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You are here: Home1 / tuning

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UK Tuner Grand Prix

Product News

The Tuner Grand Prix is making its debut in the UK this September, in association with Vauxhall VXR and Milltek Sport. The event is being hailed as a chance to see the UK and Europe’s tuning companies show what they do best – make the fastest cars money can buy.
Castle Donington will host the race, which will see tuning companies competing for the title of Winner UK Tuner Grand Prix.

There are different classes and an overall unlimited class so that every vehicle type has the opportunity to win a title and trophy, explains John Thorne of Milltek Sport, co-sponsor of the event.

“If you’re involved in modifying cars you have to be there to show the World what you can do, the Trade Village will be at the centre of the event in the Paddock area and is selling out fast and if you’re into tuned motors then there will no greater event of the year than the Milltek Sport UK Tuner Grand Prix,” says the company.

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28th February 2005/by Tyrepress Editors

Targeting the Lifestyle Consumer

Product News

Dunlop’s appearance at the Autosport show saw the company launch a new 22 inch SP Sport Maxx size and promote its 2005 Race Academy. There was even the opportunity to virtually compete, with a race simulator. The motivation behind all this? In order to increase its exposure amongst the key “lifestyle” target audience.

The Autosport show was the first time that Dunlop has exhibited the 22 inch version of its SP Sport Maxx tyre in the UK. Developed in association with tuning companies that build modified BMW and Mercedes machinery, the company says the new tyres are designed to complement the existing product range which begins with a more humble 16 inch fitment. The SP Sport Maxx will now be available in 265/35R22, 285/30R22 and 305/30R22 sizes.

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19th January 2005/by Tyrepress Editors

SEMA goes hip-hop?

Product News

Last year 105,000 people attended the SEMA show. This time around the association expects to have attracted a similar number, roughly half of which are likely to be national or international buyers. According to the association, “early analysis of show activity and reports from members suggests a significant increase in buyer participation and business.” The success of the show has obviously been influenced by the large amounts of publicity that it generates. Tyres & Accessories reviews some of the highlights of a show that has all the glitz and glamour one would expect from an exhibition held in Las Vegas.

Cashing in on the hip-hop culture and its associated appetite for vehicle modification, the SEMA show’s organisers were keen to point out that “car enthusiast celebrities” Snoop Dogg and Usher were present. Not to mention the television production companies responsible for a new generation of fly-on-the-wall automotive tuning programmes including Overhaulin and Pimp My Ride. The show’s organisers also noted the presence of celebrities with just a little less street cred, namely Jay Leno and Hulk Hogan, not to mention motorsport luminaries like Mario Andretti.

In recent times, a number of manufacturers have tried to cash in on the novelty value of both tuning and the lucrative street-culture attached to it. Pirelli tyres, for example make regular appearances on MTV’s Pimp My Ride. The Italian manufacturer’s products have also successfully managed to find their way into the lyrics of various rappers and an association with one of the world’s most famous basketball players.

According to those behind the specialist equipment extravaganza, “the SEMA show has become a magnet for anyone connected with the automotive culture.” And this is exactly what the they want to market the show as, a show that is all things to all people. In the organisers’ words: “Only at the SEMA Show can you find: a classic roadster alongside the newest in off-road racing and performance technologies; a place where Shaquille O’Neal’s DUB-customised Cadillac Escalade competes for attention with the hot new Dodge Magnum or Chrysler 300C alongside Jay Leno’s totally unique Oldsmobile Toronado.”

During SEMA 2004, tyre manufacturers were keen to make sure their products were the centre of attention, with some going to greater lengths than others to ensure that this was the case.

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5th January 2005/by Tyrepress Editors

SEMA and VDAT Make Agreement

Product News

Specialty equipment associations SEMA and Verband Deutscher Automobiltuner (VDAT) have signed a memorandum of understanding to promote increased cooperation between their associations and member companies.

“Working more closely together with our friends at VDAT will greatly enhance the ability of the specialty equipment industry to grow on both continents,” said Christopher J. Kersting, SEMA president and CEO. “It is essential that we join forces with our friends in Europe to be proactive regarding legislative and regulatory proposals which hamper the ability of consumers to personalize their vehicles.”

As a result of the agreement, SEMA and VDAT will become members of each other’s associations and exchange market and other information of mutual interest to members. In addition the associations say they will work together on legislative and regulatory developments affecting the industry in both markets and meet regularly to promote closer relations between organisations.

“I am very much looking forward to our cooperation with SEMA,” said Hans-Joerg Koeninger, VDAT general manager. “We will work together with this powerful trade organization for uniform and clear regulations for the approval of tuning products.”

Demonstrating their solidarity SEMA exhibited as part of the VDAT booth at the Essen Motor Show. VDAT will have a booth at the annual SEMA Show.

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3rd December 2004/by Tyrepress Editors

Targeting the Budget Alloy Market

Product News

Sherbrook is now supplying two new designs, from DJ Wheels, in an attempt to tighten its grip on the budget alloy wheel market. The DJ358 has six thick spokes, while the similar sized DJ357 has a more slender twin spoke design.

