Fulda, Germany-based UTH GmbH is set to exhibit its extended range of products, covering both roll-ex fine-mesh straining systems and roll-ex gear pump technology at RubberTech China 2017. RubberTech China is set to run from 20 to 22 September New International Exhibition Centre in Shanghai.
Show organisers Messe Essen and CURC described Reifen China 2013 as a “total success” when it comes to showing tyre, wheel and garage equipment. The show is said to have occupied a total area of 11,500 square metres, 15 per cent more than one year ago.
Having made its debut in 2014, Messe Essen and the Chinese United Rubber Corporation (CURC) have extended the contract for Rubber Tech Europe up to and including 2020. Rubber Tech China, the Asian predecessor to Rubber Tech Europe, has been held annually alongside Reifen China since 2007, with the former taking three halls at the Shanghai New International Expo Centre to the latter’s one. The new agreement will give Rubber Tech Europe, which started with a space in hall six in Essen’s Reifen 2014, the chance to develop into a more substantial component of the biannual event, with the backing from Messe Essen for the next three Reifen shows. The show within a show is one part of Messe Essen’s strategy to centralise international partnerships within its tyre show operations ahead of the BRV-backed The Tire Cologne show, to be held at Koelnmesse in 2018. The company has also developed links with global aftermarket series, Automechanika.
Messe Essen and the China United Rubber Corporation (CURC) have completed their review of December’s Reifen China show, saying that the show, in conjunction with RubberTech China, continued its upward trajectory in visitor numbers. Messe Essen says that “around 17,500 visitors” gathered at the Shanghai New International Expo Centre between 3 and 5 December 2014, an increase of over 15 per cent year-on-year.
The eighth annual “Asian Essen”, Reifen China took place at the Shanghai New International Expo Centre in the first week of December, with some of the Chinese tyre industry’s major players rubbing shoulders for the last time in 2014. The European side of the Sino-German partnership behind the annual show, Messe Essen stated that it expected the presence of around 120 exhibitors in hall W1 and 15,000 trade visitors. This latter figure, unconfirmed at the time of writing, takes into account the other three-quarters of the twin exhibition; RubberTech China 2014 and the International Exhibition on Rubber & Elastomer, led by the China United Rubber Corporation, comprised around 500 exhibitors across another three halls (W2-4). Messe Essen CEO, Oliver P Kuhrt stressed the importance of the ‘Reifen’ brand’s presence in China, stating in his introduction to the show that it “stands for the success of a fair made in Essen extending across borders”. With about two thirds of the exhibitors at May’s Reifen 2014 visiting Essen from outside Germany, Messe Essen also noted the importance of Reifen China in recruiting Asian participants, whose attention the exhibition organiser has drawn in Shanghai.
Reifen China’s 2014 edition will take place on 3-5 December at the Shanghai New International Expo Centre on December 3 – 5, 2014. On the occasion of the eighth edition of the international meeting place for the sector, Messe Essen and the China United Rubber Corporation (CURC) are expecting around 120 exhibitors from numerous nations. Many of the biggest names in the Chinese tyre industry will be present, and the organisers have particularly emphasised the manufacturing backbone of the show; with around 45 percent of the exhibitors originating from the producing industries, “Reifen China will be a manufacturers’ fair”. The organisers are expecting a total of around 15,000 visitors to both trade fairs.
As the Chinese government announced the modernization of its governance system – including further acknowledge of the role market forces play in its development – the minister responsible for the tyre industry joined other dignitaries in opening Reifen China 2013 in Shanghai today. Early visitor numbers are not yet available, but there are anecdotal indications that the show is on-track to achieve is pre-exhibition goals in terms of both visitor and exhibitor numbers. The show’s organisers also launched RubberTech Europe 2014 preparations on opening day (more on this below).
Tyres & RubberTech China was first staged in 1998 and has been held every other year. Now, in response to demand from exhibitors and visitors, it has been decided to stage the show annually and the next event will take place in Shanghai from 9 – 11 November. The organisers estimate that the 2005 show will cover 10,000 square metres.
