridgestone World Solar Challenge. In this role he will provide a behind-the-scenes look at the event, which will see 46 teams from 25 countries make the solar-powered journey from Darwin to Adelaide.