The ‘entry-level’ products are aimed at the first time buyer of aftermarket alloys, explains the wheel manufacturer wholesaler. DJ Wheels’ products start at a price of £25 and so are targeted towards customers who can’t afford to pay the high prices of prestige brands.

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15th November 2004/by Tyrepress Editors

Pirelli to Sponsor Golden Ticket Contest

Premium, Product News

Pirelli have partnered with DUB magazine to sponsor the ‘Nelly Golden Ticket Album Contest.’

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13th September 2004/by Tyrepress Editors

Essen Motor Show Booked Out

Product News

All exhibition space at the 37th Essen Motor Show is booked out, say the organisers. From 26 November to 5 December, 2004, 570 companies from 19 different countries will present their latest innovations. In keeping with the exhibition’s motto “Formel Fun,“ the organisers want to bring visitors’ fascination with cars to life. One of the biggest and most influential passenger car exhibitions this year, the show is expected to attract more than 400,000 visitors. Several new models are expected to make their debut. In addition, the tuning sector of the industry will display many new products on its exhibition stands.

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6th September 2004/by Tyrepress Editors

OE Successes For Yokohama

Product News

Yokohama Rubber has been rated by DaimlerChrysler as an A-grade supplier. The Japanese company was evaluated in the areas of Cost, Delivery, Quality and Communications and scored 92 out of a possible 100. Yokohama supplies its Geolandar H/T G038 for the Mercedes-Benz G500. Another company, AMG, which specialises in tuning up Mercedes-Benz vehicles, has chosen Yokohama’s AVS S/T type-1 as OE for the G55 AMG, which is a tuned-up version of the G Class SUV. Tyre size for both front and rear wheels is 285/55 R18 V.

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8th November 2002/by Tyrepress Editors

Alloy Wheel Report, Part 2: Replacement Market Germany 2001 ”Serious Situation, But By No Means Without Hope …”

Product News

After the OE-market for light alloy wheels was examined and discussed in detail in the March issue of NEUE REIFENZEITUNG, the second part of our wheel report focuses on the situation in the international, and specially the German, replacement market situation. In the first part of the introductory article actual developments and trends in the sector are discussed. One trend, for example, is the continuing price struggle of the competitors which has – allied with a stagnating general market situation – had great influence on the wheel business as a whole and has been fought out more and more in the winter segment. One victim of this development was the company Intra/Exip, which had to announce insolvency at the beginning of this year. Furthermore an increasing interest of aftermarket companies in OE-business has to be considered. Parallel to this observation the “spring time offensive” in the aftermarket which was announced by OE-suppliers last year did not take place at all, because these companies (like e.g. Ronal and Borbet) had more than enough on their plates in order to fulfil their OE commitments. In the second part of the introductory article the aftermarket players are ranked according to their sales figures/volumes in 2001. We estimate the complete volume of the German aftermarket in 2001 at 2.65 million units. This figure includes the wheels which have been sold by companies with their own production (e.g. ATS, Artec/RH, BBS, Borbet, Dezent, Ronal, Rial) as well as by the ones without their own production to wholesalers and retailers. Furthermore the wheels that have been sold into the business by passenger car importers are counted and – last but not least – the private brands of the wholesalers themselves (Alcar with “AEZ/Enzo/Dotz”, Interpneu with “Platin” or Brüning with “ProLine”). The number of tuning-wheels sold in Germany amounts to 300,000 additional units. Last year experts predicted a mid term decrease of the market of up to minus 20 per cent over the next four years. Nowadays nobody wants to confirm this fairly negative perspective anymore. “Mid term regressive market” – this is the forecasting formula creating the greatest consensus among the market experts now. One reason for this slightly more positive prediction might be found in the extremely buoyant winter business with alloy wheels that are getting cheaper and cheaper and are accepted more and more as a serious alternative to steel wheels by the end-users. The decrease in other sectors is partly compensated by this. The consequences of the terror threats of the 11th September in New York for the light alloy wheel sector are quite difficult to predict. Should there be a large negative effect on the worldwide sales figures of new cars, this would have an effect on the international wheel suppliers also. First of all this development would hit the OEM-suppliers, with a certain slow-down too in the aftermarket. A certain uncertainty of what the future will bring is the order of the day in the alloy wheel sector. As a result of this uncertainty, some companies have slowed down or stopped their investment programmes, at least for the time being.

Read more

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17th April 2002/by Tyrepress Editors

Run-flats Primed To Satisfy J.D. Power Consumers

Product News

More Goodyear run-flat tyres are on the road than any other. A study by J.D. Power and Associates says that nearly seven out of eight consumers place run-flat tyres at the top of their list of desired features. The report shows that consumers want safety-related features more than sophisticated entertainment systems or other convenience features in their new vehicles.

