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Tyrexpo Asia 2021 moves to fully digital platform event

After new updates to Singapore’s Covid-19 response, Tarsus Southeast Asia has opted to move Tyrexpo Asia 2021 to a fully digital event format. The organiser had previously hoped to make the 17-19 November event a hybrid exhibition, with an in-person expo in the hall space running alongside digital elements over its three days. The Singapore Government’s latest updates have confirmed that event engagements will be significantly impaired, and strong travel restrictions remain in place, underlining the difficulties in hosting international events. Tarsus said it is partnering with a leading specialist in hybrid event platform management to present a highly professional virtual online show.

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Tyrexpo Asia 2021 goes hybrid

Tarsus Group

“If the [pandemic] situation continues to improve”, Tyrexpo Asia 2021 will proceed as planned albeit with some digital modifications, the Singapore tyre trade exhibition’s organiser Tarsus Group have reported. Specifically, Tarsus Group reports that it is implementing digital elements “alongside the live event” scheduled to be held 17-19 November 2021.

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Tyrexpo Asia 2021 on track for November

Tarsus Group, organisers of the forthcoming Tyrexpo Asia 2021 Show have affirmed that the event is ‘still’ on track to take place at the Marina Bay Sands Expo & Convention Centre in Singapore between the 17 and 19 November this year.

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TRIB partnering with Tyrexpo Asia – Inter-Sprint & Tyreworld exhibiting

Tyrexpo Asia 2021 is taking place in Singapore between 17 and 19 November, and event organiser Tarsus South East Asia shares that US-based association the Tire Retread & Repair Information Bureau (TRIB) is partnering with the event. Tarsus has also announced the participation of two further exhibitors, Dutch wholesaler Inter-Sprint and German online tyre sales service Tyreworld (B. Fuhrmann Einzelhandel GmbH).

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Tarsus Group introduces Tyrexpo Asia Thailand

The BITEC exhibition venue in Bangkok will host a Tyrexpo Asia event in Thailand from 2022. According to the event organisers, Tarsus Group, the idea is to keep running the existing Tyrexpo Asia Singapore exhibition during odd years and introduce the Bangkok edition during even years. As a result, there will be a Tyrexpo Asia event running annually. The inaugural Bangkok edition will be run 27-29 April 2022 roughly five months after Tyrexpo Asia Singapore, which is scheduled for 17-19 November 2021.

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Tyrexpo Asia postponed to November 2021

Tarsus Group

Tyrexpo Asia had originally been planned for March 2021 at The Marina Bay Sands Expo and Convention Centre in Singapore. However, the event’s organiser Tarsus Group reports that “it has been necessary to reschedule the Tyrexpo Asia show in Singapore to 17 – 19 November 2021” due to “COVID-19 still continuing to affect all promotional business events around the world for the foreseeable future”.

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Tyrexpo Asia 2021 ‘attracting exhibitor interest’ as countdown to show begins

Tarsus Group

Tyrexpo Asia 2021 is due to open in almost seven months’ time in March 2021. The show’s organiser Tarsus says businesses are “looking for a platform for recovery,” and so far the Singapore event for the international tyre market has attracted more than a hundred exhibitors. Exhibitors will include Stamford Tyres International (Singapore); Deestone Corporation (Thailand); Goodtire Rubber Industrial (Taiwan); GB Tyres (UK); Sun Rubber Industry (Malaysia); Service Industries (Pakistan); and Middle East Tyre Center (UAE).

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Tyrexpo Asia launches hosted buyer programme

Tarsus Group

With roughly eight months to go before Tyrexpo Asia 2021, over 100 exhibitors from around the world have committed to the exhibition. Now, the show’s organisers are introducing a hosted buyer programme in order to encourage the right kind of footfall.

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Tyrexpo Asia 2021 hosting business summits

Tarsus

Tyrexpo Asia organisers Tarsus have announced that the 2021 show will host a number of business summits as part of its renewed offer. Specifically, Event Project Director, Alwin Seow has revealed his intention of working with key partners to stage a series of five or possibly six individual Conferences that will cover many aspects of the tyre and automotive industry:

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Tarsus Group appoints Sapphire Media as TyrexpoAsia 2021 PR partner

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Effective 1 July 2020, Tarsus Group has appointed Sapphire Media to manage its PR and media campaign for the forthcoming TyrexpoAsia 2021 Show in Singapore from the 17 to 19 March.

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TyreXpo Asia confirms Singapore show in 2021

Marina Bay Sands in the heart of Singapore’s city centreTarsus

While many other trade shows have been cancelling and postponing events, TyreXpo Asia 2021 will be held from 17-19 March 2021 in the Marina Bay Sands, Singapore. The 13th edition is set to feature over 200 exhibitors from the tyre industry, with a focus to attract the world’s top distributors, fleet managers, and wholesalers to Singapore.

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Tarsus Group appoints Sapphire Media as agent for Tyrexpo Asia 2021

Following its recent acquisition of the TyreXpo series of events from Singapore based organiser – SingEx Holdings in December 2019, B2B Media Group Tarsus is already preparing for the Tyrexpo Asia 2021 Show in Singapore in 12 months’ time. To this effect Tarsus are currently appointing Agent Partnerships with various companies and business specialists in Europe and throughout the world to promote the event and attract both exhibitors and visitors.

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Tyrexpo sold to Tarsus Group

TyreXpo Asia 2019

Tarsus Group has acquired the TyreXpo series of events from Singapore-based organiser, SingEx. According to the company, the acquisition adds “a complementary brand to the automotive events in the Tarsus portfolio and gives the group access to an adjacent market”. Terms of the acquisition have not been disclosed.

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Tyrexpo: Andrew Tan leaving SingEx

Andrew Tan has announced his upcoming departure from SingEx Exhibitions, the company behind the Tyrexpo series of trade fairs. The project director for SingEx Exhibitions’ Automotive & Commodities Cluster will leave SingEx at the end of this week.

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SD International building ‘tariff’ portfolio, well-placed to supply customers

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Contract tyre manufacturing specialist SD International was present at Tyrexpo Asia with the Zeta range it first introduced in August 2016. Covering some 70 PCR, UHP and SUV sizes – with the portfolio growing to over 100 sizes in the second half of this year – these Zeta products are aimed at the USA and the ASEAN region.

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