KRT introduces exclusive LCV range from Blacklion
Kings Road Tyres has introduced a new range of LCV tyres from its exclusive manufacturing partner, Blacklion. The L301 Voracio range includes 18 popular size options for popular light commercial vehicle applications. Blacklion is a brand of the Qingdao-based Sailun Group, which owns KRT. The wholesaler has been ramping up its activity with Sailun’s Blacklion range, and with its activity outside the heavy commercial vehicle and OTR segments in which it has a strong historical reputation.
Tim Bader, KRT’s group operations manager, says: “The new Blacklion range gives us an enhanced presence in the LCV market with a quality, value-for-money tyre that is proving to be popular with stockists looking for strong in-service performance.”
As one of the wholesaler’s exclusive brands, KRT says that Blacklion benefits from consistent and stable support, encouraging customer familiarity and loyalty. KRT adds that many trade stockists look for the opportunity of working with a brand that offers them a degree of exclusivity and point of difference with local competitors. Customers appreciate that it will be well-represented and available on a regular, year-round basis.
The versatile Blacklion Voracio range is suitable for a variety of light commercial truck, van and minibus applications, delivering outstanding handling on wet surfaces and excellent high speed durability.