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30th November 2001/by Tyrepress Editors

“Essen-Motor-Show 2001” – On Course For Growth

Product News

The “Essen-Motor-Show” is putting its foot down! After the record exhibition in 2000 (with 394,800 guests, 12.4 percent more visitors), it has been accelerating once again: the range on offer, which already covered many diverse aspects of automobiles and related products, became even wider in 2001. A total of more than 550 exhibitors, including the leading automobile manufacturers, presented what was on offer on the global market in 18 exhibition halls. Special emphasis was placed on the sporty and individual vehicle models as well as on the wide range of vehicle accessories. Current racing vehicles from all motor-sport categories, including a large number of this season’s Formula-1 cars, supplemented the range on show, where all the major players, almost without exception, were represented. Many exhibitors had booked larger booth areas. Other automobile manufacturers who had not exhibited their makes before had announced their participation in the “Number 2” of all German vehicle fairs. Because of the greater demand for exhibition space, the exhibition management had therefore decided to provide an additional large hall for the “Automobiles” and “Tuning” exhibition sections. VDAT – Verband Deutscher Automobil-Tuner e.V. (the “Association of German Automobile Tuners”) had also intensified its involvement in the Essen-Motor-Show 2001. VDAT members presented themselves exclusively in the VDAT Halls 5, 10 and 11 which were designed with a salon character.

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28th November 2001/by Tyrepress Editors

Tuning in Germany – History, Market Volume, Industry Trends

Product News

During the last three decades the tuning sector has become a sizeable branch of the German economy. A survey of the Verband Deutscher Automobil Tuner (VDAT) in 1994 recorded about four hundred businesses directly connected with the tuning sector. From 1994 to 1998 total turnover in the tuning industry showed an annual growth rate of just under three per cent. Compared with a 1994 turnover of 7.0 billion marks, latest estimates of the 1998 figure showed a total industry turnover of 7.7 billion marks. More recent figures are not yet available. A positive trend was also forecast for the year 1999 and estimated to be between two and three per cent to reach a figure of approximately 7.9 billion marks. This positive balance, however, is not exclusively generated by the tuning businesses, part of it is contributed by the manufacturing industry. Low-profile tyres (aspect ratio < 60) sold by the tyre manufacturing industry, for instance, are incorporated in the figures. Until the seventies the dominating theme in the industry was optimisation of engine performance, but during the last 20 years the tuners have more and more concentrated on a complete personalisation and harmonisation of the vehicle. In this context tyres and wheels take a decisive role, since this product group with its 27 p.c. turnover share in all VDAT member companies can claim the largest slice of the lucrative tuning cake.

Read more

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7th December 2000/by Tyrepress Editors

33rd Essen-Motor-Show International

Product News

From the 1st till the 10th of December the 33rd “Essen-Motor-Show-International” opened its gates. For ten days, more than 550 exhibitors in 18 exhibition halls were showing the whole range of individual vehicle models for the world market and the broad palette of vehicle accessories. The Essen-Motor-Show enjoys the international reputation of being the biggest and most comprehensive show for automobile tuners. The tuning business is booming in Europe. Whereas the German passenger car market has decline by more than ten per cent this year, the tuning companies are reporting increasing turnovers. After 7.8 billion DM in the previous year it is expected that the eight billion DM benchmark is going to to be reached this year. But the tuning business guarantees not only high net earnings, it guarantees jobs as well. In 1999 the sector employed 18.000 people. For the car tuners the Essen-Motor-Show is traditionally the most important platform for presenting their products. The exhibitors have shown numerous world premieres in Essen. A review on this event is features in the December edition of NEUE REIFENZEITUNG.

Read more

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7th December 2000/by Tyrepress Editors

58th IAA/Cars – A Show of Superlatives

Product News

September is show time in Frankfurt. This year we have just seen the IAA for cars and motorcycles, the 58th such event. Almost 1,200 exhibitors from 43 countries displayed the whole width and breadth of automotive progress on 225,000 square metres of indoor and outdoor exhibition space. The theme of this year’s exhibition, “Auto: Treffpunkt Zukunft” (“Car – Meeting-Place: The Future”) must also be understood as the industry’s programme: Car manufacturers alone offered 51 world premières, eight European and 38 German premières, not counting the numerous innovations of vehicle component suppliers, the motor manufacturers’ development partners. Apart from new production-line cars, futuristic concept cars, motorcycles and special vehicles Frankfurt showed trailers, parts and accessories, tuning products, aids for vehicle maintenance, protective clothing, traffic guidance and information systems. Tyre manufacturers with IAA stands of their own were Michelin, Continental, Dunlop and Pneumant. The second part of the 58th IAA – the commercial vehicle side – will take place from 23rd to 30th September 2000 under the theme “Nutzfahrzeuge: Für alle auf Achse” (“Commercial Vehicles: For Everybody on the Move”) and also be held at Frankfurt/Main. The organisation will also be in the hands of the Association of the Motor Manufacturing Industry (VDA).

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7th December 1999/by Tyrepress Editors
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