Bridgestone Corporation has been named as a sponsor of the first official video game of the International Paralympic Committee (IPC). As the first partner of ‘The Pegasus Dream Tour’, Bridgestone is committed to helping the IPC engage new and younger audiences to increase awareness and popularity of Paralympic sports.
As of 1 January 2018, Thomas Higgins will take over as chairman of Bridgestone Europe NV/SA, succeeding Eduardo Minardi in this position. Higgins will also become a senior officer of Bridgestone Corporation and will retain his role as president of Bridgestone Americas’ US & Canada Consumer Tire Sales Division.
As of 1 September, Mitsuhira Shimazaki will take over as chairman of Bridgestone (China) Investment Co., Ltd., while retaining his position as deputy chairman of Bridgestone Americas Inc. Koji Kajiwara, incumbent chairman of Bridgestone (China) Investment Co., Ltd., will retire from this role and that of deputy chairman of Bridgestone Asia Pacific Pte. Ltd. on 1 September. From that date, he will act as an advisor to Bridgestone Corporation.
After a sojourn in Europe lasting almost four years, on 1 July Mitsuhira Shimazaki will return to Japan and take over responsibility for Bridgestone’s International Tire Business Operations. His successor has yet to be named.