Tyre Bay Direct launches Unite ‘Knowledgebase’

Every machine has a detailed, interactive exploded diagram allowing users to examine and components for easy identification

Tyre Bay Direct has released its new ‘Knowledgebase’ – and it says it is unrivalled when it comes to tyre service equipment and maintenance.

Available automatically and exclusively to all Unite tyre machinery customers, this new section of the tyrebaydirect.com website has a landing area personalised to each customer’s equipment models and is automatically accessible from the moment the machinery is installed. The Knowledgebase lists the current equipment in the customer’s workshop, plus warranty status and expiry reminders along with complete manuals, operating instructions and instructional videos for the customer’s purchased machine, meaning any required information is always at hand.

Customers can also take advantage of an exclusive selection of articles and updates about the latest industry developments, new regulations and in-depth articles about some less-known aspects of products such as the Uniflate Nitrogen Inflation Systems and 8CCD Wheel Alignment. The Knowledgebase provides the answers to frequently asked questions covering a large array of topics and gives customers the option to ask their questions.

Tyre Bay Direct says the centrepiece of the new customer experience is arguably the parts identification and online ordering system. Every machine has a detailed, interactive exploded diagram allowing users to examine and components for easy identification. Customers can even request quotes for service visits, extended warranty or additional machinery through the interface.

“We already offer one of the best warranties around and as exclusive suppliers of Unite tyre equipment we have a full complement of spares readily available,” commented Tyre Bay Direct sales and marketing director Leigh Stote. “We are aware that spares availability is a major concern when buying machinery and while some people are unlucky enough to have purchased from a company that doesn’t offer this commitment or have to wait for weeks for a spare, even with some so-called “premium branded” machinery, this platform demonstrates our commitment to availability and easy access should there be any issues.”

Tyre Bay Direct also says many customers have asked for a low cost extended parts warranty for peace of mind after the initial two years. With spare parts easily available, the company has created what it calls the ‘self-serve’ warranty where customers can identify and order parts online. This is available for either a small annual fee covering the most common parts or as a pay per part service ordering as required.

“With our massive online presence it seemed a logical step to provide our customers with this wealth of information and the ability to order parts either in or out of warranty directly through the site,” Stote continued. “The detail and the interactive functions with images means no more thumbing through pages of part numbers to find what you need.”

Tyre Bay Direct refers to the finished product as “impressive” and says it ensures anyone purchasing a Unite branded machine has the back up and support required should the unthinkable happen. Furthermore, all manuals, serial number information and instructional videos are in one easy access yet secured personalised account for quick reference. “Tyre Bay Direct have always strived for excellent customer service and they believe that this is yet another step to cementing that reputation,” the company states.

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