Bridgestone has promoted Daniel Giroud to chief sales officer (CSO), Bridgestone EMIA, after Riccardo Cichi leaves the role on 16 March after three years in the position. Giroud is currently VP retail operations, Bridgestone EMIA, and CEO and president of First Stop Europe. Cichi is joining Bridgestone North America as CSO after three years in EMIA.
Bridgestone Europe, Middle East and Africa (Bridgestone EMEA) will implement several changes to its leadership structure next month in conjunction with and complementary to the global leadership changes recently announced by parent company, Bridgestone Corporation. The changes take effect 16 September and are part of a broader succession platform designed to cultivate global leaders throughout the enterprise.