Goodyear shows Coach products at Mira product innovation event
Goodyear launched its line of specialist coach tyres at an event hosted by Mira in the Autumn of 2012, and designed to present the brand’s commercial vehicle tyre activities over the course of the year. In addition to providing a look at the Marathon Coach and the Ultra Grip Coach winter tyre, Adam Stanton, commercial marketing manager, Goodyear Dunlop Tyres UK, showed the benefits of specialist winter products on other commercial vehicles, advising fleet managers to “look beyond the label” when selecting seasonal products. The company also announced its distribution partnership with Zafety Lug Locks, a Canadian innovation developed to prevent wheel loss accidents. Zafety Lug Locks secure adjacent wheel nuts to each other, creating resistance between two wheel nuts to minimise their ability to rotate and reduce the risk of wheel loss. The product is offered as part of a bespoke fleet proposal to customers of TruckForce.