Nexen begins Czech ice hockey sponsorship

Earlier this year it announced plans to invest around £690 million to build a new 12 million tyre per annum factory, and now Nexen Tire has further strengthened its relationship with the Czech Republic by signing up as a sponsor for ice hockey team BK Mladá Boleslav. The agreement covers the 2014/2015 and 2015/2016 seasons and will give the tyre maker brand exposure in the stadium at home games and on player equipment, including helmets.

BK Mladá Boleslav re-joined the Extraliga, the highest level ice hockey league in the Czech Republic, in April 2014 after being relegated to the second division for two years.

Comments
Comments closed

We see you are visiting us from China.

If you would like the latest news from the Chinese tyre industry in Chinese, visit our partner site TyrepressChina.com. Or click below to continue on Tyrepress.