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You are here: Home1 / GTRadial

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GT Radial-sponsored Boulbes defends Elite French Drift Championship

International News, Motorsport
GT Radial

Benjamin Boulbes has started the defence of the French Elite Drift FFSA Championship in a brand new car on GT Radial Champiro SX2 tyres.

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Related news:

  1. GT Radial-sponsored Boulbes wins 7th Elite French Drift Championship
  2. Maxxis-sponsored Japspeed Team Wins Prodrift Round 3
  3. Maxxis Tyres Star in UK and US Drifting
  4. Maxxis delighted with opening round of revised drift championship
10th September 2021/by Chris

Michelin tops online brand prominence table

Company News, International News, Market Info, Online Brand Equity, Premium

Michelin has taken first place in Tyres & Accessories annual online brand prominence table, conducted in association with analysts NetNames. Following the news that Michelin is the strong online brand in terms of social media equity both in the UK and globally, the French tyre maker is no doubt delight to continue its historically strong showing. However, for the second year in a row, Continental overtook Michelin in terms of brand sentiment. And when you consider that Continental is also Michelin’s main contender in terms of social media equity, it now appears that pole position in the online space is a two horse race between Michelin and Continental. That’s said, at the other end of the spectrum mid-range and economy brands have registered some significant increases in online brand prominence during the last 12 months.

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Related news:

  1. Michelin returns to the top of online brand ranking
  2. Mid-range online brand value growing
  3. Continental scores best online sentiment in 2015 online branding survey
  4. Michelin takes global social media double
27th September 2017/by Chris

Michelin returns to the top of online brand ranking

Company News, International News, News, Online Brand Equity, Premium

Michelin has returned to the top of our annual online brand equity study run in conjunction with Cambridge-based specialists NetNames. The results marks a return to fortunes for the French global player, which has dominated the research for most of the 12 years it has been running until Continental seized first position last year. Indeed, the research has only been topped by three of the tyre majors in its history – Michelin, Continental and Pirelli. However, while the top of the table has been dominated by a select few of the world’s largest tyre manufacturers, some of the biggest gains have been made at the opposite end of the spectrum where the mid-range and economy brands we study have some of the biggest gains.

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Related news:

  1. Michelin tops online brand prominence table
  2. Mid-range online brand value growing
  3. Continental scores best online sentiment in 2015 online branding survey
  4. Top tyre manufacturers deny involvement in tyre test manipulation
13th October 2016/by Tyrepress Editors

GTRadial extends Champiro HPY range

Product News, UK News

Giti Tire has added eight new sizes to its GT Radial Champiro HPY range and will market all SUV sizes to take full advantage of the growing segment.

Commanding separate sections in the catalogue and on the website, 15 SKUs, which range from 215/60R17 to 275/55R20 with speed indexes from V to Y, will specifically target the second and third generation owners in the medium sized premium and large powerful SUV automotive sectors. The remaining 27 SKUs in the range will continue to target high performance car owners and will also be marketed separately.

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Related news:

  1. 4×4 or SUV tyre sector?
  2. Where’re 4×4/SUV tyres AT?
  3. Giti Runway brand extends SUV portfolio with Enduro highway tyre
  4. General Tire launches Grabber GT European SUV tyre
2nd December 2014/by Tyrepress Editors

GT Radial exhibiting 11 new truck and bus tyres at IAA Hannover 2014

Product News

GT Radial will be displaying 18 tyres at IAA Hannover 2014, of which 11 make their show debut including the recently launched GSW226 winter steer axle and GTL925 low platform trailer pattern tyres.

The GSW226 is the brand’s first specific ‘winter’ marked tyre, and carries the three peak mountain snow flake (3PMSF) symbol denoting all season capabilities and exceptional performance in severe winter conditions including snowy, icy and wet roads.

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Related news:

  1. Giti brand to replace GT Radial commercial tyre range in Europe
  2. Giti extends trailer tyre range with new key sizes for GTL919
  3. Giti launches key trailer tyre size for growing volume transport segment
  4. North America launch for Giti truck tyres
21st August 2014/by Tyrepress Editors
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