• Twitter
  • Facebook
  • Instagram
  • Subscribe
  • Free Newsletter
  • My Account
Tyrepress
  • 0Shopping Cart
  • NewsNews
    • Latest News
    • Company News
    • UK News
    • Product News
    • International News
    • Retreading
    • Career Tracks
    • Motorsport
    • Video
    • Tyrepress Videos
  • Data
    • Leading Tyre Manufacturers
    • Leading Retailers (UK)
    • Social Media Ranking
    • Online Branding
    • Brand Finance rankings
    • Blue Light Fleet Analysis
    • Astutus Research analysis
    • Premium Report
  • Features
    • TPMS and Sensor Technology 2021
    • Tyre Industry Conference 2020
    • Online Tyre Business 2020
    • Aftermarket 2020
    • Tyre Recycling 2020
    • Kick-starting your business webinar May 2020
  • Business Directory
    • Browse Entries
    • List Your Company on the Business Directory
  • Jobs
    • Situations vacant
    • Career Tracks
  • Classifieds
  • Magazine
    • Latest Issue
    • Read Tyres & Accessories Magazine online
    • Magazine Archive
  • Shop
    • Subscription Shop
    • Report Shop
    • Directory Shop
  • About
    • Company Profile
    • Media Information
    • Frequently Asked Questions (FAQs)
    • Legal
    • Contact Us
  • Search
  • Menu
You are here: Home1 / News2 / Career Tracks3 / Lassa Tyres signs Bolton Wanderers partnership

Lassa Tyres signs Bolton Wanderers partnership

Date: 23rd May 2011 Author: Admin Comments: 0

Turkey-based manufacturer Lassa Tyres has finalised a partnership agreement with Barclays Premier League football team Bolton Wanderers for next season. Turkey’s Brisa Bridgestone Sabanci, which manufactures Lassa tyres is the country’s number one tyre producer, and the seventh largest in Europe. The company said Bolton’s position as a successful and established member of the top tier of English football – next season will be the eleventh consecutive year that the club will compete in the Premier League – was a major attraction for the brand. The partnership was brokered by London based Samson Sport Consultancy, who have also secured contracts for Lassa Tyres in their other key markets.

Gareth Moores, commercial director of Bolton Wanderers said: “This fantastic announcement further demonstrates Bolton Wanderers ability to attract industry leaders and global brands who wish to be associated with our on and off-field success.  We look forward to building a mutually beneficial, long-term relationship with Lassa Tyres by combining a truly global brand advertising platform with opportunities to engage with our rapidly growing fanbase.”

Halit Sensoy, director of international sales and marketing for Lassa said: “We are delighted to be entering into a partnership agreement with Bolton Wanderers. Lassa Tyres is a growing brand that provides great value and performance for our customers, and we see many of the same values in the team at the Reebok Stadium. I look forward to showcasing our products to the loyal Bolton supporters.”

In the UK, Lassa markets an extensive range of tyres for cars, vans, 4×4 and SUV and truck, via a network of 13 independent wholesale distributors.

Related news:

  1. Vicki Tillson New Lassa UK Sales Manager
  2. Lassa back for more British drifting
  3. Why Bridgestone believes its new European structure takes it closer to the market
  4. Lassa continues Premier League advertising
Comments
Comments closed
Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn
  • Per E-Mail teilen

Related Tags

Bridgestone, Brisa, Career Tracks, football, marketing, Turkey, wholesale

Advert Location 28

Top five articles this week

Advert Location 10

© 2020 - Tyrepress
  • Twitter
  • Facebook
  • Instagram
  • WhatTyre
  • Reifenpresse
  • PneusNews
Infinity Tyres sponsors the first race of 2011 at York Racecourse Tyrespot promotes tyre safety checks with TV and online films
Scroll to top