North America launch for Giti truck tyres
The Giti brand is joining the commercial vehicle tyre portfolio that Giti Tire offers in North America. Giti Tire (USA) is introducing a Giti line-up for long haul, regional, urban/light duty and mixed service applications, and intends to be active in both the original equipment and aftermarket segments within the region.
“We are very excited to be launching the Giti brand of commercial truck tyres in the US and Canada. Having our own R&D Center in South Carolina affords us access to global technology while focusing on specific service conditions for our clientele in North America,” said Armand Allaire, executive vice-president of commercial sales for Giti Tire (USA) Ltd. “Our Giti brand incorporates outstanding retreadability into 17 tread patterns and 59 SKUs. We also updated pattern naming conventions to help users and dealers select the correct application, making it simple for owner operators, fleets and dealers to shop.”
Giti brand commercial vehicle products will be sold alongside the GT Radial truck tyre range, however the latter will eventually be phased out in North America.