Good news stories have been thin on the ground of late, but when ZC Rubber describes 2020 as a “remarkable year,” it means it in the very best sense of the word. The tyre maker elaborated on why the previous 12 months were so positive at its China Distributors Conference, which took place on 30 December. As well looking back on its achievements, ZC Rubber presented its vision for further digital innovation and gave a sneak preview of products arriving in 2021.
Nokian Tyres’ investment in Sigmavision and the installation of its SnapSkan tool via tyre and car service chain Vianor is targeting “improved safety” for “millions of drivers”, the Finnish tyre manufacturer states. The free and fast technology measures the depth of tyre treads on the go and informs the driver of the results, serving motorists on their everyday routes, in locations such as car parks.
The digital strategy employed by Michelin’s Agricultural Product Line is undergoing a few changes. Explaining the main reasons behind this, the business unit’s digital communication manager Guylaine Drolet shares that the rethink was prompted by two observations.