Bickers launches Click & Collect website
Motorcycle and specialist tyre distributor Bickers will launch a new Click & Collect website on 10 March. The company said it has developed the site to help its motorcycle tyre customers gain online sales. It will promote Click & Collect to consumers as a way to drive footfall to dealers’ shops. Bickers wants to develop its Click & Collect Partner network with the new site too. It says the new site will help participating partners to increase profits, promote growth opportunities, to network and upsell additional items. Backing its new site, Bickers adds that Office for National Statistics data shows retail online purchases have increased by 42 per cent in 2020 over 2019. This big jump is an effect of national and regional lockdowns to combat the pandemic, but also follows the long-term retail trend towards online purchases.