Yokohama announces North America management change

Hikomitsu Noji, CEO of Yokohama Corporation of North America and CEO of Yokohama Tire Corporation, will return to Japan to become president of Yokohama Rubber’s Tire business. This new role commences 1 October. Succeeding Noji as CEO of Yokohama Corporation of North America is Takaharu Fushimi, who is currently head of Yokohama Rubber’s OE Tire Sales & Marketing division and president of Yokohama Continental Tire.

The above changes are just two of a number approved at Yokohama Rubber’s Board of Directors meeting on 8 October. The full list of changes is given below; all are scheduled to take effect 1 October 2014.

Changes in directors’ responsibilities

  New position Current position

 

Hikomitsu Noji President and Representative Director, President of Tire Business President and Representative Director, CEO of Yokohama Tire Corporation, CEO of Yokohama Corporation of North America
Hideto Katsuragawa

 

Director and Managing Corporate Officer, Chief Tire Marketing Officer, Head of O.E. Tire Sales & Marketing Div., President of Yokohama Continental Tire Co., Ltd. Director and Managing Corporate Officer, Head of Tire Business Planning Div., Head of Tire Logistics Div.
Tetsuya Kuze Director and Managing Corporate Officer, Chief Tire Technical Officer Director and Managing Corporate Officer, Chief Tire Technical Officer, Head of Consumer Tire Development

Div.

 

Changes in corporate officers’ responsibilities

  New position Current position
Hirohiko Takaoka Managing Corporate Officer, President of Yokohama Tire Japan Co., Ltd. Managing Corporate Officer, in charge of Domestic Replacement Tire Sales, President of Yokohama Tire Japan Co., Ltd.
Takaharu Fushimi Managing Corporate Officer, CEO of Yokohama Corporation of North America Managing Corporate Officer, Head of O.E. Tire Sales & Marketing Div., President of Yokohama Continental Tire Co., Ltd.
Masataka Yamaishi Corporate Officer, Acting Head of Corporate Planning Div., Assistant to President of Tire Business, Head of Corporate Planning Dept., President of Acty Corporation Corporate Officer, Acting Head of Corporate Planning Div., Assistant to Head of Tire Business Planning Div., Head of Corporate Planning Dept., President of Acty Corporation
Yasuhiro Kurokawa

 

Corporate Officer, Head of Domestic Replacement Tire Sales Div. Corporate Officer, Vice President of Yokohama Tire Japan Co., Ltd.
Masaki Noro Corporate Officer, Head of Consumer Tire Development Div., President of Yokohama Motorsports International Co., Ltd. Corporate Officer, Acting Head of Consumer Tire Development Div., Head of Consumer Tire Product Planning Dept., President of Yokohama Motorsports International Co., Ltd.
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